Front Lines Media

BUILDERS

Business EN ↓ 919 episodes

Welcome to BUILDERS — the show about how founders get new technology adopted. Each episode features a founder on the front lines of bringing new tech to market, sharing how they broke into their industry, earned early believers, built credibility, and unlocked real technology adoption. BUILDERS is part of a network of 20 industry-specific shows with a library of 1,200+ founder interviews conducted over the past three years. For the full network, visit FrontLines.io. Brought to you by:  www. FrontLines.io/FounderLedGrowth — Founder-led Growth as a Service. Launch your own podcast that drives th...

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Front Lines Media

Category

Business

Latest episode

Jul 10, 2026

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Episodes

Joe Levy, CEO of Sophos: $1.5 Billion ARR and the Future of Cybersecurity at Scale 25.11.2025

Sophos represents one of cybersecurity's most vulnerable companies, founded in 1985 as an antivirus provider and now operating at massive scale with $1.5 billion in ARR and 5,700 global employees. Under CEO Joe Levy's leadership, the company has undergone a fundamental transformation from a traditional product-focused vendor to a services-driven platform that addresses core market failures in cybe...

How ClearCOGS used building in public on LinkedIn to land enterprise customers in 6 weeks | Matt Wampler 21.11.2025

ClearCOGS is creating a new category in restaurant technology by bringing predictive analytics to an industry that operates almost entirely on retrospective data. With $3.8 million raised, the company analyzes 100 million data points daily per restaurant to forecast demand and optimize prep decisions. In a recent episode of Category Visionaries, we sat down with Matt Wampler , CEO and Co-Founder o...

GTM Lessons From a Defense Tech Investor | Jeff Crusey 20.11.2025

Defense technology has shifted from a social liability in Silicon Valley to commanding 35-40% of venture capital allocation—up from a historical 10%. This isn't just trend-following; it reflects fundamental market dynamics as SaaS becomes hypercompetitive and AI lowers barriers to entry, pushing capital toward deep tech where moats still exist. Blacklake , a defense holdco based in Austin, helps e...

How Continuum grew 8x in 12 months by targeting high pain threshold industries | Alex Witcpalek 17.11.2025

Continuum is solving the multi-party return problem in B2B supply chain—a transaction involving distributors, manufacturers, and end users that previously took 30-45 days and now completes in 30-45 seconds. In this episode of Category Visionaries, we sat down with Alex Witcpalek , CEO and Founder of Continuum , to unpack how he's building what he calls "reverse EDI" in a market of 1.5 million dist...

How Wultra built category leadership as the only post-quantum provider for banking digital identity | Peter Dvorak 17.11.2025

Wultra provides post-quantum authentication for banks, fintechs, and governments—protecting digital identities from emerging quantum computing threats. In this episode, Peter Dvorak shares how he broke into the notoriously closed banking ecosystem by leveraging his early experience in mobile banking development. From navigating multi-stakeholder enterprise sales to positioning quantum-safe cryptog...

Why the next great tech companies will sell outcomes, not software | Anthony Lye 14.11.2025

Anthony Lye joined Quid 14 months ago to lead a complete business model transformation. With three decades in Silicon Valley including executive roles at Palantir, NetApp, Oracle, and Siebel Systems, Anthony has operated through every major technology disruption. At Quid, he's dismantling the traditional SaaS playbook—eliminating seat-based pricing, collapsing the software/services separation, and...

How Wisdom AI reduces enterprise trial time-to-value from weeks to minutes | Soham Mazumdar 14.11.2025

Wisdom AI sells to enterprise data teams, empowering them to deploy AI data analysts that automate analytics functions traditionally handled by human analysts. As a former Rubrik co-founder and Google search ranking engineer, Soham identified the analytics problem firsthand while scaling Rubrik from intuition-driven to data-driven operations. In this episode of Category Visionaries, Soham shares h...

