Dan Casetta
Changing Lives Selling Knives
This is Changing Lives Selling Knives — a podcast that shares transformational life and business lessons from highly successful entrepreneurs and business leaders. All the guests on this podcast have two things in common. First, they're all changing lives today through their work and their influence. Second, they all got their start in business by selling Cutco knives with Vector Marketing. This podcast was created to share inspiring stories from Cutco's most prominent alumni and current leaders. On this show, you'll meet successful entrepreneurs, best-selling authors, superstar business execu...
Author
Dan Casetta
Category
Podcast website
Latest episode
Jun 9, 2026
Where to listen?
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Episodes
166: A Tribute To Erick Laine 23.12.2020 46:29
No one in the history of Cutco has changed more lives than Erick Laine. Erick was the leader of the team that purchased Cutco from ALCOA, and he oversaw the company's transformation from a "little knife factory" in Olean NY to the largest cutlery company in North America. He helped create a global presence for Cutco in other countries, and simultaneously helped grow the Vector Marketing sales arm...
165: Justin Neefus - The Bridge Between Vision & Achievement 21.12.2020 49:22
Justin Neefus is the Cavalier (OH) Division Manager for the Cutco/Vector Marketing sales organization. Having started with the company in 2000, Justin is a member of the Cutco/Vector Hall of Fame, now responsible for over $22 million in sales. Justin understands the profound connection between vision and achievement. The bridge between the two is discipline, a trait which Justin strengthened durin...
164: Chris Ochs - Everything Is Cutco 16.12.2020 52:58
Chris Ochs is an entrepreneur and senior sales executive with 2 decades of experience in leading a variety of organizations to achieve success across multiple industries. His expertise is in transforming company's sales processes to create a lasting pattern of achievement. The foundation for Chris' sales expertise came during his 12-year tenure with the Cutco/Vector Marketing sales organization, w...
163: Chelsea Rodriguez - Showing Up When It Matters Most 14.12.2020 53:22
Chelsea Rodriguez is one of the top sales performers in the Cutco/Vector Marketing organization. She is completing her 12th year with the company, having started while going to college at the University of Alabama. Over the past 5 years, Chelsea has been a consistent top-performer, and with almost $4 million in career sales, is a member of the company's Hall of Fame. When the pandemic of 2020 stru...
162: Josh Goodman - The Entrepreneur Roller Coaster 10.12.2020 53:34
Josh Goodman has experienced an incredible roller coaster ride in his entrepreneurial journey. After several years with Cutco/Vector as a rep and manager, Josh embarked on a quest to find his ideal path in business. There were successes and failures, and eventually, a personal experience led him to found his own company, now known as PourMyBeer. His company solves a bottleneck that Josh personally...
161: Jaymison Jones - Compounding Character 07.12.2020 48:45
Jaymison Jones is the NorCal Division Manager for the Cutco/Vector Marketing sales organization. He's a 17-year veteran with the company, and is responsible for over $30 million in sales. He's truly one of the most exceptional leaders you could ever meet, and he balances his work with an amazing personal life. In his youth, Jaymison might not have been headed towards such a great place. But throug...
160: Mike Vega - Real-World Success Skills 02.12.2020 44:26
Mike Vega has had real-world success across multiple different industries. Mike's track record with Cutco/Vector led him into a highly successful run in medical equipment sales. His financial success in that industry led him into real estate investing, where his proven results eventually connected him with Robert Kiyosaki's Rich Dad Education, enabling him to coach and mentor others in this field....
159: Buddy Boyd - Grit, Growth, & Giving 30.11.2020 43:00
Buddy Boyd is the Frontier Division Manager for the Cutco/Vector Marketing sales organization. He's headquartered in Kansas City, with an organization encompassing all of Kansas, and parts of Missouri and Nebraska. Buddy is a 12-year veteran with the company, responsible for over $12 million in sales. He has managed the challenges of building a successful business while getting married and having...
158: Kevin Clayson - Special Thanksgiving Episode 25.11.2020 44:50
Kevin Clayson is an entrepreneur, real estate professional, speaker, and author of the book "Flip The Gratitude Switch." Kevin shares a simple formula for unlimited joy and fulfillment, which he and his family have lived in order to overcome adversity and transform their own lives. By learning how to flip the gratitude switch, we can completely change how we view our lives, learn to see possibilit...
157: Mark Bullard - A Legacy Of Significant Relationships 23.11.2020 47:52
Mark Bullard is the Southern Rock Division Manager for the Cutco/Vector Marketing sales organization. Headquartered in Memphis TN, his Division encompasses parts of 5 Southern states. By making it a top priority to invest time and resources into his people, Mark has created a legacy of powerful relationships over his 21 years in the Vector business. He's responsible for over $40 million in Cutco s...
156: Hal Elrod - The Not-So-Obvious Secret Guaranteed To Transform Your Life 18.11.2020 47:04
Hal Elrod is the author of the The Miracle Morning book series. Now an international best-seller with over 2.5 million copies sold, The Miracle Morning has transcended book sales to become a movement with followers worldwide. TMM spotlights the six daily practices that can literally transform your life, one day at a time. Hal Elrod is a living example of walking his talk, having leveraged these co...
155: Kattie Capone - Life Lessons From My Vector Experience 16.11.2020 46:11
Kattie Capone is the Providence (RI) District Manager for the Cutco/Vector Marketing sales organization. Through a series of ups and downs, and with the help of several key mentors in her life, Kattie's experience with Vector has yielded some valuable life lessons. Some of these lessons came in unexpected places, while others were more common experiences that most people have to deal with in life....
