Joké Durojaiye

Business Therapy™ With Joké

Business EN ↓ 61 episodes

Formerly Creative Business Mindset Podcast™Welcome to Business Therapy™ with Joké, where we separate the math from the drama so creative entrepreneurs can build profitable businesses with clarity, confidence, and purpose. Joké Durojaiye, is a mom of three, Certified Life Coach, Author, serial entrepreneur and a business strategist who has lived through the real, messy middle of building businesses from the ground up. This podcast goes beyond surface level success and into the honest conversations around fear, visibility, burnout, reinvention, leadership, and what it actually takes to grow some...

Author

Joké Durojaiye

Category

Business

Podcast website

www.jokedurojaiye.me

Latest episode

Jul 10, 2026

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Episodes

Episode 10 Permission To Start Over: No New Year Resolution Required 10.01.2025

In this episode, I reflect on the past year, expressing gratitude for the support received and sharing significant milestones achieved. I discusse the importance of embracing change, the power of mindset, and the courage to overcome fear and judgment. Also, I emphasize the value of solitude for deep reflection and strategic thinking, and I encourage you to set intentions for the new year focused o...

Episode 9 Our Podcast is Now The Creative Business Mindset 03.01.2025

Our podcast has a new name: The Creative Business Mindset ! This change comes straight from your feedback, and I couldn’t be more thrilled about the direction we’re heading. While home staging has been a big part of our journey, I wanted to broaden the scope to include a variety of entrepreneurial topics. Don’t worry—the heart of the podcast isn’t changing. You can still expect practical advice an...

Episode 8 Creative Business Tips And Real Estate Marketing With Lew Corcoran 27.12.2024

Home Staging Business Tips And Real Estate Marketing Guest: Lew Corcoran Host: Joké Durojaiye In this conversation, I sit down with Lew Corcoran, a multifaceted home staging expert with a background in real estate and photography. Lew shares his journey from real estate to home staging and photography, emphasizing the importance of technology such as drones and virtual tours in enhancing property...

Episode 7 Business Strategies, Mindset And Online Visibility With Marianne Cherico 13.12.2024

In this engaging conversation, Joké Durojaiye and Marianne Cherico explore the world of home staging, discussing Marianne's extensive background in real estate and staging, the importance of mindset in overcoming barriers, and strategies for building relationships with real estate agents. They emphasize the significance of visibility, networking, and the mindset required for success in the home st...

Episode 6 When Shifts Happens - How To Adapt To Change In Life And Pivot Your Business With Ellen Mann 29.11.2024

Host: Joké Durojaiye Guest: Ellen Mann, President of Chrysalis Creative Home Staging In this episode I am joined by the insightful Ellen Mann, President of Chrysalis Creative Home Staging, to dive into the nuances of building a successful home staging business. We kick things off with a discussion on the importance of selling oneself in the world of real estate, emphasizing the necessity of speaki...

Episode 5 Collaboration Over Competition Real Estate And Home Staging With Chan Davies 22.11.2024

Collaboration Over Competition  Real Estate And Home Staging with Chan Davies In today’s episode, I’m joined by my good friend and creative partner, Chan Davis, who is a licensed real estate agent and the CEO of Stellar Interiors. We talk about how choosing collaboration over competition has helped us grow in the home staging business. From starting out as warehouse neighbors to becoming close bus...

Episode 4 Building a Business with an Exit Strategy – Interview with Tanya Nazariya 15.11.2024

 How to Start and Scale Your Home Staging Business Host: Joké Durojaiye Guest: Tanya Nazaria, Founder of Brilliant Staging and Home Design Episode Highlights: Introduction to Tanya’s Journey Tanya shares her unexpected path from law enforcement to home staging, starting Brilliant Staging in Seattle, and recently selling it after eight years. Background in business, marketing, and accounting set Ta...

Episode 3 Tips for Home Stagers to plan for slow real estate cycles 01.11.2024

Seasonal challenges in home staging and how to plan for them Introduction Overview of the challenges home stagers face with the seasonal slowdown. Real estate activity decreases after September as families focus on school routines and holiday preparations. Home staging and real estate businesses often experience feast-or-famine cycles. The Seasonal Struggle Expenses continue despite the slowdown,...

Episode 2 What They Don’t Tell You About Starting a Business: 6 Powerful Lessons from My Home Staging Journey 18.10.2024

 What They Don’t Tell You About Starting a Business: 6 Powerful Lessons from My Home Staging Journey  In this special episode, I’m celebrating the 6th anniversary of my home staging business by sharing six powerful lessons that have shaped my entrepreneurial journey. Whether you're just starting out, thinking about launching your own business, or are already a seasoned pro, these insights will hel...

Episode 1 How I Started My Home Staging Business 04.10.2024

Starting Your Home Staging Business – Overcoming Fear, Building Confidence, and Setting Up for Success Welcome to the Business of Home Staging Podcast! In Episode 1, host Joké Durojaiye, a real estate expert and founder of Genesis Home Staging in Seattle, shares her journey from real estate to running a thriving home staging business. She opens up about overcoming imposter syndrome and self-doubt,...

How To Start A Home Staging Business | Trailer 30.09.2024

How to start a home staging business Business of Home Staging is the podcast for aspiring home stagers and entrepreneurs in any field looking to grow and scale their businesses. Hosted by Joké Durojaiye, a Small Business Consultant, Business Coach, and Mentor with extensive experience as a Real Estate Broker. Joké is an award-winning home staging expert, a Director on the National Board of the Rea...

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