The Modern Grower Podcast Network

Carrot Cashflow

Business EN ↓ 116 episodes

Carrot Cashflow is the first 100% business-focused podcast for small-scale farmers and market gardeners. Learn how to market your farm products better, increase sales, and get more customers. This show is for anyone who wants to run a farm business profitably. Each episode explores a farm business topic. Some episodes feature guests where we talk with a beginning or experienced farmer, diving deep into their story to determine what makes their farm successful. I focus on farming challenges and struggles, sales and marketing, social media marketing, farm startup, market selection, and work-life...

Author

The Modern Grower Podcast Network

Category

Business

Podcast website

www.paperpot.co

Latest episode

Jul 10, 2026

Where to listen?

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Episodes

How to Tell Your Story (Ready Farmer One) 27.12.2022

Learn more about different marketing strategies in my book Ready Farmer One - The Farmer's Guide to Selling and Marketing , available on Amazon or at readyfarmerone.com .

Selling Bulk to Wholesale Customers (CC23) 26.12.2022

Farmer Noah Poulos shares their profitable business model of selling bulk to wholesale customers at Clem's Organic Gardens in North Carolina.  Want to learn more?  My new book Ready Farmer One - The Farmers' Guide to Create, Design, and Market an Online Farm Store is finally out!!!   Get it on Amazon .    Make farming easier with the  Paperpot Transplanter and Other Small Farm Equipment  at  https...

Creating a Great Homepage for Your Farm Website (Ready Farmer One) 21.12.2022

Learn more about different marketing strategies in my book Ready Farmer One - The Farmer's Guide to Selling and Marketing , available on Amazon or at readyfarmerone.com .

Optimizing Home Delivery for a Market Farm (CC22) 19.12.2022

Farmer Trey Johnson of St. Joseph Homestead joins me to discuss how they have optimized home delivery for their market garden. Want to learn more?  My new book Ready Farmer One - The Farmers' Guide to Create, Design, and Market an Online Farm Store is finally out!!!   Get it on Amazon .    Make farming easier with the  Paperpot Transplanter and Other Small Farm Equipment  at  https://www.paperpot....

The 100% Free, Life Changing Thing You Can Do... That Most People Won't - Part 2 (Seeding Thoughts) 17.12.2022

Subscribe to Seeding Thoughts - https://modern-grower.ck.page/posts Reach me on Instagram @diegofooter

Farm Business Models: The Farmers Market (Ready Farmer One) 14.12.2022

Learn about other viable farm business models in my book Ready Farmer One - The Farmer's Guide to Selling and Marketing , available on Amazon or at readyfarmerone.com .

Keep Customers for Life by Building Relationships - Corinna Bench (CC21) 12.12.2022

When people are looking to buy something, they often go over their options and see which one is of the best quality. But when all their options are of equal quality, how do they decide then? They look at you and whether or not they resonate with you, your values, and what you're doing. In this episode of Carrot Cashflow, farmer and farming marketer Corinna Bench talks about how selling more doesn'...

How to Overcome Task Overwhelm and Start Enjoying Life Again - Part 1 (Seeding Thoughts) 10.12.2022

Subscribe to Seeding Thoughts - https://modern-grower.ck.page/posts Reach me on Instagram @diegofooter

Premium Packaging Gets a Premium Price (Ready Farmer One) 07.12.2022

Learn more about branding strategies in my book Ready Farmer One - The Farmer's Guide to Selling and Marketing , available on Amazon or at readyfarmerone.com .

Story Marketing (Ready Farmer One) 30.11.2022

Learn more from Corinna and other farmers in my book Ready Farmer One - The Farmer's Guide to Selling and Marketing , available on Amazon or at readyfarmerone.com .

You Can Beat Tom Brady at This 26.11.2022

Subscribe to Seeding Thoughts - https://modern-grower.ck.page/posts Reach me on Instagram @diegofooter

Optimizing Online Order Packing with Max Becher (Ready Farmer One) 23.11.2022

Learn more from Max and other farmers in my book Ready Farmer One - The Farmer's Guide to Selling and Marketing , available on Amazon or at readyfarmerone.com .

