Bringing Business to Retail

Most people think that the key to a successful brand is great marketing, but what if you are a successful marketer already? Does that mean that your brand is instantly going to become an overnight success? In today's episode of Bringing Business To Retail, I speak with Sarah Greenway from Lava Tribe. She shares with us her journey, the importance of knowing you are not alone and the only person ma...

Quite often when people hear stories about successful retailers and E-commerce store owners they are intrigued to know where they came from and how they got there. What was their secret and what wins and challenges they encountered on their way to success? In today's episode of Bringing Business To Retail, I'm thrilled to be talking to Stephanie Mitchell who shares her retail journey and the impor...

Have you ever lay in bed at night wondering what the difference is between you and those business people who seem to make it look so incredibly effortless? It's easy to let yourself believe they got lucky.  Or know something you don't. That they went to a different school.  Studied more.  Had a raft of investors or a rich benefactor. I want to let you in on a secret.  It's got NOTHING to do with l...

It's no secret that buy now-pay later a has changed the retail landscape forever, but most retailers see it as just another payment gateway like PayPal or Stripe, but one that costs more! So, is there a way that you can create a win/win? A win for your customers who love using buy now-pay later and a win for you, the merchant who, let's be honest has to absorb these costs. Today I've got George Bl...

Adam Lean knows exactly how it feels to be under financial pressure; following a short career as an Accountant he started a sporting goods enterprise. A few years in he realised he was in significant financial trouble, despite having the background to have seen the warning signs. Adam has combined his accounting and entrepreneurial experience to create the 4 Step Process; Path To Profitability, wh...

Genevieve Piturro, is the author of 'Purpose, Passion and Pajamas' and the Founder of the Pajama Program. She was a successful television marketing executive until she dramatically changed the direction of her life. After asking herself the question "If this is the next 30 years of my life, is this enough?" Now her work and her passion are to help empower people to create a more fulfilling life an...

Are you tearing your hair out, spending money on Facebook or Instagram Ads or perhaps both and getting poor or even worse, no results? Is what you have been doing, no longer working? Well, the fact is that what you have been doing isn't going to work anymore. Fear not, in this episode of Bringing Business To Retail I cover everything you need to get your Facebook Ads working hot for you right now....

When was the last time you audited your customer experience? Does it measure up or does it fall short? In this episode of Bringing Business To Retail I'm sharing how you can turn your customers from just happy customers to drumbeaters – customers that shout your praises for you! I walk you through 4 tips that integrated into your customer journey will make your customers feel like royalty, return...

Does the idea of adding another pop-up on your website make you shudder? You've probably experienced many websites that bombard you with the same repetitive pop-up every time you click through to another page - annoying as that might be, it doesn't mean you should forgo pop-ups on YOUR website. In this episode of Bringing Retail To Business episode, I share with you 4 pop-ups guaranteed to increas...

Feel like you're a slave to your business? Work hundreds of hours but pay yourself for only a fraction of them? In this episode I'm exploring when and how to start drawing a wage from your business and sharing strategies to ensure you earn an income AND stay solvent, even if you haven't kicked all your financial goals.   For more click here

On the latest episode of the Bringing Business To Retail Podcast we dive into playing big and ask the question: "Does the word risk make you run away and hide?" From doughnuts to dumbbells, I share some fun stories, strategies and tips and discuss how innovation is worth the risk. Join me as I walk you through the 3 things to do before you are ready, the actions that will break you free from playi...

On the latest episode of the Bringing Business To Retail Podcast I ask the question: "Are you measuring the wrong things in your business? Are you sabotaging your business growth, by focusing on the wrong things? Are you putting in the EFFORT and not seeing the RESULTS you want?  Join me ask I walk you through a MINDSHIFT change to help you REFOCUS and help you go from self-sabotage to success!  ...

Vanessa Van Edwards is a Behavioural Investigator who specializes in psychology and the thinking behind what makes people behave in the ways they do, particularly when it comes to sales. Using a winning combination of charisma and body language, Vanessa can help retailers sell just about anything to anyone. And she's also a gun at picking a shoplifter from their body language alone. As one of my m...

