Brand Your Passion

This week on the Brand Your Passion podcast, I was joined by coach and creative, Viv Kruckow, AKA Rust Creative. Viv is a creative herself, hosting a podcast, creating merch, writing books, and more, as well as coaching and guiding other creatives through their process and helping them embrace their creative magic.  In this amazing episode, we talk about owning your weirdness, tuning into your int...

Alright team, we’ve almost made it out of 2020! While I know most of us want to leave this year behind, when it comes to moving forward with your brand, you’ve gotta look back first. In this week’s episode, I’m talking all about why you need to do a brand review every year, what you need to review, and how to review it. Ready to start building your brand today? Download my Ultimate Branding Checkl...

Your values are one of the most important parts of your brand. They inform your decisions, help you stay on track towards your vision, and let your audience know what you’re all about. But how the HECK do you write them?! Let me tell you! Ready to write your own brand values? Brand Values for Visionaries will teach you all about brand values, guide you through uncovering & writing your own, and pr...

This week on the Brand Your Passion podcast, I was joined by entrepreneur and creative, Alexis Teichmiller. Alexis is a podcaster and coach who helps women live a deeper life, show up consistently for themselves, and be proud of who they are. She’s ALSO a consultant for SAAS companies, helping them grow their affiliate marketing programs. A multi-passionate creative with a passion for people, Alex...

Your strengths are the things that you are naturally great at. They’re the things that people come to you for, the things you excel at, and the things that make you such a brilliant creative. Your unique combination of talents, skills, and behaviours is what sets you apart from every other creative, but how can you use them to your advantage when it comes to branding? How can you use your strength...

This week on the Brand Your Passion Podcast, I’m joined by Sophie Timothy, AKA Sister Scout! Sophie is a brand photographer, mentor, and creator of the Sister Scout Hood.  As an expert in telling stories through photography, an experienced creative entrepreneur, and someone who has been through the branding process several times, Sophie has the insight and knowledge we all need to hear!  In this e...

Brand Strategy is your recipe for success as a creative entrepreneur, and it’s all about getting clarity about who you are, what you’re all about, and where you’re going. It’s the first, most valuable step in branding, and is the key reason why branding is so important. The process is deep, powerful, and transformative, and the resulting strategy document is your magical guide to everything you’ll...

This week on the Brand Your Passion podcast, I was joined by Illustrator & Designer, Mia Saine, whose spectacular work focuses on the empowerment of minorities in their personal and professional pursuits! Mia has collaborated with many incredible brands and organizations, most recently with Google, and their work discusses important topics such as racial injustice, PCOS, mindfulness, saving the be...

As a small, creative business, creating your brand identity can feel overwhelming or intimidating. Not knowing where to start or what to consider, especially when you know that consistency is so important for brands, can hold you back from building your brand and getting your business going.  To help you break free from that uncertainty, this article is your fundamental guide to all of the things...

Once you’ve signed up to social media and started promoting your creativity, how do you brand it and make it consistent? I'm here to give you your one-stop-shop social media handbook. I’m here to show you how to brand each platform and what you need to think about on and across each one.  Ready to start building your brand today? Download my Ultimate Branding Checklist here: https://shop.makerandm...

This week on the Brand Your Passion podcast, I was joined by Charli Prangley, a marketing designer and side-hustle addict based in Valencia, Spain.  Alongside working full-time at ConvertKit as a Marketing Designer, Charli hosts the DesignLifeFM and Inside Marketing Design podcasts, runs a YouTube channel with over 175K subscribers, designs and sells digital products, and speaks at events all arou...

This week we’re taking a look at brand consistency. When it comes to branding, you will probably have heard that consistency is key, and that’s 100% correct. Once you understand why branding is important, have clarity about your brand strategy, and have creatively put together your brand identity design, the most important thing you can do for your brand is keep it consistent. But why is it that i...

This week it’s all about brand design. What is it? How is it different from brand strategy? What does it include? And how can I do it? I’m answering all of these questions and more in this episode, Brand Design 101 | Killer Brand Design Tips to Help Your Business Grow. Ready to start building your brand today? Download my Ultimate Branding Checklist here: https://shop.makerandmoxie.com/ultimate-br...

This week on the Brand Your Passion podcast, I was joined by Terence Tang, A.K.A Tinlun Studio, a hand-lettering artist and designer from Houston, Texas who creates murals and other lettering pieces, has his own apparel store, runs the HumanKind Project, and more!  Terence has collaborated with brands like Nike, created custom pieces for NBA players, and been featured in lettering books like Goodt...

This week I’m giving you a deeper dive into brand strategy, sharing the three main steps for getting clarity about your brand, and somehow relating strategy to cake! I talk about what brand strategy is, why you need it, and how to do it. Ready to get started on your own brand strategy? The Creator Clarity Bundle will teach you all about your vision, mission, and brand values, guide you through unc...

Today on the Brand Your Passion Podcast we’re discussing why we even need to think about branding. As creatives with personal brands, it can be tempting to think, “well my brand is just me, I don’t need to do anything about it.” But intentional branding has the power to change everything.   In this episode I give you the 10 reasons why branding is important for creatives. Ready to start building y...

This week on the Brand Your Passion Podcast, I was joined by Ariel Bissett, a writer and filmmaker based in British Columbia who hosts multiple podcasts, runs an annual readathon called The Reading Rush, and has a YouTube channel with almost 200,000 subscribers, among many other creative endeavours.  She has spoken at VidCon, premiered videos at Buffer Festival, was an official Man Booker Prize Vl...

Ready to start building your brand today? Download my Ultimate Branding Checklist here Key Takeaways Your brand is the perception that people have about you and your business. Branding is the process of informing this perception. A brand strategy is your plan for how you’re going to do just that. Your visual identity is how you present that to the world. Timestamps Introduction: 0:00 What is brand...

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