Farmer Josh Shelburne on Moving Online (Ready Farmer One) 16.11.2022

Learn more from Josh and other farmers in my book Ready Farmer One - The Farmer's Guide to Selling and Marketing available on Amazon or at readyfarmerone.com .

Lighting a Fire Alone in Life's Darkest Hours (Seeding Thoughts) 13.11.2022

Subscribe to Seeding Thoughts - https://modern-grower.ck.page/posts Reach me on Instagram @diegofooter

The Best AND Worst Customer Service Experience Ever (Seeding Thoughts) 29.10.2022

Subscribe to Seeding Thoughts - https://modern-grower.ck.page/posts Reach me on Instagram @diegofooter

Swing for the Game Changer or Roll with the Game Manager (Seeding Thoughts) 22.10.2022

Subscribe to Seeding Thoughts - https://modern-grower.ck.page/posts Reach me on Instagram @diegofooter

When Paying Someone $40M to Go Away Is the Correct Move (Seeding Thoughts) 15.10.2022

Subscribe to Seeding Thoughts - https://modern-grower.ck.page/posts Reach me on Instagram @diegofooter

What Cold Water and The Things You Don't Want To Do Have In Common (Seeding Thoughts) 08.10.2022

Subscribe to Seeding Thoughts - https://modern-grower.ck.page/posts Reach me on Instagram @diegofooter

What do Zach Wilson and the J.E.T.S. Have to Do with YOUR Business (Seeding Thoughts) 01.10.2022

Subscribe to Seeding Thoughts - https://modern-grower.ck.page/posts Reach me on Instagram @diegofooter

Getting More Sales Using Instagram and Networking (CC20) 28.09.2022

When you're a new farm business selling a niche product, the first place you'll probably think to sell to would be at a farmer's market. There's no doubt that farmer's markets area great way to network with potential customers and other growers in your area. But if you have a full-time job while raising a family, and you don't want to sacrifice your weekends for farmer's markets, where do you sell...

Selling Online with Local Line (CC19) 21.09.2022

If you're a farmer thinking tacking on an online store to your current farm business model, how do you choose which selling platform to go with? What features do you want to see? What questions should you ask, and what kind of post-purchase customer support do they provide? In this episode of Carrot Cashflow, Founder and CEO of Local Line, Cole Jones talks about why he created an online selling pl...

Building Systems for Efficiency (CC18) 14.09.2022

In recent years, there has been a steady increase of younger people interested in local food. And in this digital age, that same younger demographic is used to purchasing what they need online, straight from the comforts of their home. That said, why should purchasing nutritious, local food be any different? In this episode of Carrot Cashflow, Robert Arnold of Pleasant Valley Farm talks about how...

Selling Online First (CC17) 07.09.2022

When you're first building out your customer base, many farmers will tell you to start selling at the farmer's market to let people know you're there and to build connections before you consider starting selling online. But no one said you could start by doing just the opposite. In this episode of Carrot Cashflow, we're talking to Lesley Dennis of Solway Farms in Kentucky to talk about her experie...

Branding to Match You, Your Product, and Your Customers (CC16) 31.08.2022

If you're a farmer who can't set your own prices, it can be disheartening—especially when you know just how much time, effort, and money it takes to put out those products. As heartbreaking as it sounds, that was the reality that many dairy farmers in the US faced. Because of that reality, many dairy farmers tried to either add or transition their dairy farms into hemp farms. And one of those farm...

Get Creative to Sell CSA Shares (CC15) 24.08.2022

When you're a small farm, what's a good way to incentivize your local community to support you and what you're doing? How about tying up a CSA share with a project you want to do on the farm? In this episode of Carrot Cashflow, we're talking to farmer Jeamette Lock of Pack River Farm in Sandpoint, Idaho to talk about how their community showed up to help them build a greenhouse and what they do in...

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