Sam Dunning
Breaking B2B - SaaS Marketing and B2B Marketing Podcast
Break free from sh*t SaaS and b2b marketing. Join 1000s of legends tuning in weekly. No background stories, BS or fluff. Tactical interviews with marketing leaders & practitioners. And solo episodes with specific strategies you can apply to your SaaS or b2b business today. Voted a Top 10 B2B Marketing Podcast by Cognism, Fame, Goldcast, B2B Marketing World and more. Try the daily newsletter and apply to work with us: https://www.breakingb2b.com/Topics covered: SaaS marketing, b2b marketing, demand generation, inbound marketing, web design, SEO, digital marketing, revenue operations, outbound s...
Where to listen?
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Episodes
#066 Own Your Career 🤴- James Bawden 20.08.2020 45:43
James explains why it's up to you to become a professional in your craft, how you can own your career and improve your self development. James is Director of Client OutBound Strategy & Training @ OutboundView. Sales training and coaching is a huge passion of his and he’s been doing it for 12 years. He's spent the last five years building outbound sales teams, and seeing what actually works - most...
#065 Growing & Selling A Company Fast 💨 - Shabri Lakhani 18.08.2020 44:19
Shabri chats with Sam about levelling up a company fast & then selling it on... Shabri Lakhani is the founder and CEO of SalesWorks. She has over 10 years of experience within sales / sales development. She spent 7 years at the largest fintech in Europe (the private equity owned 'Finastra') where she successfully built a global team up from 2 to 50 people. In 2018, Shabri started Salesworks - a gl...
#064 Why Having Flexibility In Business Is Vital 🤸♂️- Christian Burton 16.08.2020 35:53
Christian shares why building flexibility in to your business is important, as well as in life, and how to offer this to your clients. Born in Spain, Marbella, Christian Burton is theCEO and Founder of Pipeline Upgrade, The UK´s Fastest growing appointment setting agency. Pipeline Upgrade uses a unique "pay per meeting" risk-free commercial model and is trusted by many major Tech companies to keep...
#063 Getting Buyers On Your Side 🤼♀️ - Lisa Palmer 13.08.2020 38:18
Lisa shares how you can get the inside scoop on your buyers to close more sales! An experienced buyer and seller, former CIO/CMO Lisa Palmer is a GTM expert, and marketing professor that teaches students to treat themselves as the most important product that they will ever market. We chat through how to have business orientated conversations, and if LinkedIn Sales Navigator is really worth the inv...
#062 How To Avoid Clients Ghosting You 👻 - Richard Harris 11.08.2020 40:43
Want to avoid getting ghosted by prospects? There's nothing worse than having a great conversation with a prospect and they all of a sudden stop returning your calls, emails and LinkedIn messages and ghost you! I'm joined today by Richard Harris, Founder @ The Harris Consulting Group. We chat through ways to avoid the dreaded; "I'll think it over" at the end of a demo or presentation! He shares so...
#061 Why Being Upfront With Customers Pays Off 👐 - Mickeli Bedore 09.08.2020 43:20
Why you should ALWAYS be upfront with your customers! Mickeli Bedore is the Chief Revenue Officer and Co-Founder of Closers Media. He's the creator/host of 'Coffee&Closers', a conversation between specialists who aim to help entrepreneurs and those new to sales, to close good business faster. Mickeli is a 2x dad, a 3x founder featured in Men's Journal, Touch of Modern, Uncrate, etc, and he's a 4x...
#060 Ask More Questions & Win More Business 🤔 - Deb Calvert 06.08.2020 31:32
Can asking questions really win you more business? Today Sam talks to Deb, the author of 'DISCOVER Questions®', and co-author of 'Stop Selling & Start Leading'. She is founder of 'The Sales Experts Channel', an international keynote speaker, and a certified sales and executive coach. She’s been inducted into The Sales Hall of Fame and has been named one of the "65 Most Influential Women in Busines...
