Change Lives Make Money: The Podcast For Online Trainers

As a man, it's your responsibility to set the example for your family. No questions asked.  Cole got a heated message the other day from someone on social media about encouraging toxic masculinity. First, this word gets thrown around constantly. Second this sh*t is far from the truth. We strongly believe that toxic sh*t is NOT a standard to live by. It's not okay for men to take advantage of their...

Retention is KEY if you want to have a successful business as an online trainer. Keeping these clients signed shows the world your service is top tier and creates f*cking stability.  Because if you're not keeping clients, you're going to struggle with scaling your business. Your client roster won't grow. It's just the way this game goes.  Cole and I are answering questions from our students during...

This might rub you the wrong way… but gender roles are a real thing.  Back when Kirsten started dating, she was used to dating guys who were always in a bad financial spot. She took on 100% of the financial responsibility.  We had to sit down and have a real conversation about what our roles were in the relationship.  Your partner is never going to be able to relax into the masculine and feminine...

This episode is going to be a little different from the others, but I feel called to do this. The other day one of our clients, Mike Mayo, passed away.  When I first met Mike, he was working in a corporate 9-5 and immediately quit his job to build his online coaching business.  He was light in not just my life but everyone on the PT Domination Team.  This is your reminder that life is short. You o...

Our world has conditioned us to be soft, weak sheeps. And it has nothing to do with politics.  If you want to become a successful in life, you NEED to start owning your sh*t. Get some tough stuff skin. Understand that this world has changed in order to weaken us.  The other day I shared a post on Instagram about 10 unpopular opinions that you might not like. This post went against the normal belie...

Being stuck f*cking sucks. You want to hit the next income level but there's a bottleneck in your sales process.  Me? I know that when my team isn't booking more sales calls I have to do three critical things… analyze, optimize and EXECUTE.  During this episode, Cole and I are breaking down questions from our 10K Mastermind students to help them replicate this process.  If you can't book more sale...

The fastest way to level up is to listen to people who are outside your zone of genius. People that have more experiences and understand the game of life better than anyone else.  Kirsten and I had the opportunity to watch Jordan Peterson speak in person at an event.  We're sharing 5 powerful life lessons you can use to hit the next level in your business right now.  Let's get it. 🐺 Top Quotes: ...

New levels come with new problems. Landing more clients requires you to transform into the next version of yourself.  Mentally, physically and emotionally. 🐺 You've got to get comfortable with being uncomfortable. When I started making $10K per month I had to start developing better ways to close leads and maximize my time.  Cole and I are dropping bombs on this episode on how to start level the...

If you want different results in your business, life and health… you've got to FINISH. Too many people back the f*ck out when it comes to doing the work.  They talk more about what they're starting than putting in the hours to reach their goals. Look, it's not about WHAT you need to do.  It's about WHO you need to become.  I knew that I couldn't be a millionaire if I didn't start waking up early,...

Serious question: who is in your circle? At the end of the day, your environment will either make or BREAK your growth.  When Kirsten joined my mastermind, she was the smallest fish in the mentorship program. She was intimidated and it was a sign she was in the right f*cking place.  In Australia, I shared stages with business owners of top brands like EHP Labs. I've hung around people like Taki Mo...

Sorry, but it's time to grow the f*ck up. Being successful as an online trainer means you have to step up the plate. Take responsibility for your choices.  When I was 14 years old, I was in the worst shape of my life. I looked in the mirror and told myself, "I DO NOT want to be overnight anymore."  Cole's wake up call happened when he was an ironworker. He was a surfing coach, addicted to Percocet...

Your daily habits are a direct reflection of the current level of success you've achieved. Hundreds of online trainers are either not doing enough, or doing too f*cking much.  Cole and I are breaking down questions from our Million Dollar Mastermind students and the actions to move you closer to your income goals.  If you want to hit $10K, $20K or $30K in your business, you need to get your sh*t t...

