Cody McGuffie

Built Online

Business EN ↓ 150 episodes

Built Online is a podcast for e-commerce and online business strategies to help grow your company. Each episode features veteran sellers sharing how they made their first sales, scaled their businesses, and the early mistakes they can help you avoid. You'll learn how to build on Etsy, Shopify, Amazon, and more. The goal is to inspire you to start and grow your own successful business. Sponsored by EverBee: e-commerce software trusted by over 1,000,000 business owners to start, grow, and scale their companies.

Author

Cody McGuffie

Category

Business

Podcast website

www.youtube.com

Latest episode

May 26, 2026

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Episodes

51. Serial Entrepreneur to Etsy Pro: The Path to $10K in 3 Months with Anouche 24.04.2024

Can an entrepreneur bounce back after losing their business to a global pandemic? Absolutely, and Anouche's story is a testament to that. In this episode, we're joined by Anouche, an entrepreneur who turned the loss of her language school during COVID-19 into a new opportunity on Etsy. With $10,000 in revenue in the first 3 months and over 530 sales in 8 months, Anouche's journey is a powerful exa...

50. Turning $0.20 into Thousands: Building an E-Commerce Empire on Printables with Lindsay Ashworth 16.04.2024

Ever wondered how a creative passion can turn into a profitable Etsy business? Lindsay's story is a shining example of just that. In this episode, I chat with Lindsay, an Etsy seller who has mastered the art of selling printables and is now helping others do the same. From starting with physical party decorations to transitioning to digital products, Lindsay shares her journey of overcoming postpa...

49. Transforming Etsy Research into Six-Figure Shopify Profits with Adrian 04.04.2024

How does a Shopify seller use Etsy to skyrocket his business? By leveraging the power of design validation and strategic brand building on Shopify. In this episode I had the pleasure of interviewing Adrian, an entrepreneur who has mastered the art of using Etsy for market research to fuel his Shopify success. Adrian's journey from real estate to e-commerce reveals the power of strategic moves and...

48. An E-Commerce Expert's Blueprint to Making $70k in 30 Days with Kate Hayes 29.03.2024

How does an Etsy seller go from zero to multi-six-figure revenue? In this episode, I sit down with Kate Hayes, an Etsy expert who shares her remarkable journey from initial setbacks to crushing it with over $70,000 in sales in just 30 days. Kate's story is a chronicle of thoughtful strategy, unwavering faith, and business acumen. She discusses her early failures, the pivotal moment of re-entering...

47. Million-Dollar Etsy Strategies: Building an E-Commerce Business From The Ground Up with Jesse 20.03.2024

How does an Etsy seller go from zero to multi-million dollar revenue? In this episode, I sit down with Jesse, an Etsy powerhouse who shares his incredible ascent from humble beginnings to generating millions in sales. Jesse's story is a compelling tale of ingenuity, perseverance, and tactical mastery. He opens up about his initial struggles, the leap of faith into full-time entrepreneurship, and t...

46. Nailing It: Carpenter's Blueprint to $200K in E-Commerce Profits with Ronnie McKenzie 28.02.2024

Ever wondered how a full-time carpenter turned his life around to become a wildly successful online entrepreneur? In this episode, we sit down with Ronnie McKenzie, who shares his incredible journey from the construction site to e-commerce stardom. Ronnie's story is a powerful blend of grit, hustle, and heart. He opens up about the early days of his career, the struggles of accumulating debt, and...

45. The Power of Research and Branding: How Terry Marsh Built a Six-Figure Etsy Empire with Terry Marsh 09.01.2024

In this episode we’re joined by Terry Marsh, a successful Etsy seller with over a decade of experience. Terry shares her story of starting on Etsy as a single mom, quitting her job, and building two six-figure shops. She discusses the mental stress and decision-making involved in becoming a full-time entrepreneur and offers valuable advice for those looking to make the leap.  Terry emphasizes the...