#059 Book More Meetings From TODAY 📋 - Armand Farrokh 04.08.2020 32:30
Want to set more meetings from today? Armand is the Director of Sales @ Carta, he leads a team of 40+ SMB, AE's and SDR's. He's also host of the '30 Minutes to President's Club' Podcast & is USC's 'Entrepreneur of the Year'! Armand walks us through his journey, going through his numerous business experiences. He lays down the best ways to prospect and set more meetings using email, the telephone a...
#058 Prove It's Viable & Go All In 🎢 - Louise Archer 02.08.2020 27:07
Louise is the Founder of 'Retrained Search' - From consultancy services, manager to client partner, Louise has worked in senior roles on the front-line of recruitment for twenty years. Louise's knowledge of retained search and associated services is profound, with an approach to implementing and selling them that is straightforward, open and results-driven. Louise tells us how she intitially had n...
#057 The Secret of Doing Over $20Million on LinkedIn 🔗- Dennis Brown 30.07.2020 46:34
Transform your business with the help of LinkedIn! Dennis Brown has built 3 multi-million dollar businesses during his 25 year career as an entrepreneur. During that time his companies have been ranked 7x on the prestigious Inc. 5000 Fastest Growing company list. He’s the author of “The 7 Habits of Highly Successful LinkedIn Users” and has generated over $20 million in new business from LinkedIn a...
#056 Don't Be Your Buyers Bitch! 👑 - Keenan 28.07.2020 36:13
Author of the Best Selling Sales Book and Amazon #1 Release: 'Gap Selling CEO of A Sales Guy - Consulting and Training Through A Sales Guy', Keenan has helped companies increase sales by 300%! Keenan positions companies to raise millions of dollars in funding, help them rebuild sales cultures, implement ABM strategies, build sales teams for multi-million dollar mergers and stop negative sales grow...
#055 People Buy Memories & Experiences🐬 - Larry Levine 26.07.2020 42:34
Best-selling author of 'Selling from the Heart' & co-host of 'Selling from the Heart Podcast', Larry Levine reminds us how important it is to be 'real'! Larry shares his story of progressing in the cut-throat world of copier sales. He explains how he asked his cutomers what they hated most about sales people, made a list of the top reasons and then flipped it on its head by doing the exact opposit...
#054 Using Digital To Build Relationships 📟 - Scott Ingram 23.07.2020 40:13
Scott Ingram talks with Sam about how to build your audience! Scott is the host of the Sales Success Stories AND Daily Sales Tips podcasts. He's the author of two books: Sales Success Stories and B2B Sales Mentors. On top of that he's a quota carrying sales professional, working for the professional services company, Relationship One, as an Account Director. Scott lives with his wife and two daugh...
#053 The Science Of Sales 🥼- Tanya Kunze 21.07.2020 39:29
Tanya combines science, psychology and maths and applies them all to sales! Tanya is a neuroscience coach and highly sought-after international keynote speaker, thought leader and corporate consultant, specialising in the realms of consciousness, leadership and transformation. She is one of the most prominent speakers on neuroscience-based, conscious business development, globally and a published...
#052 How To Find Customers Wanting To Buy 🐿️ - Alison Edgar 19.07.2020 43:58
Want a pro LinkedIn hack to generate leads? Then listen to Alison Edgar! Alison Edgar is the director @ Sales Coaching Solutions Ltd - she teaches, start-up, micro, owner managed businesses and sales teams how to sell their fantastic products and services, over and over again. According to Forbes magazine "90% of start-up businesses fail", Alison made it her mission to flip this statistic on its h...
#051 Be Remarkable At EVERY Touchpoint 👈 ☝️ 👉 - Tim Johnson 16.07.2020 42:41
OK is not OK...Be Remarkable, with Tim Johnson! Tim explains his story from having an entrepreneurial spirit and learning the value of money from a very young age. He shares actionable tips for sales, business and digital marketing that he has learnt from his many years as a sales rep, right up to becoming the Chief Sales Office at Visualsoft. Tim shares exactly how he has taken Visualsoft from a...
