Spencer Powell
Builder Funnel Radio
Digital marketing agency helping homebuilders and remodelers build marketing and sales systems that generate leads.
Author
Spencer Powell
Category
Podcast website
Latest episode
Jul 8, 2026
Where to listen?
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Episodes
Episode 128: The Contractor “Lead Matrix” 16.02.2021 16:43
Want to increase your close rates and improve your lead/sales process? In this episode, Spencer breaks down the framework of the "Lead Matrix," and how it can separate you from competitors in this industry. Enjoy the rest of our episodes, in-full, here! https://info.builderfunnel.com/builder-funnel-radio/contractor-lead-matrix
Episode 127: The Power of Inbound Marketing for Custom Builders 09.02.2021 47:10
In this episode, Andrew Giannattasio talks about his relationship with Builder Funnel, and how Builder Funnel was able to take his marketing to the next level. Find out why Andrew has stuck around with us for so long, and some of his experiences along the way! Listen to the full episode here: https://info.builderfunnel.com/builder-funnel-radio/power-of-inbound-marketing-for-custom-builders
Episode 126: Power Partnerships 02.02.2021 14:01
In this episode, Spencer talks about the importance of finding other businesses with similar audiences, and how you can team up to form a symbiotic business relationship that will benefit you, your partners, and your clients. Listen to this episode, and any full episode of Builder Funnel Radio on our website! https://info.builderfunnel.com/builder-funnel-radio/power-partnerships
Episode 125: A High Performing Custom Builder’s Take on 2020 26.01.2021 35:25
In this episode, Kim Hibbs talks the importance of marketing versus sales and how focusing on things such as leads over sales can take you to the next level. Kim also discusses his business and how it was opening in a new market!
Building A Family Business #35: How Marketing Has Changed for Builders and Remodelers 22.01.2021 51:44
In this episode Wes & Brooks Powell, discuss the journey in their early stages of businesses, the changes they’ve made along the way online, disruptive business ideas, and the overall importance of generating leads to generate business. https://info.builderfunnel.com/builder-funnel-radio/marketing-changed-builders-remodelers
Ep. 6: Sales Mastery for Remodelers & Custom Builders - How To Develop Insane Confidence 21.01.2021 56:13
Think of the very best sports figures from the past several decades. There is one thing they all have in common. Can you guess what it is? It’s not that they were gifted physical specimens who move through the court, field, or rink they play in. It’s not that they were given some insane amount of confidence upon birth that propelled them to where they are, and what they achieved. The common thread...
Episode 124: The Remodeler Marketing Blueprint 19.01.2021 8:46
In this quick episode, Spencer talks about his first book launch titled The Remodeler Marketing Blueprint! Listen in to get the details! Get your copy of The Remodeler Marketing Blueprint today! https://www.remodelermarketingblueprint.com/ Listen to this full episode and the rest of our Growth Series here! https://info.builderfunnel.com/builder-funnel-radio/the-remodeler-marketing-blueprint
Building A Family Business #34: Residential Construction Business Planning for 2021 15.01.2021 44:49
In this episode, Wes & Brooks Powell discuss their processes going into the new year and the importance of installing systems for achieving both professional and personal goals. https://info.builderfunnel.com/builder-funnel-radio/family-business-construction-planning-2021
Ep. 5: Sales Mastery for Remodelers & Custom Builders - Get Paid for Your Estimates 14.01.2021 49:42
Here’s the deal… a very long time ago someone decided that the relationship of effort to money would be that you expend effort before being paid. Pile on top of this probably the largest financial risk in any industry and you end up with a completely inverted financial relationship. One in which you are responsible for shouldering the costs for someone else’s home until you reach an acceptable lev...
Episode 123: How to Build Value into a Home Improvement Sale 12.01.2021 55:31
In this episode, Dave Yoho talks the universal fundamentals of sales for your construction or remodeling business. Adding value for your customers and clients is key, but how can you do that? Dave Yoho has decades of experience perfecting the art of the sale. Listen to Dave's insight here! https://info.builderfunnel.com/builder-funnel-radio/how-to-build-value-into-a-home-improvement-sale
Ep. 4: Sales Mastery for Remodelers & Custom Builders - Your Sales Process 07.01.2021 1:01:12
Ask yourself this question: Can I walk a prospect through the steps to take them from a complete stranger to a paying client? This is what it means to have a sales process. So much of the time, a prospect disappears because we haven’t done a good job of keeping them engaged, kept them moving through a process, and ultimately are making it up as we go along. People aren’t stupid and they can sense...
Episode 122: When Can You Retire from Your Construction Business? 05.01.2021 16:49
In this episode, Spencer talks about his thoughts on retirement, what retirement means to him, and how passive income can get you the financial freedom you desire! https://info.builderfunnel.com/builder-funnel-radio/when-can-you-retire-from-your-construction-business
A Quick Announcement 1-1-21 01.01.2021 6:40
Spencer announces that Building a Family Business will return on January 15, and shares some of the interesting stats from Builder Funnel Radio in 2020.
