Better Events

Ever wonder how the top event pros handle tough conversations with their key stakeholders like clients, vendors, and attendees? In this week's episode, Mary and Logan sit down with Gabby Robbucio, founder of ProEventTips, who spills the secrets on forging lasting partnerships in the event industry. Gabby tackles common pitfalls, conflict management techniques, and the role of technology in keeping...

Ever wonder what happens to an event after the guests go home? In this week's episode, Logan and Mary peel back the curtain on the essential post-event processes that ensure every event's long-term success. They walk you through what happens immediately after an event, the day after, and how follow-ups continue over weeks and even months later. From understanding what attendees and clients expect...

This week, Logan & Mary dive into the crucial role of having a day-of event coordinator at your event. They cover the responsibilities of a day-of coordinator, the variety of roles available, and the benefits of adding these services to your event planning toolkit. Tune in for insider tips on getting hired for day-of positions and how these roles can expand your expertise and business opportun...

This week, Logan & Mary share chilling tales from the event planning world, including 'ideas' that shouldn't have made it out of the graveyard, 'monster-sized mistakes,' and last-minute 'phantom guests' disappearances. They recount tech failures and unruly guests that could haunt any planner's nightmares, offering crucial survival tips and lessons learned to keep your events from turning into...

This week, we're chatting all about event programming, from your keynote to your breakouts and interactive sessions. We discuss why crafting a successful event program is truly an art, from balancing the day to avoiding over-programming and undervaluing your content. We also talk about room capacities and layouts to set your attendees up for a positive experience and let your message shine. You'll...

This week, we're sharing our tips on how to be an outstanding conference attendee, whether you're planning, hosting, or just attending. Discover what preparations are crucial before the event, from researching the schedule to getting to know the speakers. We also dive into information overload and share strategies for maximizing your post-conference glow. Tune in to elevate your conference game an...

This week, we sit down with expert Liz Lathan to explore the evolving landscape of event engagement heading into 2025. Liz, a seasoned professional in designing experiences that foster connection, discusses how engagement has transformed since 2020. She delves into the top trends shaping the future of events, including making stage content as dynamic as a TV show, incorporating more white space in...

Buy Your Tickets: https://app.swapcard.com/login/event/2024-better-events-conference/registration We're thrilled to host the second annual Better Events Conference this December 18th & 19th, 2024. Get ready to explore the different aspects of GROWTH in the event industry over two days this December: Day 1 - Wednesday, December 18th - In-Person Workshop - Tacoma, WA We’re gathering in person fo...

Explore the world of event certifications with Kayla Worthy in this episode with Logan & Mary. Kayla shares her journey in the event industry and dives deep into what the CMP designation entails, including its benefits and how it compares to other certifications. Discover how the CMP has impacted her career, the exam process, and the renewal requirements. Whether you're considering a CMP or ju...

Ready to smash your next fundraising goal this fall and into the new year? This week's episode features a recording of a webinar Mary hosted for Auctria, featuring a discussion with Deci Evans and Jackie Baker. They dive into the secrets of successful fundraising, from setting clear goals and focusing on relationships to creating impactful Mission Moments. Discover strategies to maximize donations...

Dive into the thrilling world of what it's like to work at the Olympic Games. Logan shares her unique experiences from the heart of the action, comparing her roles in Paris 2024 with Tokyo 2020, and describing a typical day on the job. She also shares more about what the Athlete Moment is and her role in it. Whether you're curious about the behind-the-scenes hustle or aiming to work at future game...

Continue to master the art of timing at your next event with our Part 2, building on last week's episode. This week, Logan and Mary continue the conversation on crucial timing elements like food service, on-stage transitions, after-parties, and more. They share their experiences and best practices for managing fundraising elements, ensuring smooth transitions, and efficiently handling breakdown an...

Timing is everything in events, and in this week's episode, Logan and Mary dive into the crossover between timing and event planning. They discuss how to effectively track the timing of everything from load-in to onsite staff schedules using tools like timelines and run of shows. Plus, they break down the timing elements you need to master—like total event run time and registration flow—sharing th...