Why Runway spent $40K on hot sauce | Siqi Chen 14.11.2025

Runway is building FP&A software that solves what Siqi Chen calls "the impossible problem"—matching Excel's speed and flexibility for thinking while functioning as an enterprise finance platform. In this episode of The Front Lines, wew sat down with Siqi to unpack Runway's mischief marketing playbook, why they enriched hot sauce pre-orders for lead gen, and how they're implementing AI as a cow...

How MishiPay scaled from $10M to $250M in transactions by abandoning their best product | Mustafa Khanwala 13.11.2025

MishiPay has scaled from processing $10 million to over $250 million in annual transactions by abandoning product purity for market pragmatism. What started as a mobile-first scan-and-go solution evolved into a comprehensive checkout platform spanning self-checkout kiosks, RFID systems, mobile POS, and traditional cash registers—now deployed across 2,000+ stores in North America, Europe, the Middl...

How Assembled systematized founder-led LinkedIn content | Ryan Wang 12.11.2025

Assembled is the AI customer support platform powering hundreds of modern enterprises including Stripe, Robinhood, Salesforce, and Ashley Furniture. The company's largest customer operates a 20,000-person contact center. With products spanning AI chat and voice agents that resolve 70-80% of tickets to sophisticated workforce management and forecasting systems, Assembled's core thesis challenges th...

How Keye drives word-of-mouth in the relationship-driven PE industry through vertical focus | Rohan Parikh 12.11.2025

Keye helps private equity investors accelerate deal evaluation through AI-powered quantitative analysis. In a recent episode of Category Visionaries, I sat down with Rohan Parikh , Co-Founder and CEO of Keye , to explore how his team bridges the gap between AI capabilities and the 100% accuracy requirements of financial due diligence—enabling PE firms to say no to deals earlier and focus resources...

How Voltiris uses transparent hypothesis testing to earn trust with risk-averse growers | Nicolas Weber 11.11.2025

Voltiris has developed spectroscopy-based solar panels that filter light for greenhouse crops while generating renewable energy. Unlike traditional opaque panels that cause 60-80% yield reduction in high-tech greenhouses, Voltiris's technology harvests only the light wavelengths unused by photosynthesis. In this episode, we sat down with Nicolas Weber , Co-Founder and CEO of Voltiris , to explore...

How Nightfall AI uses CISO dinners to generate pipeline | Rohan Sathe 07.11.2025

Nightfall AI is pioneering AI-native data loss prevention (DLP) for enterprises navigating cloud, SaaS, and AI application proliferation. Founded in 2017 by former Uber engineers who witnessed data breaches firsthand, Nightfall addresses the architectural limitations and false positive problems plaguing legacy DLP solutions. By leveraging machine learning and large language models across three dis...

How BlueRock identified three distinct buyer personas by asking "How would you describe what we do to your peers?" | Bob Tinker ($25M Raised) 06.11.2025

BlueRock is building an agentic security fabric to protect organizations deploying AI agents and MCP workflows. With a $25 Million Series A, founder Bob Tinker is tackling what he sees as a 10x larger opportunity than mobile's enterprise disruption. Bob previously scaled MobileIron from zero to $150 million in five years and took it public in 2014. In this episode of Category Visionaries, Bob shar...

How tiun validated product-market fit with 6-12 months of pilot data before scaling | Sandro Zweig 05.11.2025

tiun is building auth and payment infrastructure that consolidates two traditional categories into one streamlined solution. By combining social login with instant payment functionality, tiun eliminates the standard account creation and credit card entry flow, reducing user onboarding to a two-click process. Operating as merchant of record, tiun serves online entertainment businesses, content crea...

How Toothio built credibility as non-industry founders through strategic SME hires | Ian Prendergast 04.11.2025

The dental industry is chronically supply-constrained: 97% of dentists report staffing as their primary volume limiter, 95% cite extreme recruiting difficulty, yet 75% of hygienists prioritize schedule flexibility above all else. This structural mismatch created the opportunity for Toothio—a labor marketplace connecting dental professionals seeking flexible work with practices facing critical staf...

