Sarah Heeter
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Big Brave Business is a podcast where we challenge the status quo of traditional business practices. If you're ready to challenge norms, rewrite the rules, and redefine what it means to lead with courage and integrity, then grab a notebook and let’s dive in.
Author
Sarah Heeter
Category
Podcast website
Latest episode
Jul 7, 2026
Where to listen?
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Episodes
100: Digital Courses are Dead (Just Kidding, Your Course is Just Broken) 31.12.2024 49:15
Everyone is making predictions about online business in 2025 - what's in, and what's OUT. I know a lot of people are including digital courses and group programs in their predictions, but my episode title is actually just a joke - I think online learning is pivotal for the future, but the thing is, it's got to be done WELL. So I've brought my friend and returning guest Dr. Catrina Mitchum back to...
99: Radical Responsibility in Business and Life 24.12.2024 56:37
You've heard me mention Be You Brand Live, an event I spoke at a few months ago hosted by my friend Ati Grinspun in Las Vegas. One thing I LOVE about my friendship with Ati is that she really pushes me not just out of my comfort zone, but to really explore and challenge how my core values show up in different contexts. A great example of this is the resistance I felt when she brought up this conce...
98: The Intersection of White Supremacy and Entrepreneurship 17.12.2024 55:56
This conversation with Taina Brown is a powerful exploration of the insidious ways that white supremacy and capitalism have infiltrated online entrepreneurship. As a white woman, it was eye-opening to hear Taina's firsthand experiences navigating these systems as a non-white entrepreneur. Her insights on the coded language, biased algorithms, and lack of diversity in professional communities reall...
97: Legal Fearmongering, Strategies, and Opportunities for Entrepreneurs 10.12.2024 50:12
One of my favorite resources in online business is my friend Amber Gilormo. She's a lawyer who runs an agency providing resources and contract templates for small businesses like ours. I personally use several of her templates and she's my go-to for all my legal questions. I'm even an affiliate for her program! I've learned so much just from following her on social media and I knew I had to have h...
96: Feminist Business, Accountability, and Marketing 03.12.2024 1:05:58
This week, my guest, Becky Mollenkamp, and I are talking about taking up space and showing up authentically, even in the face of criticism, when operating from a place of intersectional feminist values. I was really curious to hear about Becky's experience navigating social media as an outspoken advocate, and the challenges of building a business aligned with feminist principles within a capitalis...
95: Shame, Guilt, and Insecurity about Visibility and Financial Investments 26.11.2024 50:55
One person who might just be more critical of the online coaching industry than I am is my new friend and today's guest, Lindsay Hyatt. She particularly uses her online platform to speak about the shame that so many entrepreneurs feel, especially around financial investments they've made into coaching scams. In today's episode, we're dissecting the shame, guilt, and insecurity that fuels the conti...
94: Entrepreneurial Innovation is Brave 19.11.2024 49:18
In today's episode, I had the pleasure of chatting with Jordan Gill, the automation expert and business mentor behind Systems Saved Me. We dove deep into the topic of innovation in business - what it really means, how to approach it, and why it's so important, even when things feel tough. Jordan shared some fantastic questions and prompts to help spark innovative thinking, like exploring how you c...
93: The Politics of Business & Entrepreneurship 12.11.2024 57:10
This week, I'm joined by Alexandria Alecci of Alecci Media. Alexandria's passion for cultivating a diverse, values-driven culture in her marketing agency really resonated with me and the core mission of Big Brave Business. From her international experiences shaping her unique perspective on work-life balance to her thoughtful approach to navigating strong opinions and ethics in business, Alexandri...
92: Healing Your Relationship with Money & Sales 05.11.2024 53:58
We haven't had a ton of money conversations on this podcast, so when I connected with Neysa on threads and she was dropping truth bombs about money and sales, I KNEW we had to have a conversation for the podcast. In addition to talking about our personal relationships with money, Neysa is also sharing her framework for approaching sales and it is going to blow your mind. Meet Neysa Garcia-Muhammad...
91: Using Your Personal Filter to Make Decisions in Life & Business 29.10.2024 40:40
One thing I've questioned so much in the past few years is - "Why do we consider 'hard work' a virtue?'" Some of the hardest working people in the world are the least productive, least 'successful,' and least wealthy - and yet the wealthiest folks in the world don't work anywhere near as hard as those living under the poverty line. Where does the myth that hard work leads to success come from and...
90: Assessing Your Strengths for Business Leverage 22.10.2024 47:28
When you spend a lot of time in the spaces online where people are discussing online business (especially typical coaching spaces), you'll hear a lot of "one-size-fits-all" advice - about online courses, memberships, high ticket offers, low ticket offers, focusing on one thing, and raising your prices, just as a few common examples. But the reality is that we are all totally different people and t...
89: Marketing Your Business Beyond Social Media 15.10.2024 49:16
It seems like every time you try to talk to someone about 'marketing' in the online business coaching space, they just want to talk about social media. Now don't get me wrong, social media is full of opportunities for personal branding, marketing, and messaging. BUT... there are so many other ways to market your business! Emily Aborn is back this week because we both feel passionately about this....
