Chrissy & Ryan McCrary

Business Partner Partners

Business EN ↓ 104 episodes

Hi, we’re Chrissy and Ryan McCrary, spouses and business partners running a coffee shop and bar in Greenville, SC called Mountain Goat. We’re here to bring you along for the roller coaster of running a business together. We’ve experienced firsthand the loneliness of running a business - even together. We’re here to help you feel less lonely in your journey. Whether you run a business with your partner, on your own, or are just thinking of starting your journey. Join us for a behind-the-scenes look at not only our business but of other partners' businesses together and those that are on their o...

Author

Chrissy & Ryan McCrary

Category

Business

Latest episode

Mar 4, 2026

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Episodes

Ep. 103/Last Business Partner Partners Episode! 04.03.2026

You read that right- Chrissy and Ryan have completed their podcast journey (for now) and are here to tell you why and what's next. THANK YOU for being a part of our lives these past 2.5 years and 103 episodes. Please reach out if you wanna chat business or life or tv shows. XOXO, Chrissy & Ryan 

Ep. 102/ Good Art Co.: A Non-Profit Community Space for Artists, Art Shows, Events & Art Shop 18.02.2026

Morgan and Shaun McCallum are two creative artists who came together with a shared vision: to create an art space in Greenville that could truly do it all. That vision became Good Art Co. , a beautiful downtown space featuring artist studios, a curated shop, and a welcoming venue for art-centered events of every kind. In this episode, Morgan and Shaun share their journey to building Good Art Co.,...

Ep. 101/ Copycat Cafe: A New Language Learning Experience, Friends to Lovers, Corporate to Start-Up 28.01.2026

Ben and Nur join Chrissy and Ryan from their new home of Cyprus to discuss their business, Copycat Cafe , a language learning app that helps users learn by copying native speakers rather than memorizing grammar and vocabulary like traditional apps. They share how they went from being friends for 11 years to starting a business together, and what it’s been like building a startup as partners. Since...

Ep. 100/ 2025 Coffee Shop & Bar Recap: What Sold, What Grew, What's Next 14.01.2026

The most popular episode from 2025 is back- a recap of the previous year! Chrissy and Ryan jump on to talk about our year over year growth, the categories that sold the most, what category is creeping towards the winning spot, what email subject lines got clicks, and what we're feeling about the year 2026. And, just like last year, we have too many things uncategorized in Square so we gave our sel...

Ep. 99/ Arbé Digital: Live, Study, and Play Golf Around the World—Then Settle Down and Build Multiple Businesses 31.12.2025

Danielle and Erick Arbé are the owners and operators of Arbé Digital—the agency other agencies call when they need support. Their business was born from combining their shared experience in the marketing and advertising industry and realizing, hey, we can do this . Beyond Arbé Digital, they also own Seven Victory Fitness, a gym in downtown Greenville, SC—something they initially fell into but are...

Ep. 98/ A Controversial Day We're Open for Business 17.12.2025

In this duet episode Chrissy and Ryan discuss the history of Mountain Goat opening on Christmas Day: the pros, the cons, and the future of opening on (arguably) the biggest holiday of the year. Mountain Goat is a special place for the community and Ryan always wanted it to be open on Christmas for people who didn't have anywhere to go or were ready to see other faces other than family, but they di...

Ep. 97/ Beat the Holiday Rush: Smart Prep Tips for Business Owners 03.12.2025

November & December are WILD and Chrissy is here to share how Mountain Goat, a coffee shop, cafè and bar, preps for the busy months. This will be the 8th holiday season Mountain Goat has survived, and Chrissy has learned a lot about how to do it well along the way. She shares tips on when and how to schedule staff, update the sick and emergency policies, events and promotion planning, retail d...

Ep. 96/ Is My Business Normal?: A Convo Between Two Business Owners from Different Industries
 19.11.2025

In this episode, Chrissy sits down with her friend and fellow business owner, Suzie Bunn of Statice Event Design- a full service floral and event design company. Chrissy & Suz discuss their recent experiences in their very different industries- coffee shop and floral/event design, and things that are normal that you wouldn’t suspect. Suzie comes at her business with a humility and empathy for...

