BrandBox

Ep. 56 - It Tastes Good! One human trait AI cannot replace. M.G. Siegler, "Tasty AI" "Can Robots Be Jewish?" Zoe Scaman, "The Brand That Thinks" Agnes Martin Sigman Polke John Lonczak Living the Slop Life The AI:ROI Conference AIs and "punability" Heidegger: The meaning of being is "care" School of Visual Arts Masters In Branding Program Please subscribe and review BrandBox on Apple Podcasts and c...

Ep. 55 - Escaping Velocity Here comes everything! Om Malik: "Velocity is the New Authority" "The Society of the Spectacle" Guy Debord James Glieck: "Faster" Clayton Christensen: "The Innovator's Dilemma" Talking Heads: "Mind" Richard Dawkins: "The Selfish Gene W. Edwards Deming: "Out of the Crisis" K-shaped economy Postmodernism "Blazing Saddles" scene Essentialism " Phaedo" Plato on "essence" Dav...

Ep. 54 - Scraping The Barrel Southern Branding on The Skids. The Cracker Barrel rebrand. Cracker Barrel Rebranding Howard Johnson's Restaurants Cheerleaders re-enacting 9/11 "The Meaning of Branded Objects: Why Some Things Matter More Than Others" at Amazon School of Visual Arts Masters In Branding Program Please subscribe and review BrandBox on Apple Podcasts and consider hitting the Donate butto...

The anxiety of the white-collar worker. Ezra Klein - Kyla Scanlon Podcast "Bullshit Jobs" by David Graeber "Immaterial Labor" "Affective Labor" Veo 3 Demo video Kyla Scanlon "Zero Sum Thinking" Essay "Abundance" by Derek Thompson and Ezra Klein "Brands In The Age of AI" by Mark Kingsley "The Meaning of Branded Objects," by Tom Guarriello School of Visual Arts Masters In Branding Program Please sub...

Ep. 52 - Bye Buy American Pie. Took our Chevy to the levee, but the levee was dry. Fast Company Headline: "America, The Brand, Is Becoming Toxic" Forbes 2005 Article: "Is Brand America In Trouble?" "Abundance" by Derek Thompson and Ezra Klein Georges Bataille School of Visual Arts Masters In Branding Program Please subscribe and review BrandBox on Apple Podcasts and consider hitting the Donate but...

Ep. 51 - Super Markets Brands in the age of backlash. Recent Target and Costco Customer Numbers Walter Benjamin's "Arcades Project" Milan's Galleria Vittorio Emanuele II Merchandise availability in stores vs. online Reverend Billy Georges Bataille School of Visual Arts Masters In Branding Program Please subscribe and review BrandBox on Apple Podcasts and consider hitting the Donate button on Brand...

Ep. 50 - STFU Brand speech swings to "the other side." NYTimes Op-Ed "Corporate Leaders Need To Keep Their Mouths Shut" Gartner Hype Cycle Kondratiev Wave Diversity, Equity, Inclusion origins Civil Rights Act of 1964 Citizens United Supreme Court decision The New Deal Sputnik I Maurizio Lazzarato Please subscribe and review BrandBox on Apple Podcasts and consider hitting the Donate button on Brand...

Ep. 49 - Fan-tasies The contributions of fandom to life. Swifties Why are Beyoncé's fans called BeyHive? Meaning, origin, and everything to know. Beatlemania Beyoncé fans left disappointed after rumors of a DNC performance proved false. Insane Clown Posse Juggalo Juggalo Outreach Program | Buffalo NY Buffalo Juggalos If you want to understand modern politics, you have to understand modern fandom....

Ep. 48 - Artifice and Intelligence - Part 2 Part 2 of a two-part conversation on the wonder of AI and its impact on brands and agencies. Part 1 is here . Show Notes Part 1 of a two-part conversation on the wonder of AI and its impact on brands and agencies. French Novel: "The Disappearance." Translated as "A Void" "The Platonic Representation Hypothesis" article Google IO Presentation Please subsc...

Part 1 of a two-part conversation on the wonder of AI and its impact on brands and agencies. Show Notes Part 1 of a two-part conversation on the wonder of AI and its impact on brands and agencies. 60 Minutes Nvidia segment Michael Rouse: The World Got Away Send your ideas to hello@brandbox.show Apply to SVA Masters in Branding Program Please subscribe and review BrandBox on Apple Podcasts and cons...

Episode 46 - You're Not Crazy Everything seems to be up in the air at this point… Show Notes Everything seems to be up in the air at this point… Fast Company article on viral brand campaigns Voss on the conduct of life Stuart Brand's Pace Layer model Neil Postman "Amusing Ourselves To Death" Venkatesh Rao article: "Charnel Vision" Marc Andreessen article: "The Techno-Optimist Manifesto" "WTF Happe...

Episode 45 - That New Book Smell Show Notes We give Mark's new book the sniff test! "Universal Principles of Branding," available now at bookstores everywhere. Universal Principles of Branding: 100 Key Concepts For Defining, Building, and Delivering Brands The Ship of Theseus Howard Bloom - recruitment strategy Aristotle on Storytelling Toyota Land Cruisers used as military vehicles Hubert Dreyfus...

Episode 44 - Persona Non Grata Show Notes Looking at the face that launched a thousand memes. The "Goldwater Rule" Donald Trump Mug Shot "Lipstick Traces" by Greil Marcus Greek idea of "persona" Charles Darwin's "The Expression of Emotions in Man and Animals" Famous mugshots Paul Ekman's Facial Action Coding System Affectiva Duchenne's work Franz Xavier Messerschmidt Roland Barthes "Codeshifting/C...