Growth dies inside your comfort zone. If you're not growing, you're dying. And if you're dying, your business will too.    These past few weeks, Kristen and I traveled from one event to the next. I spoke on stages in front of hundreds of people, met my mentor Taki and chatted with high-level entrepreneurs.    My comfort zone was f*cking shattered.    Kristen and I are sharing the top lessons we le...

I hate to break it to you… but if you're asking for clients to invest into your programs and you're not investing into your business you will get NOWHERE.  This is one of the #1 factor I see stopping online trainers from making more money.  The mansions, lambos and business I have is a direct REFLECTION of  how much I've invested into myself. What you give out into the universe is what you f*cking...

You DO have time. You CAN be authentic… you're just not doing this sh*t right.  Two of the biggest obstacles I hear from our Change Lives Academy members is they don't know how to not sound "salesy" or their "plate is too full".  Look, running an online business requires you to step into your highest self. Cole and I had to work on dialing in the way we spoke to leads. We had to become MASTERS of...

Most people think it's impossible to meet high-level entrepreneurs or even have them speak at their events. The truth is, you can have whatever the f*ck you want in life.    I've been where you are right now. If you would have told the 24 year old Brian I was going to have these two legends speak at my events, I would have freaked the f*ck out.     But guess what? I wouldn't have been surprised. ...

It's easy as f*ck to keep evolving when everything in life is going good. But what happens when you're faced with adversity?  I've been in this game for the past 8 years. There have been months where I was stuck at the same income. No new clients were rolling in.  Did I take a f*cking knee? NO.  The truth is, successful people know what taking a knee really means. Top performers like Layne Norton...

This isn't going to be an easy episode to listen to. If you don't embody this core moral for success, you will stay at the f*cking bottom for the rest of your life.    Cole and I have worked our asses off to get to where we are today. We didn't go out and expect to have everything handed to us. We didn't spend a shi*tload of money and rack up expenses…    What we DID do was put our blinders on, st...

If you're trying to hit the next level in your online trainer business then there's one rule you need to live by…. proximity is power. 🔥   This past weekend, I spoke on stage at the Australian FitExpo and had the chance to meet the CEO of EHP Labs, Layne Norton and other high-level industry leaders.   When you're in the same room, the game changes. You start thinking bigger, absorb their knowledg...

Challenges are the f*cking KING for cash flow inside your online trainer business. It can also be a pain in the a** if you're not getting enough sales or applications rolling in.   Most online trainers struggle when it comes to nurturing the leads, getting people in the door and getting those leads to convert to clients.    If you want to get more clients during free challenges, then this episode...

Live events are f*cking game changer if you're trying to grow your business.    I just landed here in Australia to speak at three different events for the PT Domination brand. This is the first time I'll be speaking in front of a big audience who have no idea who I am… including Clean Health Live 2023. 🔥   If you're looking to 5x your earning potential, level up your ability to create client tran...

If you're not taking care of your mindset with the same diligence as you brush your teeth and take a shower, then it doesn't matter.    The reality is, swimming upstream towards your goals creates anxious energy. It will come off in your content, sales, and marketing. You'll be scaring opportunities away instead of pulling them towards you.    I know because I was in this same position working 14...

Building an online trainer business isn't easy. Sh*it gets hard. Leads cancel sales calls. Your 14 day challenge flops. So what the f*ck do you do?    Cole and I have been through it all. We've had clients cancel their programs. Our content has stopped hitting. People have ghosted us in the DMs.    You need answers to the hard questions? We got you.    Inside the episode, Cole and I host a LIVE Q&...

The top online trainers know there's always seasons in life and business.    Clients aren't always going to be rolling in. You might get stuck at a certain income level. There's going to be times where you just hit f*cking walls. You'll have to show up regardless of how you feel.    Success in these seasons are going to be determined by the mindset you create through a morning and nighttime ritual...

In today's episode, we're talking about your dreams. Are you living your true purpose or have you settled? Questions we don't really ask because it's easier to ignore than attack head-on.  But the sooner you evaluate your life, the sooner you'll be able to make a change. If you're not living the life you want, what are you doing to make sure you are?   -------- For more information on working with...