Harnessing Email for More Reviews, Sales, and $3,300 Extra Revenue with Scott and Chris | Ep.44 14.11.2023

Ever wonder how you could use email to take your business to the next level? For that and more, follow us here and ⁠subscribe to our YouTube channel⁠ ! In this episode of Built Online, host Cody McGuffie introduces a game-changing tool for Etsy sellers: Everbee Email. Cody shares a detailed case study conducted by Scott and Chris, who used Everbee Email as beta testers to generate over $3,300 in e...

43. The Power of E-Commerce: A Bartender's Journey to $360,000 Revenue with Mak 31.10.2023

Join host Cody McGuffie on the Etsy Seller Podcast as he sits down with Mak, a former bartender turned successful Etsy seller. After losing her job in 2020, Mak went online in search of ways to make money and stumbled upon Etsy. With no prior experience, she dove into the world of print-on-demand and quickly grew her Etsy shop to generate $100,000 in profit within just six months and over $360,000...

42. From Chaos to Calm: How One Mom Found Balance and Success on Etsy with Tamara Hall 24.10.2023

Join host Cody McGuffie in this episode of the Etsy Seller Podcast as he sits down with Tamara Hall for a follow-up discussion on her Etsy journey. Tamara, a full-time mom and former designer, shares her experience of creating multiple passive income streams through her Etsy shop. Despite initially putting in more time and effort, Tamara has managed to streamline her business to just one hour a we...

41. $100,000 First Year: Finding Financial Freedom Through E-Commerce Success with Christina 17.10.2023

In this episode of the Etsy Seller Podcast, host Cody McGuffie sits down with Christina, a remarkable entrepreneur who turned her love for art and travel into a thriving Etsy business. Christina shares her journey from starting with pet portraits to discovering the power of print-on-demand and expanding her product offerings. With determination and a focus on evergreen niches, Christina was able t...

40. E-Commerce Powered by Print-on-Demand: Making $85,000 and Replacing Your Job with Taylor 12.10.2023

This episode we interview Taylor, a successful Etsy seller who has achieved remarkable growth in just 12 months. Taylor shares her inspiring journey of starting her Etsy shop as a side gig while working a full-time job, and how she has built it from zero to $85,000 in revenue.  She reveals that her success is primarily due to her use of print on demand, and she provides valuable insights into tact...

39. Etsy Marketing Mastery: How to Stand Out and Thrive in a Competitive Marketplace with Monica Little 04.10.2023

In this episode we're hosting Monica Little, a business coach with expertise in Etsy marketing. Monica shares her personal journey of transitioning from a corporate job to becoming a successful Etsy seller with a multi six figure business and eventually a business coach.  She highlights the importance of understanding the psychology of Etsy shoppers and how sellers can differentiate themselves fro...

38. Finding Inspiration by Modeling Success: A Strategy to Build Online Businesses 27.09.2023

In this episode of the Etsy Seller Podcast, host Cody McGuffie explores the concept of modeling success. He emphasizes the importance of paying attention to successful businesses and individuals in order to learn from their actions and achievements.  Cody highlights how successful Etsy shops draw inspiration from other shops in the marketplace to create unique and improved products. He provides ex...

37. How to Make Half a Million Selling on Etsy with Luna Vega 20.09.2023

Join host Cody McGuffie in this exciting episode of the Etsy Seller Podcast as he interviews Luna Vega, a six-figure Etsy seller who has achieved remarkable success in just two and a half years.  Luna shares her experience transitioning from Shopify and dropshipping to selling on Etsy using print-on-demand. With over $500,000 in revenue and profit margins of 50 to 60%, Luna proves that Etsy can be...

36. Innovation Through Improvement: How Successful Companies Don’t Invent Products from Scratch 11.09.2023

In this episode of the Etsy Seller Podcast, host Cody McGuffie presents a thought-provoking concept that challenges the traditional notion of inventing products from scratch.  He argues that successful businesses rarely create entirely new products, but instead focus on improving existing ones.  Drawing examples from renowned companies like McDonald's and Coca-Cola, Cody explains how these industr...