On this week's episode, we sat down with mindset coach Lorina Christine to explore how visualization and mindfulness can revolutionize your routine as an event planner. She shares tips on techniques event pros can use to combat self-doubt, visualize their ideal clients, and stay on top of busy schedules. Dive into the growing trend of mindfulness in the industry, its lasting benefits, and how to g...

"In this week's episode, Logan & Mary explore the ins and outs of LinkedIn as a crucial tool for networking in the event industry. They dive into what sets LinkedIn apart, how to craft a standout profile, and strategies for connecting with industry peers you haven’t met yet. Tune in for expert tips on leveraging LinkedIn to its fullest potential, whether you’re seeking new opportunities or loo...

This week on the podcast, Logan and Mary dive into why rehearsals are non-negotiable for successful events. They explain the essentials of tech checks and rehearsals, highlight the crucial elements to review, and share tales that show why even rehearsal skeptics can be converted. Tune in to learn about the common issues caught during rehearsals, how they can save your event, and how even well-rehe...

This week, we sat down with Tony Gavilanes of Tech Event Pro to discuss all things event audio-visual (A/V) and how you can make the most of your event budget. Tony shares the biggest mistakes that he sees event planners make when it comes to A/V, cost-effective tips for small to mid-sized events, and strategies for negotiating with vendors for the best A/V rates, without sacrificing quality. SHOW...

This week on the podcast, Logan & Mary dive into the future once again for their annual predictions for the event industry. They discuss what they're excited about the future, what challenges are up ahead and then time travel to listen back to their 2023 predictions. They'll see how they did and make new, bold predictions for 2025. Tune in for a glimpse of what's coming and how it could shape...

In this week's episode, Logan and Mary dive into how mentorship has been a game-changer in their careers, not just as event planners but as business owners as well. They share personal stories and demonstrate peer-to-peer mentoring on their goals and challenges. Tune in to hear all about the power of mentorship and pick up some valuable tips to boost your own event journey! SHOW NOTES Tourism Rich...

In this week's episode, Logan and Mary are joined by Nancy Small, CEO of Tourism Richmond, to explore the crucial role of Destination Marketing Organizations (DMOs) in event planning. Nancy demystifies what DMOs do and outlines the unique opportunities they offer event hosts and event planners. She also shares some of the hidden talents of DMOs, from event savings to insider tips and activities, a...

In this week's episode, Logan and Mary have some summer fun with the debut of their new podcast song of the summer! They also each share a bonus tip for you to use at your next event in this special summer episode. SHOW NOTES: Join the paid Better Events Community: https://bettereventspodcast.substack.com/ Buy Us a Coffee Link: https://www.buymeacoffee.com/bettereventspod THANKS FOR THE LOVE! Love...

In this week's episode, Logan and Mary dive into how to craft a standout event resume and ace your interviews, whether you're new to the industry or a seasoned pro. They cover essential resume tips, including what to include and how to enhance your LinkedIn profile. Tune in for expert advice on making a lasting impression on potential employers! SHOW NOTES: Join the paid Better Events Community: h...

In this episode, Logan and Mary dive into the best ways to spend your time as an event pro. They share how they allocate their time across events, networking, and business growth, and reveal personal wins from smart time investments and efficient tools. They'll also guide you on what to avoid and give tips for newcomers to maximize their efforts in the industry. Tune in for actionable advice on na...

In this week's episode, Mary and Logan unravel the secrets to mastering your schedule in the event industry. They define what time management really means for an event pro, share strategies for juggling multiple events, and discuss the importance of time tracking. Whether it's managing crunch time onsite or adjusting tactics between busy and slow seasons, they've got tips to keep you ahead of the...

This week, we sat down with Carla Cobos Hull to dive into the struggle event professionals have with burnout and setting boundaries. She dives into her journey, debunks the old burnout model, and shares her fresh perspective on work-life balance. Tune in for Carla’s pro tips on managing diverse client expectations and kicking off a sustainable career in the event industry! SHOW NOTES: Connect with...