Buffering

How are you navigating the challenges of innovation and disruption? Join Gabe and Zack as we discuss how companies are maintaining a balance between efficiency and innovation.

How are BSPs revolutionizing their business offerings? Join Jenny Leiker as we sit down with RTC and SCTelcom to discuss their SmartBiz journey.

Join Zack, Gabe, and Brent as we sit down with Erica Dooley-Dorocke to discuss Smithville's new innovative offer strategy that ensures every customer is connected and protected.

Join Gabe and Zack as we discuss ConneXions 2024, and how marketers are creating personalized offers, moving beyond speeds and feeds while avoiding a race to the bottom on price.

Join Zack and Gabe as we sit down with Wendy Crenner and Roxie Ayres to discuss how SCTelcom made the transformative journey that challenges the conventional broadband business model, while propelling SCTelcom to new heights.

Join Zack and Gabe as we sit down with Russell Kacer, President of YK Communications to discuss how YK Communications is building brand loyalty and launching new services to protect members of their community.

We are excited to launch the Buffering Podcast – Powered by Success! Join Gabe Petersen and Zack Kilgore each week as we share inspiring customer stories and discuss the latest marketing strategies and tools that drive business results.

How does Brand Loyalty relate to the Oakland A's? Join Zack and Gabe as we discuss how customers are choosing products and brands, and what creates loyalty.

Will iOS 18 change how marketers engage with customers? Join Zack and Gabe as we discuss some of the latest features in iOS 18, and how marketers can adapt to ensure their messages continue to reach the right audience.

Are you turning raw numbers into compelling narratives that captivate your customers? Join Zack and Gabe as we explore why you need to go beyond the charts and spreadsheets, and use data to create stories that connect emotionally and persuade effectively.

Are discounts an effective tool to fuel acquisition and to ensure customer loyalty? Join Zack and Gabe as we discuss how discounting leads to profitability and a higher customer lifetime value.

How does a customer go from hearing about your brand to becoming an advocate? Join Zack and Gabe as we explore the buyer funnel with insights into every stage of the journey.

Don't let churn eat into your profits! Join Zack and Gabe as we discuss churn and how you can use mobile notifications as a channel to keep your customers engaged.

Video is an important tool for marketers, but how often are you creating and posting video content? Join Zack and Gabe as we discuss the latest marketing trends, and how your brand can adopt video content.

How are you offering free trials? Join Zack and Gabe as we discuss the art of optimizing free trials and how you can increase conversions.

As AI continues evolve, companies are integrating into the tools we use every day. Join Zack and Gabe as we revisit AI topics from earlier this year, and discuss the latest innovations from Apple with iOS 18.1, Meta with Llama, and Microsoft with Copilot.

Do you know how your customers view your brand? Join Zack and Gabe as we dive deep into Customer Experience, and why it is so important to build strong, emotional connections with your customers.

Getting your pricing right is one of the most impactful tactics you can use to drive success in your business. Join Zack and Gabe as we dive even deeper into the psychology of pricing and discuss decoy pricing, scaling, framing, and how to position your products and services online.

Do you know what the most impactful factors are for increasing profit, or how your customers perceive value? Join Zack and Gabe as we dive deep into financial metrics that matter, and the psychology of pricing.

How are you building your career? Join Zack and Gabe as we discuss the different career paths people take, and how you can become a strategic thinker, or a strategic doer.

This past week, Apple announced their latest software enhancements, as well as Apple Intelligence. Join Zack & Gabe as we discuss the impact this has on Apple's hardware and software business as the need for developers to build a moat around their businesses has never been greater.

How are major brands like Starbucks and McDonald’s leveraging technology alongside customer experience and loyalty? Join Zack and Gabe as we discuss the strategies behind mobile apps, and the impact it has on an organizations brand.

What does a conversion mean to you? Join us as we discuss different types of conversion actions and how you can improve your own CRO through personalized experiences.

This week, OpenAI released a new AI model, GPT-4o that enables real time interactions with audio, visual, and text. Join Zack and Gabe as we discuss how we have used the GPT-4o model, and where this model could go in the future.

What types of data are you using in your marketing strategy? Join Zack and Gabe as we discuss the types of data you can collect, and how to use it responsibly in a privacy-focused world.