154: Mark Lovas - Flip The Switch 11.11.2020 1:04:11
Mark Lovas is truly one of the most legendary figures in Cutco/Vector Marketing history. As a Branch Manager in Tacoma WA, Mark was #1 in the Nation, winning his first Silver Cup. As a Division Manager, Mark's team was #1 in the Nation an unprecedented 4 years in a row. His leadership in the Western Region set that organization on a path of 12 consecutive Silver Cups. After leaving Cutco/Vector, M...
153: Jake Meiser - How To Think Like A Winner 09.11.2020 45:26
Jake Meiser is the Buckeye (OH) Division Manager for the Cutco/Vector Marketing sales organization. Now 13 years into his career with the company, Jake is approaching $20 million in sales, which will qualify him for the company's Hall of Fame. From his background playing competitive soccer and throughout his Vector career, Jake has been known as someone with a powerful internal drive to succeed, c...
152: Dan Casetta - SPECIAL ELECTION EPISODE - This episode should get your vote! 04.11.2020 22:34
Dan Casetta is the host of the Changing Lives Selling Knives podcast. A self-proclaimed political centrist, Dan feels that being human is more important than being a Democrat or Republican. At this time of great polarization in our society, Dan offers a prescription for healing the divide. He shares 3 key concepts to open minds and hearts with the objectives of having civil discourse, pursuing tru...
151: Jeremy Bell - Family Man With A Business 02.11.2020 50:36
Jeremy Bell is the Oregon Division Manager for the Cutco/Vector Marketing sales organization. A 20-year veteran with the company, Jeremy has produced over $36 million in sales, and is a member of the Cutco/Vector Hall of Fame. As a District Manager, Jeremy became known as one of the company's most prolific developers of top talent, as he leveraged his tremendous ability to attract and connect with...
150: Geoff Woods - The ONE Thing 28.10.2020 47:23
Geoff Woods is the Vice President of The ONE Thing and the host of The ONE Thing podcast which is in the top 5% of all podcasts in the world. After hearing the Jim Rohn quote that "You are the average of the 5 people you spend the most time with," Geoff set out on a mission to surround himself with high level CEOs and successful entrepreneurs. Fast forward, Geoff went from employee to entrepreneur...
149: Helen Brown - Setting Up A Great Future 26.10.2020 44:24
Helen Brown is the Academic Outreach Manager for Vector Marketing / Cutco. Her career with the company dates back to 1991, and she was one of the company's top sales performers in the 1990s, eventually moving into a role as a District Manager in Pennsylvania and Massachusetts. When the company created the position of Campus Relations Manager in 2001, Helen was the first person selected to represen...
148: John Oberg - Strengthening Your Professional Relationships 21.10.2020 54:14
John Oberg is a highly-skilled business leader focused on helping professionals build more meaningful relationships to achieve exceptional business results. For the past 12 years, John has been a mentor, advisor, consultant, and coach to hundreds of organizations across the spectrum of size and scope, even including the U.S Military. John brings a strong educational background (MBA, and currently...
147: Jeff Teresi - A Spectrum of Insight 19.10.2020 52:21
Jeff Teresi is the #15 all-time sales rep in the Cutco Cutlery / Vector Marketing sales organization, and also a published author and aspiring public speaker. But there's a real twist to his story, in that Jeff battles with Asperger syndrome. Being on the Autism spectrum can be a monumental challenge for anyone in any role, and is magnified by Jeff's choice of sales and public speaking as his voca...
146: Katie Lance - Crafting a Smart Social Media Strategy 14.10.2020 48:54
Katie Lance is the Founder & CEO of Katie Lance Consulting, where she specializes in social media, tech trends, video marketing, and content strategy. After a successful 10-year run with Cutco/Vector, Katie got into a career in marketing, branding, and social media strategy, then started her own business in 2012. In striving to stay on top of the social media wave, Katie has developed her expertis...
145: Greg Cothran - The Introvert Advantage 12.10.2020 47:17
Greg Cothran has become one of the finest young leaders in the Cutco/Vector Marketing sales organization. He was a Champion District Manager in his first full year in that position, and he now runs the NJ/NY Division for the company, where he has developed several other champions in the business. On standard personality measures, Greg is a profound introvert, and many people assume that this perso...
144: Jon Vroman - Becoming A Moment-Maker 07.10.2020 44:36
Jon Vroman is an award-winning National speaker, and author of an amazing book, "The Front Row Factor." He founded the Front Row Foundation, a non-profit organization that helps people with life-threatening illnesses experience the event of their dreams from the front row. His experiences in leading that organization have led him to develop a clear understanding of how to live a "Front Row Life" b...
143: Ben Jackson - Change Your Perspective, Change Your Life 05.10.2020 55:12
Ben Jackson is the Coastal Division Manager for the Cutco/Vector Marketing sales organization, centered in the Southeastern U.S. His 13-year career with the company has already been marked by tremendous success, including a National Championship as a New District Manager in 2012 and pioneering leadership in Vector's Eastern Region. Ben has an incredible personal story involving his older brother...
142: Ben Schemper - Stepping Into Abundant Possibility 30.09.2020 55:03
Ben Schemper is the Founder & CEO of Abundant, a coaching organization that helps sales leaders uncover the path to their greatest possibility. Ben was previously a top achiever with Cutco/Vector, starting out by selling over $50,000 in his first 4 weeks. As a manager, Ben was a part of the team that established a one-week Cutco sales record in 2009 that still stands to this day, and he won the Na...
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