#050 The Perfect Way To Approach Buyers 🎣🎣🎣 - Mario Martinez Jr 14.07.2020 53:36
Mario Martinez Jr shares some top customer engagement advice in this episode of Sam's Business Growth Show! Mario shares his story of being a top seller at various organisations and the lessons he learnt up until initiating his own company. Mario is now the CEO and Founder of Vengreso, he has spent 85 consecutive quarters in B2B Sales and Leadership and is one of 20 sales influencers invited to ap...
#049 Always Assume Positive Intent 🧘♂️🧘♂️🧘♂️ - Justin Welsh 12.07.2020 37:42
Business Mentor Justin Welsh helps us visualise positive outcomes! Justin is an SMB SaaS advisor, executive mentor, and operator who recently led LA-based PatientPop from $0 to $50M in recurring revenue in just 4 years. He now coaches founders to scale, and salespeople to build incredible brands online. Justin puts out INCREDIBLE content on LinkedIn and is an auto-follow right now! Justin tells hi...
#048 How To Delight Your Customers 🤗🤗🤗 - Mary Kelly 09.07.2020 43:12
Mary Kelly kindly chats to Sam about exceeding customer expectation Mary Kelly is the CEO and founder of Productive Leaders. She spent 25 years on active duty in the US Navy as an intelligence and logistics officer, mostly in Asia. She retired as a Commander. She has a PhD in Economics, and is usually found near dogs and wine. Mary believes that productive leaders should talk about: 👸 Why leaders...
#047 Overcoming The Fear Of Change 😱😱😱 - Jason Cutter 07.07.2020 40:20
Jason Cutter gives us a great in depth discussion of how to break habitual behaviours & try new ways of doing things! Today Jason is the CEO @ Cutter Consulting Group - where he: 💯Creates scalable training programs for new reps ⬆️ Improves the selling process to increase sales 20-30% 🔔 Turns averages reps into sales closing machines 💲 Optimises lead generation to create a profitable Cost Per Ac...
#046 Always Be Learning AND Progressing 📗➡️ - Luigi Prestinenzi 05.07.2020 25:03
Luigi Prestinenzi explains his best strategy for progression! Luigi Prestinenzi is Co-founder & head of growth @ Sales IQ Group. He's also the host of the awesome 'Sales IQ Podcast'. He's a passionate father and a sales practitioner that generates consistently cracking sales content, so be sure to follow him on LinkedIn! Luigi talks us through his journey including how he was first rejected for sa...
#045 LVL UP from Sales Rep to Leader ⬆️ 🆙 - Morgan J Ingram 02.07.2020 55:04
Learn how to progress from Sales Rep to Sales Leader with Morgan! Morgan is the Director of Execution and Evolution at JBarrows Sales Training, delivering to sales development teams to enhance their skill sets and performance. Previously Morgan was the Sales Development Manager at Terminus and helped scale the company to become the fastest growing startup in Atlanta, managing teams of 13 SDRs to h...
#044 Disrupting The Law Industry ⚖️⚖️⚖️ - Karen Finch 30.06.2020 42:56
Karen tells Sam how going it your own way can sometimes be the only way! Karen is a qualified lawyer, legalpreneur, and legal tech founder. Karen initially practiced as a Family Lawyer before leaving the legal industry to become a Recruitment Consultant with an International Recruitment Company. Consulting both in Melbourne and the UK, Karen co-founded Legally Yours in 2015 and was appointed CEO i...
#043 Why Inbound Marketing Is A Game Changer! 🎮 - Blake Johnston 28.06.2020 31:33
Blake Johnston - host of the' Next Best Customer Podcast' & '3X Startup Founder' talks to Sam about Pro Inbound Marketing tips! Blake is CEO of OutboundView, we learn his story and some of the lessons he's learnt along the way...including how to run great sales demos and presentations. Blake shares why inbound marketing and SEO has been fundamental to growing his business and why it's key for any...
#042 Creating Business Friends 🤝🤝🤝 - Owen Richards 25.06.2020 58:32
Owen kindly shares with us his proven business development strategies! Owen has 15 years’ experience in delivering and executing B2B sales and go to market strategies for clients across multiple industries, with a proven track record of rapidly driving business expansion and revenue growth within highly competitive industries. We learn how Owen went from nearly being a teacher and got into the wor...
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