How Implentio turned 20 years of operations expertise into a partnership-driven GTM engine | Jason Bang 04.11.2025

Implentio automates workflows between e-commerce merchants and their third-party logistics providers, starting with invoice reconciliation. The platform tackles a problem every scaled e-commerce brand faces: thousands of rows of billing data in CSVs paired with six-figure invoices that nobody has time to validate. In this episode of Category Visionaries, I sat down with Jason Bang , Chief Product...

How Flamingo generated 1,000 waitlist signups before launching a product using a free community tool | Michael Assraf 31.10.2025

Michael Assraf is building Flamingo , an open-source and AI-powered operating system for managed service providers. After exiting Vicarious in May 2024, he spent seven months on market research before writing a single line of code—conducting 15+ MSP interviews, mapping their complete tool stack economics, and testing distribution channels with a free community product. The research revealed a stru...

Why First Resonance killed their PLG motion and rebuilt for enterprise manufacturing sales | Karan Talati 30.10.2025

First Resonance provides factory orchestration and coordination software for scaling hardware companies. Founded by SpaceX veterans in 2019, the company focused on filling the gap between legacy manufacturing systems and the needs of emerging hard tech startups. In a recent episode of Category Visionaries, we sat down with Karan Talati , CEO & Co-Founder of First Resonance , to learn about the...

How ZayZoon built 300+ payroll partnerships to reach 15,000 businesses without direct sales | Tate Hackert 23.10.2025

ZayZoon pioneered the earned wage access category a decade ago and has become the leading embedded provider through partnerships with over 300 payroll companies. With over $50 million raised and a team of 200, ZayZoon now serves 15,000+ businesses across the US. In a recent episode of Category Visionaries, I sat down with Tate Hackert , Co-Founder and Chief Strategy Officer of ZayZoon , to unpack...

How AODocs generates better cost-per-lead from 2,000-person regional events than 30,000-person conferences | Stéphan Donzé 21.10.2025

AODocs manages business-critical documents for enterprises where downtime has real consequences—production lines stopping, construction projects delayed, containers sitting at ports. Founded in 2012 and bootstrapped to profitability by 2022, the company serves Google's data center builds, aerospace manufacturers' FAA certifications, and Veolia's water treatment operations. In this episode of Categ...

How Calico educates buyers on agentic AI systems when no budget line exists | Kathleen Chan 21.10.2025

Calico is building an agentic AI system for apparel sourcing and production—automating the "messy middle" of manufacturing that has operated on emails, Excel, and WhatsApp for decades. As a founder who previously built and exited apparel brands, Kathleen Chan experienced the pain firsthand: opening a Shopify store takes minutes, but actually producing inventory requires staying up until 2am managi...

How Freeplay built thought leadership by triangulating insights across hundreds of AI implementations | Ian Cairns 15.10.2025

Freeplay AI emerged from a precise timing insight: former Twitter API platform veterans Ian Cairns and Eric Schade recognized that generative AI created the same platform opportunity they'd previously captured with half a million monthly active developers. Their company now provides the observability, evaluation, and experimentation infrastructure that lets cross-functional teams—including non-tec...

How TwelveLabs sells AI to federal agencies: Mission alignment over process optimization | Jae Lee 15.10.2025

TwelveLabs is building purpose-built foundation models for video understanding, enabling enterprises to index, search, and analyze petabytes of video content at scale. Founded by three technical co-founders who met in South Korea's Cyber Command doing multimodal video understanding research, the company recognized early that video requires fundamentally different infrastructure than text or image...

How Shush differentiated against competitors by solving business operations, not just deploying technology | Eddie DeCurtis, Co-Founder & CEO of Shush Inc. 09.10.2025

With over 30 years in wireless—from helping pioneer intercarrier SMS to running mobile identity operations across Americas and Asia Pacific — Eddie DeCurtis saw what others missed: 967 of 1,000 global mobile network operators lack the infrastructure to monetize CPNI data while protecting customers from fraud. The technical challenge isn't building APIs. It's that operators spent billions on 5G inf...

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