Spencer Powell

Builder Funnel Radio

Business EN ↓ 500 episodes

Digital marketing agency helping homebuilders and remodelers build marketing and sales systems that generate leads.

Author

Spencer Powell

Category

Business

Podcast website

www.builderfunnel.com

Latest episode

Jul 8, 2026

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Episodes

Episode 148: What Is Marketing and Sales Automation and How Does it Save Your Team's Time? 06.07.2021

It has been a busy time lately for the home building, remodeling, and contracting industries because of the leads that summer months typically bring on top of the booming housing market. In this episode, we have some tips about marketing and sales automation to help free up some of your time to make you slightly less busy. Come listen to Spencer's advice about marketing and sales automation and ho...

Episode 147: Using Branding to Attract the Perfect Customers w/ Eric Price 29.06.2021

How do you come up with a good name for your business? What do you want people to think of when they think of your name and business? This is all about branding. In this week's episode, Eric Price from Bearded Builders joins Spencer to talk about how he branded his company to attract the right employees and customers. https://info.builderfunnel.com/builder-funnel-radio/branding-eric-price

Episode 146: How Much Should You Be Spending on Marketing? 22.06.2021

How much money should your home building, remodeling, or contracting business spend on marketing? In this week's episode, Spencer overviews what percentage of your revenue should be allocated to your marketing budget, what the budget should cover, and how to plan this budget based on your goals rather than your current state. https://info.builderfunnel.com/builder-funnel-radio/how-much-should-you-...

Episode 145: Making Your Website Battle Ready w/ Erik Cofield 15.06.2021

Are you looking to improve your website for your home building, remodeling, or contracting business? In this week's episode, Erik Cofield from the Association of Professional Builders joins Spencer to talk about websites for home builders. Erik introduces several website best practices by showcasing some common mistakes, and explaining how to optimize your website to get found by qualified leads....

Episode 144: How to Start Marketing Today 08.06.2021

In this episode, Spencer talks about how to get started today with marketing for your home building, remodeling, or contracting business. Come listen to hear some beginner marketing tips and get your foot in the door! Spencer also starts a new segment where he answers questions from emails from listeners. If you have a question that you want to hear Spencer talk about, email Spencer at radio@build...

Episode 143: Southern Green Builders' Success with Builder Funnel & Branding 01.06.2021

Join us on this week's episode to hear from one of our clients! In this episode, Drew Ondrey joins Spencer to talk about Southern Green Builders' experience as one of our clients. The conversation ranges from home technology, to personal branding, to seeing results as lead generation. If you're looking for marketing services for your contracting, remodeling, or home building business — check out t...

Episode 142: 5 Strategic Moves for a HOT Construction Market 25.05.2021

If you're a home builder, contractor, or remodeler, you know that the market for construction is HOT right now. How should you take advantage of this construction market boom? Come listen to Spencer's advice about some strategic moves that you should make while the construction market is hot! https://info.builderfunnel.com/builder-funnel-radio/strategic-moves-hot-construction-market

Episode 141: What to Do When You Have Too Many Leads w/ Brian Freeman 18.05.2021

This week's episode is all about leads! How do you get more leads? How do you get the right leads? What do I do if I get too many leads? First, Brian Freeman started making video content, email marketing, podcasts, and more to get more leads. Then he had to make sure he was bringing the right ones down the funnel. Come hear more about how Brian Freeman uses content to get the right leads, and what...

Episode 140: Website & Access Health Check 11.05.2021

Time for a health check for your company! We've heard stories about agencies controlling certain access and information for companies like yours. We want to make sure that have proper access to your website, social media, and more. Come listen to Spencer's advice about what things you should have access to for your company. https://info.builderfunnel.com/builder-funnel-radio/website-access-health-...

Episode 139: Personal Development in the Workplace w/ Ryan Cote 04.05.2021

Setting aside time for personal development is a great way to foster growth and create good habits. In this episode, Ryan Cote joins Spencer to talk about his personal development journey. Come listen to Ryan share his morning routine, journaling, and encouraging personal development in the workplace. To hear more about how Builder Funnel has engrained personal development into the workplace, list...

Episode 138: Point & Shoot: How to Record Your First Video 27.04.2021

If you've listened to our recent episodes of Builder Funnel Radio you now know the importance of video marketing, and we've offered some video advice. In this episode, Spencer gives some tips about how to start with that first video to make video marketing a habit for your contracting, remodeling, or home building business. https://info.builderfunnel.com/builder-funnel-radio/point-shoot-record-vid...