Ep. 95/ Franchise or Flames: Current Status of Business Ownership 05.11.2025

Join Chrissy and Ryan on this check in episode where they discuss, due to recent events and current status, whether or not this business couple would like to franchise Mountain Goat or flame Mountain Goat (aka burn it down). You may be surprised to hear that they're on the same page today, but tune in to hear some insight into what's been going on and the reasons they are both choosing the same F...

Ep. 94/ Life Elements: A Heart for Customers, Resilience Against All Odds, Product Evolution, and a Helping Mindset 22.10.2025

 Get ready to be pulled into the incredible journey of Curt and Martha Van Inwegen, founders of Life Elements, a nature-based skin and body care company built on clean ingredient and relentless perseverance. What started at a 4th of July picnic with other makers in Southern California sparked a path to entrepreneurship that would change their lives forever. Now, 20 years later, Life Elements conti...

Ep. 93/ Criticism Happens—Here’s How Small Business Owners Can Handle It 08.10.2025

Ever gotten a piece of criticism that stung? Yep, us too. After seven years in business, Chrissy & Ryan have heard it all—and they’re sharing the deets. From recent feedback to unforgettable zingers, they’re breaking down how to handle criticism without letting it ruin your day, sort what’s helpful from what’s not, and even use it to level up your business. Because let’s be real: if you’re run...

Ep. 92/ Don't Be Dumb Like Me: A Cautionary Tale to Prioritize the Worst Parts of your Job. 01.10.2025

Honestly, this solo quick episode from Chrissy is embarrassing, but maybe helpful? Tune in to hear about a mistake Chrissy made that was discovered a day before leaving the country for 9 days and how it's a reminder to stay on top of all of the worst things about your job. 

Ep. 91/Imago MRI: The Couple Redefining Diagnostic Care by Putting Patients First, Building a Family Business, and Planning a Lasting Legacy 17.09.2025

You may think that learning about a medical diagnostic imaging center may not relate at all to your business, but we promise the wisdom and experience in this episode is a must listen for all couples running a business together or if you're simply interested in a fascinating business plan. This remote episode dives into the story behind Imago MRI, a couple-owned diagnostic imaging center that’s re...

Ep 90/ The Gang is Back (Ryan and Chrissy are the Only Members): Will We Ever Feel Caught Up? 10.09.2025

Chrissy and Ryan pop in to recap the summer including an exciting work trip for Chrissy, big work change for Ryan, what's brining us joy about Mountain Goat and what's stressing us out. This ep will make you feel better about everything you're behind on in your business and life. Come be friends with us. 

Ep. 89/ John Jeter: Lessons From The Handlebar Music Venue — Why “Never Book Anyone You’re a Fan Of” Works in Business 03.09.2025

From 1994 to 2014, The Handlebar was the spot to catch live music in a mid-sized venue in Greenville, SC. Chrissy & Ryan saw plenty of shows there, but only recently discovered it was run by a couple—John Jeter and Kathy Laughlin. After leaving their newspaper jobs in Florida in the early 90's, the pair moved to the Upstate with one bold goal: open a music venue, despite having zero experience...

Ep. 88/Optimize Your Flo: A Non-Traditional Way to Increase Profit, Communication in Marriage, and Feeling GOOD as a Female Business Owner. 27.08.2025

This episode is unlike anything we’ve done before. Chrissy sits down with health coach and owner of  Berrion Berry to explore how women can optimize their lives—and their businesses—by syncing with their menstrual cycle. It’s a topic that was once considered taboo, but we’re diving into the science behind it to uncover how female entrepreneurs can thrive by working with their bodies, not against t...

