Spencer Powell

Builder Funnel Radio

Business EN ↓ 500 episodes

Digital marketing agency helping homebuilders and remodelers build marketing and sales systems that generate leads.

Author

Spencer Powell

Category

Business

Podcast website

www.builderfunnel.com

Latest episode

Jul 8, 2026

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Episodes

Building a Family Business #10: Real Estate Investing Metrics 26.06.2020

Before investing in real estate, there are a few things that you should keep in mind. In this episode, we discuss key things to look at when investing in real estate, some red flags to look out for, what types of returns you should expect, and more. info.builderfunnel.com/builder-funnel-radio/real-estate-investing-metrics

Remodel Your SEO #9: How to Build a Monthly SEO Action Plan 25.06.2020

So now you realize why SEO matters to your contractor business — but where to begin? The task of kick starting your SEO may seem daunting, but it's pretty easy if you start with these quick wins, and then work through our Three Phase SEO Plan. https://info.builderfunnel.com/builder-funnel-radio/remodel-your-seo-podcast#good-content-for-seo

Episode 94: Spending 0% on Marketing is Not a Badge of Honor 23.06.2020

In this episode, Spencer explains why it is important to build marketing into your budget. Here is why spending 0% on marketing is not a badge of honor. info.builderfunnel.com/builder-funnel-radio/spending-0-marketing-not-badge-honor

Construction productivity reaches pre-COVID levels 22.06.2020

This week, Taylor covers construction productivity post-COVID, how a new company in Boston is poised to be the LinkedIn of the construction industry, and why home builders are banking on strong economic recovery heading into the last half of the year. Show Sponsor: BuildBook is a 24/7 client communication platform for construction. Social-media style messaging tools. Simple photo sharing and doc m...

Building a Family Business #9: Owning Real Estate w/ Family 19.06.2020

When done correctly, real estate is one of the most popular and profitable investments with a lot of potential for success. In this episode, we dive into the world of owning real estate, rentals, apartments and more, in addition to running a construction business. https://info.builderfunnel.com/builder-funnel-radio/owning-real-estate-family

Remodel Your SEO #8: Do Reviews Matter for SEO? 18.06.2020

By now you have probably realized that reviews — good ones and, especially, bad ones — affect your sales as a contractor. But did you know they also affect your search engine ranking potential? Here are some tips on using reviews as a way to launch your website's ranking, and collecting and responding to reviews. https://info.builderfunnel.com/builder-funnel-radio/remodel-your-seo-podcast#good-con...

Episode 93: How to Interview an SEO Agency w/ Greg Bray 16.06.2020

In this episode, Greg Bray of Blue Tangerine gives great advice on interviewing an SEO agency. He discusses what to look for in a company overall, some red flags to look out for, and the kinds of questions people should be asking. info.builderfunnel.com/builder-funnel-radio/interview-seo-agency-greg-bray

Blue collar stigma fades, and a new program aims to promote diversity 15.06.2020

This week, Taylor covers recently released employment data, why experts are still talking about building in smaller markets, and what the construction industry is doing to combat systemic racism and even outdated stereotypes and stigmas.  Sign the CARE pledge at www.buildculture.org Sponsored By: BuildBuildBook is a 24/7 client communication platform for construction. Social-media style messaging...

Building a Family Business #8: Should You Always be Looking to Grow? 12.06.2020

Growth in a business is normally a good thing, but there are some circumstances where it might be better to maintain what you have. In this episode, we talk about the good and bad aspects of growth, and how to know when it's time to grow. info.builderfunnel.com/builder-funnel-radio/should-always-looking-grow

Remodel Your SEO #7: What Kind of Website Content is Good for SEO? 11.06.2020

Content is king - we've been preaching it for years, but what topics are highest performing so that you can rank higher on Google? Steven and Danielle break down very specific types of website pages, blog topics, and premium lead capture content ideas that will launch your contractor business into more and higher ranking positions. Without further ado, here are the types are website content that i...

Episode 92: Too Many Leads? 09.06.2020

In this episode, Spencer explains why he doesn't believe in "too many leads". He talks about how more leads can lead to better leads, especially if you introduce a good pre-qualification process. https://info.builderfunnel.com/builder-funnel-radio/too-many-leads

New home construction grows in rural areas as the market stabilizes 08.06.2020

This week, Taylor covers the ongoing stability in the housing market, why the price of home building materials may actually be decreasing, and how new construction is growing in rural and low-density areas. Sponsored By: BuildBuildBook is a 24/7 client communication platform for construction. Social-media style messaging tools. Simple photo sharing and doc management. Task tracking for everything...