Episode 137: How to Get Comfortable in Front of a Camera w/ Ethan Beute 20.04.2021

In last week's episode, Spencer talked about the importance of video marketing and offered advice about hiring a videographer. This week, Ethan Beute from BombBomb joined Spencer to talk about how using videos can make a difference for your business, and how to overcome your nervousness about being in front of the camera.  https://info.builderfunnel.com/builder-funnel-radio/get-comfortable-camera-...

Episode 136: Do I Need to Hire a Videographer? 13.04.2021

How important is video marketing? Approximately half of the content on the internet is video, and YouTube is the second largest search engine (after Google). There are various types of videos which can be used on all of your social media platforms, various pages on your website, and emails to connect with your consumers on a deeper level.  In this episode, Spencer reviews the importance of video m...

Episode 135: Fine Home Contracting w/ David Perrotti 06.04.2021

On this week's episode, David Perrotti from Fine Home Contracting joins Spencer to talk about his company and his recent book! Listen to hear more about the story of Fine Home Contracting, David's vision for the coming years, and how David is using his book to marketing himself and his company. https://info.builderfunnel.com/builder-funnel-radio/fine-homes-contracting-david-perrotti

Episode 4 - Brand Camp: Mobile Usability 01.04.2021

Is your website mobile-friendly? If so, have you optimized it to the best that it can possibly be? Have you thought about these 5 areas for improvement?  Here's everything you need to know about website UX/UI and how you can improve your webpage immediately!

Episode 134: Why Email Marketing is Underrated + Crypto Currency 30.03.2021

This week's episode is a bit of a double feature! Spencer opens up this episode by sharing his experiencing with investing in Crypto Currency. Keep note that Spencer is sharing his experience, not advice (he is not a financial advisor). For the rest of the episode, Spencer switches gears to talk about email marketing, by offering advice about how often you should send emails and what benefits emai...

Episode 3 - Brand Camp: Easy Web Design Tips to Improve Your Site UI 25.03.2021

Dabbling into UI with quick and easy tips that you will be able to observe on your site and implement. Does your webpage have good user interface? Learn more as Tyler Sinden and Esther Knicely cover simple tips to implement right now.

Episode 133: What is Lobster on a Cheese Plate w/ Mark Harari 23.03.2021

On this week's episode, Spencer talks with Mark Harari about marketing advice for remodelers. The discussion brings up topics about best practices for marketing, trends to look out for, favorite parts of marketing, and Mark Harari's book Lobster on a Cheese Plate. https://info.builderfunnel.com/builder-funnel-radio/lobster-cheese-plate-mark-harari

Episode 2 - Brand Camp: Good vs. Bad UX/UI: What Does This Look Like? 18.03.2021

Join us in our second episode of our four-part mini-series! In this episode, we go over some examples of good and bad UX/UI, where you will be able to see if there are any areas of improvement within your site.

Episode 132: Top Picks for Construction Industry Blogs, Podcasts, Books, & More 16.03.2021

If you are looking for books to read, podcasts to listen to, or blogs to browse our team always has new recommendations! Listen to this week's podcast to hear about some of Spencer and Danielle's favorite content. Their recommendations include content specifically related to the construction industry, leadership, habits, mindset, and more! https://info.builderfunnel.com/builder-funnel-radio/top-pi...

Episode 1 - Brand Camp: What is UX/UI & Why Does It Matter? 11.03.2021

In this episode, Caitlin Kuiper, our expert web developer goes over the basics of website UX/UI. She goes over what exactly they are and why they matter to you and your business.

Episode 131: Make Your Money Work for You w/ Krisstina Wise 10.03.2021

Why are people afraid to talk about money? In this episode, Spencer chats with Krisstina Wise about this concept before they dig into advice about budgeting, investing, and managing your wealth. https://info.builderfunnel.com/builder-funnel-radio/make-your-money-work-for-you

Episode 130: An Honest Discussion on Instagram for Remodelers, Contractors, & Builders 02.03.2021

Do you need some advice about how to manage your Instagram? Join Spencer and Tyler to review the basics of Instagram, then hear them discuss some specifics about consistency, strategy, and time commitment. https://info.builderfunnel.com/builder-funnel-radio/honest-discussion-instagram-remodelers-contractors-builders

A Quick Announcement 2-19-21 20.02.2021

Spencer announces a hiatus on the Building a Family Business show and discusses plans for the future.

Episode 129: How to Close More Home Improvement Leads 20.02.2021

Want some tips and tricks for trying to secure leads? In this episode, Josh Carter from Hatch talks with Spencer about the best practices for getting in touch and following up with leads. https://info.builderfunnel.com/builder-funnel-radio/how-to-close-more-home-improvement-leads

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