35. Unlocking Bigger Business Goals Using Etsy Income with Ellie 08.09.2023

In this episode of the Etsy Seller podcast, host Cody McGuffie interviews Ellie who shares her journey of starting on Etsy in 2020 after breaking her leg and needing a new source of income.  She discusses her transition from selling tangible products to discovering the world of print on demand and how it became her true passion.  Ellie also reveals how her success on Etsy allowed her to start her...

34. How to Turn Your Struggles Into a Multi-Million Dollar E-Commerce Empire with Reggie Jennings 29.08.2023

In this powerful podcast episode, Reggie Jennings, also known as Mr. Ecom, shares his inspiring journey from a successful IT career to almost losing his family and hitting rock bottom. He opens up about the emotional struggles and financial hardships he faced, including a negative balance in his bank account.  However, Reggie's story takes a turn when his young daughter's drawing and words of enco...

33. How to Hit Your $10K/Monthly Goal Using AI with Patrick 22.08.2023

In this episode of the Etsy Seller Podcast, host Cody McGuffie interviews Patrick, an experienced e-commerce seller who has transitioned to selling on Etsy. Patrick shares his journey from selling on platforms like eBay and Facebook Marketplace to exploring the unique world of Etsy. He discusses how he uses Everbee, an Etsy business tool, to conduct product research and find winning products. Patr...

32. The Power of Niche Markets: How to Build a Million Dollar Etsy Brand 10.08.2023

"I spent $5,000 to get a thousand units. So five bucks a piece. And from there, I ran a promotion. I spent a thousand dollars for them to run an email to their list of people that wanted to get deals. And then I ran a 50% off deal, which I made no money. And I made, I think we sold like maybe 200, 250 units because that's all I wanted to sell because I said, I'll do 200, 250 units. So I lost money...

31. The Role of Bookkeeping for Online Sellers with Nathan Hirsch 03.08.2023

This episode we’re joined by Nathan Hirsch, the owner of two bookkeeping businesses. Nathan dives into the often overlooked topic of bookkeeping and its importance for Etsy sellers. Nathan shares his entrepreneurial journey, starting from selling secondhand books to owning successful e-commerce businesses. He emphasizes the significance of bookkeeping in making informed business decisions and high...

30. The Importance of YouTube Content About Your E-Commerce Business with Will Lee 25.07.2023

In this podcast episode, host Cody McGuffie interviews Will, a financial professional and YouTube content creator who covers a range of topics including finance and Etsy. Will shares his educational background in economics and finance, as well as his decision to pursue an MBA and the Chartered Financial Analyst designation.  He discusses his experience working in equity research on Wall Street and...

29. How One Viral Product Can Change Your E-Commerce Business with Angel 18.07.2023

In this podcast episode we interview Etsy seller and coach Angel, also known as Passive Income Angel. The episode highlights the importance of market research, adding value to products, and understanding customer demand. We also discuss the challenges of building a successful business, the core problem of e-commerce, and the significance of perseverance. Finally, we learn the potential of one winn...

28. From E-Commerce Entrepreneur to Software Founder: The Story of Cody McGuffie 12.07.2023

In this episode, our guest host Craig interviews Cody McGuffie, the founder of EverBee. Cody shares his story of starting EverBee. They talk about his background, motivation to solve financial problems, personal challenges, and life-changing events. Cody reflects on career choices, family beliefs, and his ventures into drop shipping, Amazon FBA, real estate, and e-commerce. He discuss the initial...

27. Building a Six-Figure Landscape Photography Business with Craig Alexander 06.07.2023

In this episode of The Etsy Seller Podcast, host Cody McGuffie interviews Craig Alexander, a successful entrepreneur who turned his passion for landscape photography into a thriving business. Craig shares his journey from starting with nothing to making multiple six figures in sales.  The Etsy Seller Podcast is hosted by Cody McGuffie, CEO and founder of EverBee. In each weekly episode of this pod...

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