Ep. 3: Sales Mastery for Remodelers & Custom Builders - Talking to Strangers 31.12.2020 35:33
The reality of life is that the people you meet are strangers. In a very quick time frame - some research suggests as short as 7 seconds - people will make a decision as to whether or not they like that person, and if they don’t like you - they won’t do business with you. You don’t need to be best friends with your clients, but they need to like you on a deep primordial level. Armed with this know...
Episode 121: Business Growth, Early Retirement and Habit Building 29.12.2020 41:29
In this episode, Laura DiBenedetto talks about her early retirement, what that looked like, and why it isn't always what it's cracked up to be. Find out how Laura views happiness and what her six habits are for success and happiness. https://info.builderfunnel.com/builder-funnel-radio/business-growth-early-retirement-and-habit-building
Building A Family Business #33: Should You Hire Sales or Operations 1st in a Construction Business? 25.12.2020 36:29
In this episode, Wes & Brooks Powell discuss the importance of goal setting to make sales or operations hiring decisions, as well as their overall takeaways from 2020. https://info.builderfunnel.com/builder-funnel-radio/operations-sales-hire
Ep. 2: Sales Mastery for Remodelers & Custom Builders - 24.12.2020 38:50
In Episode two we start at the beginning in understanding how the decision-making process happens for us. Your clients are just like you, and often the way they buy mirrors how you do. We just don’t often look at it this way. Key Points: --The different parts of the brain that are involved --The things that influence a prospects mindset (Mass media, Relatives & self-proclaimed experts) --Runaway t...
Episode 120: How to Double Your Remodeling Business From $2.6M to $5M in 2 Years 22.12.2020 13:48
In another episode of Expert Interviews & Growth Series, Spencer discusses what you need to focus on to take your business to the next level. From Google Ads to premium content, listen to how you can continue growing your business by doing the little things behind the scenes so you can cut down on things such as Cost Per Lead. https://info.builderfunnel.com/builder-funnel-radio/how-to-double-your-...
Building A Family Business #32: Top Family Business Takeaways from Wes and Brooks Powell 18.12.2020 15:23
In this episode, Spencer reflects on the key takeaways from this years Building a Family Business Podcast episodes, defining what they are, and emphasizing their importance to family businesses. https://info.builderfunnel.com/builder-funnel-radio/2020takeaways
Ep. 1: Sales Mastery for Remodelers & Custom Builders - Setting the Stage 17.12.2020 36:21
It’s all about them, not you. This is a core aspect of the relational selling process and we’ll start the conversation here after we dig into Bryan’s bio and history in the business. He’s been in every end of this business, and as you’ll see throughout this series, is completely relatable to the challenges you face daily. This is the key ingredient not many are talking about, or doing in their b...
Episode 119: Make More Money in Your Construction Business 15.12.2020 46:13
In this episode, Stephen King and Spencer Powell discuss profitability and what you should be thinking about when trying make a profit. Stephen also talks about the importance of turnover, pricing, cash flow, and much more! https://info.builderfunnel.com/builder-funnel-radio/make-more-money-in-your-construction-business
Building A Family Business #31: How to Develop a Family Mission Statement and Core Values 11.12.2020 49:07
In this episode, Wes & Brooks Powell emphasize the importance of core values, how they can be utilized for company success, and the major commitment behind keeping these values ingrained in your business. https://info.builderfunnel.com/builder-funnel-radio/mission-statement-core-values?hs_preview=LvfhtBEJ-38636879955
Episode 118: How to Create a Remodeler Marketing Plan for 2021 08.12.2020 16:04
In this episode, Spencer talks about creating your marketing plan for 2021 by touching on the important aspects you should be thinking about as you work through it. He also talks about what you can do to achieve your goals for the coming year, as well as for years to come. https://info.builderfunnel.com/builder-funnel-radio/how-to-create-a-remodeler-marketing-plan-for-2021
Building A Family Business #30: How to Make Decisions with Shared Family Assets 04.12.2020 45:41
In this episode, Wes & Brooks Powell discuss the differentiation between decision making for both Majority and Minority partnerships and how to be successful in either role. Whether you are involved in a majority partnership or a minority partnership to be successful, it is important to be educated, show up, do your research, get input, receive input, and realize the different viewpoints of others...
Episode 117: Video, Virtual Reality, and the Future of Selling Homes 01.12.2020 32:51
In this episode, Brian Barrett covers how Construction businesses should handle marketing campaigns and what to look for while getting it set up. Brian also gets into the world of VR & self guided tours, and how all of the modern technology is being utilized in the construction industry. https://info.builderfunnel.com/builder-funnel-radio/video,-virtual-reality,-and-the-future-of-selling-homes
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