Better Events

This week's episode is our live podcast recording from the end of the 2024 Better Events Conference. We asked our attendees to submit their questions about growth and what they're looking forward to in 2025. We compiled a few common themes and questions for one big episode all about growth. We'll explore personal growth, financial growth, growth in events and our businesses and end with a few goal...

This week, we listen back to our goals from January 2024, reflect on how we did, and set new goals for 2025. Listen to hear how we did, learn from our experiences, and set your own intentions/goals for the new year. We hope this helps us all create, host, and attend better events in 2025. SHOW NOTES: Buy the replays to the 2024 Better Events Conference: https://bettereventspod.com/conference Learn...

This week, we reflect back on our 2024 Better Events Conference, sharing our favorite moments, your reviews, lessons we learned last year to apply to the conference and more! Hear about what's next for the conference and how you can continue to learn more about creating better events. SHOW NOTES: Buy the replays to the 2024 Better Events Conference: https://bettereventspod.com/conference Join the...

This week, we're doing one of our favorite annual episodes where Logan & Mary share their lessons learned in events and in business. From financial lessons to business strategy, asking key questions and documenting your event process, they share their top lessons. SHOW NOTES: Buy the replays to the 2024 Better Events Conference: https://bettereventspod.com/conference Join the paid Better Event...

As we wrap up 2024 and Season 4 of the Better Events podcast, join us for a special compilation episode where we revisit our guests from this year's journey. We've connected with each of our Season 4 guests to reflect on their personal and professional growth and to hear their dreams for 2025. From manifesting dream clients to acquiring new skills, their stories are sure to inspire. Tune in for a...

This week, Logan and Mary dive into a mix of listener questions in this episode of Better Events , tackling everything from building your initial clientele to creating engaging and mission-focused events. We discuss how to connect with similar businesses, draw more attendees, combat ageism, and manage events remotely. As the holidays approach, we also explore thoughtful ways to thank donors and sp...

This week, we're reflecting on the 2024 event season: from Olympic games to national nonprofit fundraisers, pro softball, galas and more. Logan and Mary discuss the highs and lows, revealing the most rewarding aspects and the standout moments that really defined the year for them. Hear how collaborations and fresh industry perspectives have reshaped their approach, and discover the strategies they...

Step behind the curtain with Logan and Mary as they dive into the nuts and bolts of planning the Better Events Conference. Discover why they decided to bring the conference back, the tweaks and improvements they're excited about, and the unexpected challenges they've faced along the way. From lessons learned in ticketing and registration to the tech and tools that are making it all happen, they sh...

Got event planning headaches? In this week's episode, Logan and Mary break down some of the headaches in events that they've faced this recent event season and beyond. They tackle everything from common event challenges to debating which are solvable and which are just part of the job. Whether you're new to the field or a seasoned pro, you'll find practical tips and maybe even a mantra or two to h...

Ever wonder how the top event pros handle tough conversations with their key stakeholders like clients, vendors, and attendees? In this week's episode, Mary and Logan sit down with Gabby Robbucio, founder of ProEventTips, who spills the secrets on forging lasting partnerships in the event industry. Gabby tackles common pitfalls, conflict management techniques, and the role of technology in keeping...

Ever wonder what happens to an event after the guests go home? In this week's episode, Logan and Mary peel back the curtain on the essential post-event processes that ensure every event's long-term success. They walk you through what happens immediately after an event, the day after, and how follow-ups continue over weeks and even months later. From understanding what attendees and clients expect...

This week, Logan & Mary dive into the crucial role of having a day-of event coordinator at your event. They cover the responsibilities of a day-of coordinator, the variety of roles available, and the benefits of adding these services to your event planning toolkit. Tune in for insider tips on getting hired for day-of positions and how these roles can expand your expertise and business opportun...

This week, Logan & Mary share chilling tales from the event planning world, including 'ideas' that shouldn't have made it out of the graveyard, 'monster-sized mistakes,' and last-minute 'phantom guests' disappearances. They recount tech failures and unruly guests that could haunt any planner's nightmares, offering crucial survival tips and lessons learned to keep your events from turning into...

