Joy Michelle, Coach for Photographers

Called to Both - Balancing Motherhood and Business for Photographers

Business EN ↓ 228 episodes

Called To Both® is the podcast for ambitious photographers and creative small business owners wanting better clients & diversified revenue, while also building a life you love! Finally, a fresh perspective on business and marketing from a mom who works less than 20 hours per week!  On this podcast Joy Michelle talks about what it takes to pursue both Motherhood and entrepreneurship, balance these two worlds, and provide you with tools and lessons to help you thrive in both areas of life. While learning about business is so valuable—where is the business advice for women doing BOTH? At Called t...

Author

Joy Michelle, Coach for Photographers

Category

Business

Podcast website

sites.libsyn.com

Latest episode

Jul 6, 2026

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Episodes

51: Time Management: Ways to Create More Time and Space in Your Days 20.02.2023

When you're called to both, it can feel like you are being pulled in one million directions at all times. Not only do you have to make an unreasonable amount of decisions in a day, but we're also distracted by both physical and digital clutter in our everyday lives. Let's review our time management strategy! In this episode, I'm sharing how you can create more time and space in...

50: Momentous Messaging: Crafting a Brand that Reaches Multiple Audiences 13.02.2023

As a multi-passionate entrepreneur, you may have a hard time not only crafting your brand message to speak to multiple audiences, but also ensuring that it's an impactful one. In today's special conversation, I'm sharing an exclusive episode from Jess Jordana's Pop Up Podcast! Jess brought me on to share about building an impactful brand message, especially when you talk to mor...

49: Investing in In-Person Education: Elevate 2023 Recap with Kayla Brint 06.02.2023

Educational opportunities like conferences are a great way to take a step back and really focus on your business, which is exactly what happened for Kayla Brint and me at the Elevate Conference in January! In today's episode, we're recapping our biggest takeaways, some of the raw and real moments of leaving our families at home, and what's going to be changing moving forward in our...

48: How Getting Accountability in Your Business Will Lead to Growth 30.01.2023

Is there sommething keeping you from hitting your goals or allowing you to grow at the pace you expect? You might be missing accountability in your business. In this episode, I'm sharing all about the value of accountability, investing in your growth, and a few specific paths to get there. Today's episode is brought to you by Honeybook! HoneyBook is the client management software that I&...

47: Before You Hire a Virtual Assistant Listen to This 23.01.2023

Building your team along with your business is more nuanced than just outsourcing and getting the help, right? In this episode, I'm sharing where you should start, the questions to ask yourself before you hire, and how to actually find your first team member! Today's episode is brought to you by Honeybook! HoneyBook is the client management software that I've been using for years to...

46: What to Do When the People Closest to You Don’t Support Your Business 16.01.2023

Support from those closet to you is something we all long for in our businesses, but unfortunately that's not always the case. Whether it's unpleasant remarks, disrespect towards your business, or even just an obvious lack of support, coming from your loved ones hurts a little deeper. In today's episode, I'm share what you can do when that happens to you. Today's episode i...

45: Pushing Past Perfectionism In Your Content, Business, and Beyond 09.01.2023

Is perfectionism holding you back? Maybe you haven't even realized that you're a perfectionist. In today's episode, I'm sharing a few tell-tale signs of a perfectionist, how to distinguish standards vs. perfectionism, and four affirmations to help you overcome perfectionism. Today's episode is brought to you by Honeybook! HoneyBook is the client management software that I&...

44: 3 Simple Habits for Living a Called to Both Life 02.01.2023

With a new year, comes the opportunity to cultivate high impact habits in your life. In this episode, I'm sharing a few habits that have made a huge impact on my life both personally and professionally! Through implementing these simple and easy habits, you'll find yourself living a Called to Both life. Today's episode is brought to you by Honeybook! HoneyBook is the client manageme...

A Message for You 26.12.2022

A little note from me to you!! Here’s what’s coming up in 2023 on the podcast: In January we’re going to be discussing cultivating better habits, dealing with unsupportive family members in your business, and keys to overcoming perfectionism in your content and on social media. Let’s keep the conversation going! Join the CTB Facebook community  here . More ways to connect: JOY MICHELLE INSTAGRAM W...

43: Diversify Your Income 2023 with These 5 Steps 19.12.2022

To kick of the year, let's talk through 5 ways that you can diversify your income! By diversifying your income, you're able to relieve the stress that comes in your business during slower seasons by building revenue streams outside of your primary offering! In this episode, I'll be giving you passive and active revenue opportunities in your business! Today's episode is brought...

42: Planning & Goal Setting for Your Business | Part 2 12.12.2022

I'm a huge proponent of setting aside time for planning and goal setting, so today I'm exploring how to go about setting goals in your business and resources I recommend to getting the most out of your planning session! Plus, I'm even sharing how you should wrap up any session of planning and goal setting for your business to ensure you follow through with it! Today's episode i...