Colin McIntosh is the Founder and CEO of the fastest-growing direct-to-consumer brand in the $12B US bedding space  Sheets & Giggles . Disrupting the market with their revolutionary eucalyptus lyocell sheets and duvet covers. With a desire to make a significant change in the world Colin kickstarted his environmentally focused brand, with a $284,000 crowdfunding campaign and to date has attracted o...

Mitch Russo is a business coach, author, software developer, and podcaster who is passionate about helping entrepreneurs rapidly scale and grow their businesses. With a drive to help people and make a difference, Mitch knows success comes from focusing not on what you do but on why you do it. It's this philosophy that has helped unhappy business owners reposition themselves in their chosen market...

Jewellery Designer and star of TV shopping, Victoria Wieck is a household name in the US and the head of a $500m business empire. This is the second in a two-part conversation with Victoria about how she went from printing and hand delivery low cost look books to big name retail stores in LA to becoming one of the most recognised faces in US TV shopping and head of a multi million dollar jewellery...

Jewellery Designer and star of TV shopping, Victoria Wieck is a household name in the US and the head of a $500m business empire. But it wasn't always that way. After immigrating as a child from South Korea, Victoria taught herself English before taking on several different jobs. By accident she fell into jewellery design, thinking it would be a stop gap before moving onto something else. But inst...

A former magazine editor-turned-digital maestro, Kyle has also written for Outside, Men's Health, Men's Journal, VeloNews. He is obsessed with all-things online. As an expert in onsite optimization, email marketing, and digital brand growth, Kyle has successfully grown the online divisions of many well known brands, most recently surging online sales for Dr. Martens by increasing the web channel 3...

Michelle Seiler Tucker, considered the Top Closer in the US and author of Exit Rich, is my guest on Bringing Business To Retail this week. Starting her career in Sales and Development Michelle soon realized she was closing more deals than any of her colleagues. Ready for bigger challenges she set up a consultancy, partnering with business owners to help build scalable, saleable private companies a...

Kyle Tolzman is a serial entrepreneur and presenter of the podcast Above All Average, where he interviews guests from a variety of backgrounds to discover little tips and tricks that make a big difference in business and life. I was thrilled to join Kyle on his show to chat about where my passion for helping independent business owners came from, the importance of having a birds-eye view when it c...

It was my great pleasure to join Kurt Mueller on this episode of The FLiP Podcast/ Jump in and join us for a great conversation about how the Five Pillars of Retail Success work in practice, provide clarity and confidence and help you to stop playing small. If your money pillar is a work in progress, you'll be pleased to know we dig a bit deeper into some financial strategies; working capital, inv...

I'm yet to meet an independent business owner who doesn't want to make more money. But constantly surprised by how few have a real handle on what money flows into and out of their business. In this week's episode of Bringing Business To Retail, I'm exploring why it's so important to stay in control of your money pillar and how to bring more money into your business with a handful of easy to implem...

Have you ever wondered why, despite putting so much time and energy into growing your business, you're still not seeing results? On this week's episode of Bringing Business To Retail, we're digging in and getting real on what it is that's really stopping you from growing. Whilst you're there you'll discover the embarrassing secret I just figured out about myself and why fear and control are Enemy...

Would you ever consider yourself the CEO of a business (let alone your own business)? Maybe you don't think your brand is big enough or successful enough to warrant such a grand title. Perhaps you don't think you've got what it takes to step up into that kind of serious role. This week on Bringing Business To Retail we're talking about the single most important role in your business and exactly wh...

So you're pretty sure you need a Marketing Manager to help you tell the world about your brand. But what does a Marketing Manager actually do, what kind of outcomes can you expect when you bring one into your team (or outsource) and what are they going to need or want from you to ensure they deliver the results you're looking for....? The answers might surprise you! Tune in to this week's episode...