This week, we're chatting all about event programming, from your keynote to your breakouts and interactive sessions. We discuss why crafting a successful event program is truly an art, from balancing the day to avoiding over-programming and undervaluing your content. We also talk about room capacities and layouts to set your attendees up for a positive experience and let your message shine. You'll...

This week, we're sharing our tips on how to be an outstanding conference attendee, whether you're planning, hosting, or just attending. Discover what preparations are crucial before the event, from researching the schedule to getting to know the speakers. We also dive into information overload and share strategies for maximizing your post-conference glow. Tune in to elevate your conference game an...

This week, we sit down with expert Liz Lathan to explore the evolving landscape of event engagement heading into 2025. Liz, a seasoned professional in designing experiences that foster connection, discusses how engagement has transformed since 2020. She delves into the top trends shaping the future of events, including making stage content as dynamic as a TV show, incorporating more white space in...

Buy Your Tickets: https://app.swapcard.com/login/event/2024-better-events-conference/registration We're thrilled to host the second annual Better Events Conference this December 18th & 19th, 2024. Get ready to explore the different aspects of GROWTH in the event industry over two days this December: Day 1 - Wednesday, December 18th - In-Person Workshop - Tacoma, WA We’re gathering in person fo...

Explore the world of event certifications with Kayla Worthy in this episode with Logan & Mary. Kayla shares her journey in the event industry and dives deep into what the CMP designation entails, including its benefits and how it compares to other certifications. Discover how the CMP has impacted her career, the exam process, and the renewal requirements. Whether you're considering a CMP or ju...

Ready to smash your next fundraising goal this fall and into the new year? This week's episode features a recording of a webinar Mary hosted for Auctria, featuring a discussion with Deci Evans and Jackie Baker. They dive into the secrets of successful fundraising, from setting clear goals and focusing on relationships to creating impactful Mission Moments. Discover strategies to maximize donations...

Dive into the thrilling world of what it's like to work at the Olympic Games. Logan shares her unique experiences from the heart of the action, comparing her roles in Paris 2024 with Tokyo 2020, and describing a typical day on the job. She also shares more about what the Athlete Moment is and her role in it. Whether you're curious about the behind-the-scenes hustle or aiming to work at future game...

Continue to master the art of timing at your next event with our Part 2, building on last week's episode. This week, Logan and Mary continue the conversation on crucial timing elements like food service, on-stage transitions, after-parties, and more. They share their experiences and best practices for managing fundraising elements, ensuring smooth transitions, and efficiently handling breakdown an...

Timing is everything in events, and in this week's episode, Logan and Mary dive into the crossover between timing and event planning. They discuss how to effectively track the timing of everything from load-in to onsite staff schedules using tools like timelines and run of shows. Plus, they break down the timing elements you need to master—like total event run time and registration flow—sharing th...

On this week's episode, we sat down with mindset coach Lorina Christine to explore how visualization and mindfulness can revolutionize your routine as an event planner. She shares tips on techniques event pros can use to combat self-doubt, visualize their ideal clients, and stay on top of busy schedules. Dive into the growing trend of mindfulness in the industry, its lasting benefits, and how to g...

"In this week's episode, Logan & Mary explore the ins and outs of LinkedIn as a crucial tool for networking in the event industry. They dive into what sets LinkedIn apart, how to craft a standout profile, and strategies for connecting with industry peers you haven’t met yet. Tune in for expert tips on leveraging LinkedIn to its fullest potential, whether you’re seeking new opportunities or loo...

This week on the podcast, Logan and Mary dive into why rehearsals are non-negotiable for successful events. They explain the essentials of tech checks and rehearsals, highlight the crucial elements to review, and share tales that show why even rehearsal skeptics can be converted. Tune in to learn about the common issues caught during rehearsals, how they can save your event, and how even well-rehe...