41: Yearly Planning and Goal Setting | 10 Years of Business Edition | Part 1 05.12.2022

As I approach my 10th year in business, I am humbled and honored by my journey, yet reminded of just how important goal setting & planning is for your business. In today's episode, I want to share my own goals setting and planning process with you! Today's episode is brought to you by Honeybook! HoneyBook is the client management software that I've been using for years to send c...

40: Scaling Your Business in Part-Time Hours with Rachel Traxler 28.11.2022

Are you looking for advice on how to scale your business into part-time hours without losing revenue? In today's episode, Rachel Traxler joins us to share how she's built a business that she runs on limited hours each week with the support of her team! She shares the mindset shift she had to make around time management, what team members she currently works with, and how her business is...

39: How to Create Social Proof in Your Business | Brand Authority Series 21.11.2022

You have the power to build your own brand authority, especially after you understand, prioritize, and create social proof for your business. Social proof enables you to build influence and brand power. In today's episode, I'm sharing what social proof offers and ways that you can build it in your business. Today's episode is brought to you by Kajabi! I use Kajabi to house my freebi...

38: What Your Visual Brand is Telling Your Audience | Brand Authority Series 14.11.2022

What is your visual brand telling your potential clients without you even realizing? There are a few important elements to consider in your brand visuals that can help elevate your brand to look more professional, trustworthy, and valuable. In today's episode, we're exploring those elements, a few red flags for keep you from looking like an amateur, and a quick exercise to ensure you hav...

37: Your Brand Messaging | Brand Authority Series 07.11.2022

Do your potential clients see you as the valued and professional brand that you are? In the second episode of our Brand Authority Series, we're exploring the essential elements of building a credible and in-demand brand. Listen in as I share how you can determine what you want to be known for and build messaging that resonates with your potential clients! Today's episode is brought to yo...

36: How to Become Seen as the Go-To Expert At What You Do 31.10.2022

What would it look like if you could be seen as the go-to expert in your field? Brand authority and credibility helps you become seen as that go-to expert, but does take a bit of work. The payoff includes more and better clients, higher rates, and peace of mind in your marketing efforts. In today's episode, I'm sharing how you can position yourself as a brand of authority and credibility...

35: 3 Tips for Strategic Collaborations with Danielle Wiebe 24.10.2022

It's so fun to collaborate with other brands and businesses, but what goes into that? Community leader, Danielle Wiebe of Business Babes Collective joins us to talk about making big business decisions, exploring collaborations and connections, and how to handle rejections from your pitches! If you’re enjoying the content we’re creating on the podcast and want to connect with others who are ca...

34: Creating a Visibility Plan For Your Business Marketing 17.10.2022

Are you hoping for more clients in your business? Whether you're new to your business or you've been in the gam for a while, you know that unless you have customers, you can't have a successful business. So what's the answer to getting in front of those potential customers? A visibility plan. Our visibility marketing activities are often the first to get dropped in our business...

33: Is Content Marketing Worth It? Here’s What They Don’t Tell You 10.10.2022

We're told by all of the marketing gurus that content marketing is the most valuable way to get more visibility on your brand. As a content creator, I can say that content marketing works, but today I want to share what those experts aren't telling you about content marketing—to help you get beyond the hard days where you want to quit. If you’re enjoying the content we’re creating on the...

32: Boundaries From Your Business | How to Keep Your Business from Being a 24/7 Thing 03.10.2022

Are you constantly reaching for your phone when it dings to answer another email? Maybe you're struggling to find time for vacation because you've overbooked yourself! It's so easy to stay mentally clocked into your work when you have set boundaries for yourself to keep you from being in your business 24/7. In today's episode, I'm sharing seven ways you can create boundari...

31: The Number 1 Predictor of Your Success 26.09.2022

There is so much value in finding success in our lives and business, but what is the driving factor and number 1 predictor in your success? Having a growth mindset. In today's episode, we're walking through 5 signs of a growth mindset and how you can adjust your approach to a growth mindset if you're struggling through any of these signs. If you’re enjoying the content we’re creatin...

30: How Multi-Passionate Entrepreneurs Can Market to Multiple Audiences 19.09.2022

Calling all multi-passionate entrepreneurs! You can have and market to multiple audiences and still be successful. This is an opinion that I actually spent a long time not believing—yet here I am, doing exactly that. In today's episode, I'm giving you the permission to do more in your business and sharing the tools you need to do it! If you’re enjoying the content we’re creating on the p...

29: 3 Step Method for Making Better Business Decisions with Brooke Jefferson 12.09.2022

Is there a business decision you're struggling with and you're not sure what to do? Brooke Jefferson joins us in today's episode to share a three step method for making better business decisions. Listen in as she walks through some valuable and actionable steps to help you get started today! If you’re enjoying the content we’re creating on the podcast and want to connect with others...

28: Growing a Facebook Group to 10k Members and My Best Community Growth Tips 05.09.2022

If you are thinking about starting a Facebook group for your business or you're looking to grow an existing one, this episode was created for you! In today's episode, I'm sharing how I grew my own Facebook group to 10k members and a few tips and tricks you can implement today for faster growth! If you’re enjoying the content we’re creating on the podcast and want to connect with oth...

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