Ep. 87/ Counseling-ish: When to Say Sorry, Love Languages in Business, If the Business Disappeared What Would We Do. 20.08.2025

Welcome back to Counselingish —aka free business couples therapy with Chrissy, Ryan, and their bestie/pastor Lee McDerment. Expect plenty of laughs, a few “uh-oh” moments, and the kind of questions only your best friend would dare to ask. 

Ep. 86/ Crown and Bloom Coffee: From a Vintage Camper to Brick & Mortar Reno with Plans to Expand, Two Couples Running Multiple Businesses. 
 13.08.2025

Corey and Baylee Simpson went from small-town roots to launching multiple businesses including their newest one: a mobile coffee shop in a vintage camper—now evolving into a soon-to-open brick-and-mortar café, currently mid-renovation, with bold expansion plans ahead. In this episode, we explore how their personal journeys led them to offer only gluten-free products, their strategy behind limited-...

Ep. 85/Does Chrissy Want to Close Mountain Goat? Ryan Interviews Chrissy 25.06.2025

On this interview episode, Ryan puts Chrissy in the hot seat to answer some surprise questions that lead to some deep business insights. We're talking second location, closing down, changing the business model, and more. Tune in to this quick episode to hear more about the ins and outs of this couple running a business together! Subscribe to our newsletter.

Ep. 84/ Business, Reflections, and Pipe Dreams: Chrissy Interviews Ryan 18.06.2025

In this very unserious episode, Chrissy interviews Ryan and asks all the juicy questions about what it’s really like to run a business as a married couple—including a few gems from Ryan’s days as a child businessman. From honest truths to wild pipe dreams, you’ll get a candid peek behind the curtain—plus Ryan’s hot take on whether every couple should work together. Don’t miss this lighthearted yet...

Ep. 83/ 4 Practical Tips to Avoid Fighting When You Run a Business with Your Spouse 11.06.2025

In this solo episode, Chrissy shares 4 practical tips to help you fight less when running a business with your spouse—based on real-life arguments she and Ryan have had while building Mountain Goat together. Learn from their experience, laugh a little, and walk away with tools to protect both your business and your marriage. It’s a quick, easy listen with plenty of honest insight. Got your own tip...

Ep. 82/ Yes Cocktail Co.: From Farmers Market to Nationwide Shipping, Theater Couple Turned Entrepreneurs, Business of Mixology, & Understanding Consumer Preferences 04.06.2025

Meet Lauren and Brandon Alpert, actors who fell in love and, just three weeks later, embarked on an international theater tour. Their global adventure sparked a passion for craft cocktails, inspiring them to launch Yes Cocktail Co. to bring restaurant-quality mixers to homes across the U.S. From their start at a farmers market to nationwide shipping, their step-by-step journey showcases the grit a...

Ep. 81/ Balancing Parenting & Business: Summer Success Tips 28.05.2025

Join Chrissy for a solo episode sharing proven strategies for balancing parenthood and business ownership during the busy summer months. She offers practical, actionable advice and key mindset shifts to ensure you, your family, and your team are set up for success. Tune in to learn how to manage the demands of summer while keeping your business on track. Learn more and subscribe to our newsletter!

Ep. 80/ Our Lead Team Spills All on Hiring, Culture, and Finding Your Business’s Why 21.05.2025

In this episode, Chrissy and Ryan sit down for a heartfelt chat with Georgia and Grace, Mountain Goat’s Operations Manager and Assistant Manager. The duo shares memories from their hiring process, insights into the vibrant staff culture that’s kept them both with the company for over 2.5 years, and plenty of behind-the-scenes laughs. Perfect for listeners curious about Mountain Goat’s inner workin...

Ep. 79/Social Media Who? Use SEO to Make Your Website the Real MVP & Your Biggest Online Asset. 14.05.2025

In this episode, Chrissy sits down with Faith Hanan—copywriter and SEO strategist—to talk about why ignoring SEO is a mistake you can't afford to make. Faith breaks down the basics of SEO in a way that's simple, practical, and actually fun. You'll walk away with actionable tips to help Google work for you, not against you. If you're a business owner ready to strengthen your online presence and set...

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