Building a Family Business #7: HR Nightmares & How to Deal With Them 05.06.2020

What are some of the biggest risks you've taken in business? How can you be sure that the risk is worth it? In this episode, Wes and Brooks give us their thoughts on how to balance different risk tolerances among family members in the business. info.builderfunnel.com/builder-funnel-radio/family-business-hr-nightmares

Remodel Your SEO #6: How Do I Get My Business to Show Up on Google? 04.06.2020

If we had a nickel every time we were asked "How do I rank #1 in Google?" or "How can I get people to find me in Google?" well, we'd have a lot of nickels. In all seriousness, though, for better or for worse, the internet, and Google specifically, is now the lifeblood for many businesses. So today let's talk about how you can get your business to show up and rank higher in Google searches. https:/...

Episode 91: How to Implement a Virtual Selling Strategy w/ Bryan Kaplan 02.06.2020

In this episode, Bryan Kaplan of Construction Consulting gives timely tips on how to sell better virtually. In recent months, construction business have switched much of their sales to digital environments. Here is how to use a digital sales environment to your advantage. https://info.builderfunnel.com/builder-funnel-radio/virtual-selling-strategy-bryan-kaplan

Remodeling projects go on, and a new app connects students to skilled trades 01.06.2020

This week, Taylor covers the stability of the housing market, how a new app is connecting students to the skilled trades, and how the roofing industry is expected to grow to nearly $132 billion dollars by the year 2027.  Sponsored By: BuildBuildBook is a 24/7 client communication platform for construction. Social-media style messaging tools. Simple photo sharing and doc management. Task tracking f...

Building a Family Business #6 : How to Separate Family Life and Business Life 29.05.2020

Welcome to the sixth episode of the Building a Family Business podcast! In this episode, we discuss the importance of work-life balance when operating a family business, which can be challenging if you're working with family members. https://info.builderfunnel.com/builder-funnel-radio/seperating-family-from-business

Remodel Your SEO #5: What Is Local SEO? The Ins, the Outs, and the Ups 28.05.2020

Episode 5 digs into Local SEO, what it is and specific ways you can implement a local SEO strategy both in tandem and separately from your content marketing strategy. https://info.builderfunnel.com/builder-funnel-radio/remodel-your-seo-podcast#what-is-local-seo

Building a Family Business #5 : Build the Next Generation & Prepare Future Leaders 27.05.2020

Welcome to the fifth episode of the Building a Family Business podcast! In this episode we discuss the importance of being a leader and setting a positive example for others along with how to develop leadership in your company. https://info.builderfunnel.com/builder-funnel-radio/build-next-generation-leaders

Episode 90: The Power of Internet Marketing for Construction Businesses 26.05.2020

In this episode, Spencer discusses the power that internet marketing can have when used well and the importance of getting scrappy and creative with your business during difficult times. https://info.builderfunnel.com/builder-funnel-radio/internet-marketing-construction-businesses

Home builder confidence is on the rise after a promising start to May 25.05.2020

This week, Taylor covers rebounding home builder confidence as the industry grows more optimistic about post-pandemic home sales. Plus, new guidance from the Treasury Department on the Paycheck Protection Program, and how the construction industry is still being saddled by a lack of available labor, despite record-setting unemployment numbers across the United States.  Sponsored By: BuildBuildBook...

Remodel Your SEO #4: How Often Should You Update Your Remodeling Website 21.05.2020

Episode 4 is all about answering this question: “Is once a year often enough to update my remodeling website?” The short answer is no. You should be updating your remodeling website more than once a year. But what do I mean when I say to "update" your website? And how can you fit that into your already too busy schedule? https://info.builderfunnel.com/builder-funnel-radio/remodel-your-seo-podcast#...

Episode 89: How to Turn Your Construction Business into a Sellable Asset w/ Ken Parsons 19.05.2020

In this episode, Ken Parsons of The Brothers that just do Gutters discusses the E-Myth, why you should always be recruiting, and gives tips on how to grow your business with intentionality.

Amid low inventory, home prices show "no signs of buckling" 18.05.2020

This week, Taylor covers the latest news in the construction industry-including the latest employment numbers from the Bureau of Labor and Statistics, why the prices of homes in several metros are staying firm, and how construction technology companies are making job sites safer for workers, both in pandemic times and beyond. Sponsored By: BuildBuildBook is a 24/7 client communication platform for...

Building a Family Business #4 : How to Grow Your Construction Business 15.05.2020

Welcome to the fourth episode of the Building a Family Business podcast! In this episode we discuss how to grow your construction business and what steps must be taken to achieve growth. https://info.builderfunnel.com/builder-funnel-radio/ep4-growing-your-construction-business

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