Ep. 43 - Post-Office Even Zoom Is Making People Return to the Office . Goldman Sachs is frustrated by many workers failing to be in the office 5 days a week and is 'reminding' them it's required. White House calls on agencies to 'aggressively' reduce telework this fall. Work From Home Increasingly Resembles a Fight Between Employer and Employee in Australia. Hundreds of San Francisco federal emplo...

Episode 42 - Brandmines Show Notes Social commentary is getting even more dangerous for brands. BrandBox Episode 41 - This Bud's For You, But Not For You! Two Bud Light Executives Given Leave of Absence Christian Beverage Crosses Coffee "Waves" The Pepsi Challenge Blackrock ESG Support Controversy DeSantis Anti-ESG Legislation Byung-Chul Han - Wikipedia Byung-Chul Han "The Disappearance of Rituals...

Episode 41 - It's Not TV Show Notes HBO Max's restructuring touches a nerve. HBO Max/Discovery Become "Max" HBO - "Home Box Office" History Gemeinschaftsgefühl - "fellow feeling" Openness To Experience - Big Five Packard Automobiles Send your ideas to hello@brandbox.show Apply to SVA Masters in Branding Program Please subscribe and review BrandBox on Apple Podcasts and consider hitting the Donate...

Episode 40 - This Bud's For You…But Not For You! Show Notes The culture wars take a beer break. Susan Sontag: "Against Interpretation" Dylan Mulvaney Instagram Video Kid Rock Instagram Video Supreme Court "Citizens United" Decision Larry Fink 2022 BlackRock Shareholder Letter Bud Light VP Marketing Video Ego-dystonic and syntonic values, beliefs, behaviors Clayton Christensen: "Marketing Malpracti...

Episode 39 - Tool Time! Show Notes We shape tools, then tools shape us. Adobe drops Pantone 2:35 "First we build the tools, then the tools build us." 6:43 Jacques Attali, "Noise" 11:57 Dave Trott 20:22 Stuart Semple Black 2.0 23:12 Variable Ratio Positive Reinforcement 25:40 Henri Cartier-Bresson 28:32 The Blue Marble 35:23 New Yorker Cartoon 38:11 Steven Pinker - "The Better Angels of Our Nature"...

Episode 38 - Cleverness Show Notes Don't we all want to be clever? Sianne Ngai - Our Aesthetic Categories David Shing Mark's Instagram Feed Chögyam Trungpa - Cutting Through Spiritual Materialism Cleverness as social currency Rudi Petry: "brands as doulas" Clever never struggles Geometric and algebraic understanding. Plato: "Let no one ignorant of geometry enter" Apollonian and Dionysian Approache...

Episode 37 - Rage In The Machine Show Notes Why are we all so f*****g angry? "The Year We Lost It" NY Times "The Slap" Punctuated Equilibrium Basic Emotion Theory Five Factor Personality Model "The Blue Marble" Photo "Burning Boy: The Life and Work of Stephen Crane" Eschatology Trump NFTs LIFEMORTS rage triggers St. Sebastian Alfred Adler Social Interest "The Immaculate Reception" "This Is Water"...

Episode 36 - Elon Rorschach Show Notes What happens next in Elon's Twitter experiment? Matt Levine "Money Stuff" Bloomberg Nate Silver "The Culture Industry" Elon As Rorschach Send your ideas to hello@brandbox.show Apply to SVA Masters in Branding Program Please subscribe and review BrandBox on Apple Podcasts and consider hitting the Donate button on BrandBox.show ! Don't forget to submit your que...

Episode 35 - What About This? Show Notes Why don't brands take a stand on abortion rights? Justice Alito's Opinion, Leaked on Politico Pew Research Center Article Fast Company Article on Brands and Roe Decision Send your ideas to hello@brandbox.show Apply to SVA Masters in Branding Program Please subscribe and review BrandBox on Apple Podcasts and consider hitting the Donate button on BrandBox.sho...

Episode 34 - Vibe Shift Show Notes Why is everything so strange? "Vibe Shift" "A Vibe Shift Is Coming" "I Support The Current Thing" Graphic Walter Benjamin "The Work of Art in the Age of Technological Reproduction" Andy Warhol Car Crash paintings Kyle Rittenhouse Grant McCracken's "Chief Culture Officer" James Gleick, "The Information" H.G. Wells, "The World Brain" Send your ideas to hello@brandb...

Episode 33 - Red Friday Show Notes Brand War One: Beginning In Ukraine. Recorded 3/6/22. Derek Thompson's Framework "How New York Stole the Idea of Modern Art" Russians line up to shop at Ikea Father destroys son's iPad in anger at Apple Felix Sater Fiona Hill Putin analysis "Chesterfield Kings" band Send your ideas to hello@brandbox.show Apply to SVA Masters in Branding Program Please subscribe a...

Episode 32 - Our Sporting Life Show Notes Melinda, Mark, and Tom get ready for "the big game" by discussing the role of sports in American culture. Theodore Adorno Noam Chomsky 2021 Top 100 Viewed TV Events Mark Fisher Paul Virilio "The Ice Bowl" Game 1958 NFL Championship Game Brian Flores NFL Lawsuit Baseball "Steroid Era" Michael Jordan Steph Curry 1960 Olympic Games Sports gambling statistics...