88: Mental Health Challenges and Suicidal Ideation Among Founders 08.10.2024 47:54
When I asked today's guest (my friend Dee Ntšala) what was on her heart to talk about during this episode, she mentioned a really intense, staggering statistic about the mental health challenges that entrepreneurs face. Did you know that founders are more likely to have suicidal ideation? I didn't, so this conversation floored me. Here's the resource we looked up and referenced in this episode: ht...
87: Radical Self Care for Leaders in Business 01.10.2024 44:54
Y'ALL my friend Dr. Cherie is my guest on the podcast today and you are going to love her as much as I do. She is sharing all about radical self care and burnout for entrepreneurs - but this is not the conversation about burnout you've heard before. Dr. Cherie literally has a PhD in this stuff - her dissertation was all about what causes burnout and how to prevent it in human services professional...
86: Making Big Brave Moves to Scale Your Business 24.09.2024 49:41
If you could sit down with someone who runs multiple 7-figure businesses and just chat with them about what it's like, and how they got there, and what they're working on, would you be as excited as I was to be joined for this week's episode by my friend, Sarah Williams of Launch Your Box? Sarah is one of my favorite friends and mentors in business - and she's also an incredible client of mine! Ev...
85: Doing Business Your Way: A Revolution 17.09.2024 45:08
What a treat to introduce you to my friend, Jacki Hayes. Her podcast, Here's What I Learned, is all about doing business your way and I've been honored to be a guest on her show a couple of times already. This week on Big Brave Business, we're turning the tables to talk to Jacki about what it means to do business her way, and also why the concept of doing business your way matters. Meet Jacki: Jac...
84: Overachieving as an Identity 10.09.2024 56:30
This conversation with my friend and colleague, Lisa Zawrotny, changed my life. Maybe a little change, but honestly it's stayed with me since we spoke and it is something I have been able to reflect on every day. Not only did we discuss the concept of overachieving, especially as part of our identity (if you've been listening to this podcast for awhile, you know that's me), but also we talked abou...
83: Collaborations, Community, and Core Values 03.09.2024 50:23
This week I welcomed my friend and colleague, Ana Xavier. From the time Ana and I first connected on Instagram, I have been struck by her refreshingly approachable and authentic energy - a stark contrast to the "gatekeepers" I've encountered in the podcasting world. Ana shares how she's built a thriving business by staying true to her values of collaboration, impact, and empathy, rather than tryin...
82: Effective Team Leadership and Big Brave Personal Growth 27.08.2024 48:46
This week, I'm joined by my friend & long-term client, Candace D'Agnolo. She's been an entrepreneur for over 25 years and has built and scaled brick-and-mortar businesses, retail business, service-based businesses, and digital businesses. When it comes to starting, scaling, and selling businesses, Candace is my go-to expert. So it's no surprise that I was thrilled to bring her on the podcast to ta...
81: Core Values, Political Views, and Activism for Business Leaders 20.08.2024 49:40
I was thrilled this week to welcome Brooke and Tristan of the Reimagining Online Business podcast. If you haven't listened to their show, I can't recommend it enough. Their wry humor and sarcasm right from the first few minutes had me hooked, and I knew by the end of episode 1 that I had to have them both on Big Brave Business. One of the things that Brooke and Tristan are so passionate about is r...
80: Responsible AI, Copywriting, and Content Creation 13.08.2024 34:52
This week, I'm thrilled to introduce you to my friend Emily Aborn. One of the first things she asked me the first time we met was something along the lines of, "What's an ethical challenge to online business that's particularly interesting to you right now?" and I knew we were going to get along. Today, we're chatting about ethical content creation to create authentic and meaningful connection, es...
79: Streamline & Simplify: Lessons Learned from my Bare Minimum July 06.08.2024 47:54
You probably have heard me mention that I took the month of July off of Zoom calls! (I still worked, but I didn't schedule calls... except for four days but that's okay.) You know the crazy thing about taking that time to slow the hell down? I actually made more money in July than I did in June. So what did I learn? I'm reflecting and sharing insights with you this week in the second-ever solo epi...
78: Hiring Help is Self Care 30.07.2024 48:51
What a thrill to have my friend and former client, Cheryl Ham, on the podcast this week. Cheryl jumped at something I said in a previous episode / on social media about the expression 'hire before you're ready' and felt passionately about coming on the podcast to dissect that advice and to help us understand when that advice is good and helpful, and when it's potentially toxic and harmful. About C...
77: The Ethical Dilemma of Marketing 23.07.2024 58:41
One of the things we hear all the time in the online business space these days is "trauma-informed." This was one of the fundamental keys to the discussion I had in today's episode with trauma-informed marketer, Stephanie Bilinsky. There are a lot of ethical questions and layers in online marketing in 2024 and beyond, and it was my honor and privilege to get to speak about some of these nuances wi...
76: Building Courage in Business After Getting Laid Off 16.07.2024 52:26
If you've listened to this podcast for a little while, you might remember that I started my business in the wake of getting laid off. My guest today has had the distinct and unique pleasure of experiencing the trauma of getting laid off multiple times (which I literally can't imagine, what a powerhouse brave woman she is). Today, we're sharing our lay-off stories and also exploring how to build co...
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