Jason Ackerman / Jason Fernandez
Best Hour of Their Day | Podcast
Hosted by Jason Ackerman and Jason Fernandez, Best Hour of Their Day is a podcast dedicated to helping the CrossFit community. We cover all aspects of fitness including coaching, training, competing, starting and growing a business, and everything in between. Regular guests include world-class athletes, some of the best Coaches in the world, fitness entrepreneurs, industry leaders, and more. Follow us on all socials! BestHourofTheirDay.com
Author
Jason Ackerman / Jason Fernandez
Category
Podcast website
Latest episode
Jul 10, 2026
Where to listen?
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Episodes
487. It is OK to not be OK...and you are probably not OK 26.11.2021 41:32
Just because things are not falling apart, does not mean things are good. Have you convinced yourself of that? Moreover, do you not know what you don't know... Do you not know why you got 10 new members this month? Do you not know why you lost 5? Continuing our conversation from a few months ago, it is OK to not be OK, and you need to say the quiet things out loud. We want box owners to stop leadi...
486. You did not get into this business to surround yourself with people you do not like | Lauren and David Plumey, Shoreline CrossFit 24.11.2021 53:51
Lauren and David Plumey, Owners of Shoreline CrossFit, are OG's in the space, and we had the chance to sit down with them for today's episode. They give us insight into how things have shifted in the space, specifically for affiliate owners, and what it takes for a box to succeed today. So you never miss an episode, subscribe on YouTube and on all major podcasting platforms at Best Hour of Their D...
485. Welcome to Austin: Precap of the Rogue Invitational 22.11.2021 38:03
The footage from our trip to Austin is in and we can't wait to show you. In this very special episode of the podcast, we give you a pre-cap of what's coming in the next few weeks. Listen in as we discuss our favorite parts of the trip, the coolest places we got to visit, and the coolest people we got to meet. YOU DO NOT WANT TO MISS ANY OF THESE EPISODES ON OUR YOUTUBE CHANNEL. All our audio episo...
484. Do it before it needs to be done 19.11.2021 37:32
Build now for when the time comes. If you wait for January to get ready for the new year, you're too late. Preparation begins now. What are you doing in pursuit of a successful 2022 over the next month and a half? So you never miss an episode, subscribe on YouTube and on all major podcasting platforms at Best Hour of Their Day. Check out more information on our sponsors below: Doc Spartan - Use co...
483. Leaders do the right thing, even if it sucks 17.11.2021 46:46
Wanted to say it again in case your forgot...what happens in your affiliate you either create or tolerate. When your complaint is that "my members do not listen", have you pulled them aside and had a conversation with them? Have you tried to get to the bottom of the situation in a calm and tactful way? Or are you simply blaming your members and not taking any ownership over the situation? Stop com...
482. Stop majoring in the minors | Coaches Development Q+A with EC Synkowski, OptimizeMe Nutrition 15.11.2021 1:07:43
EC Synkowski, Founder of OptimizeMe Nutrition, was recently named one of the most influential women in the CrossFit space, and we could not agree more. In honor of that, tune in today to her incredible Coaches Development Group Q+A where she answers all questions about nutrition, from the 800 Gram Challenge, to how to lead by example and meet your clients where they are at. To learn more about EC,...
481. Operational capacity is a thing, but it is not the only thing 12.11.2021 48:00
When you say you are at capacity, are you capped by space, equipment, or coaches ability? If it is by space, there is still almost no scenario where you should open a second location. If space is your issue: Is every single one of your classes at capacity? Have you rearranged the equipment to optimize your floor space? Have you added a class time? What are you doing in the space you have rig...
480. Time caps are emergency procedure. Not standard operating procedure. 10.11.2021 50:07
A time cap is a useful tool only in the event things have gone wrong through the course of your class. Between the Whiteboard Brief and "3..2...1...GO," there are numerous opportunities for you as a coach to ensure that your athletes understand the intent of a workout. To ensure loading and rep scheme are appropriate based upon the athlete so the need for a time cap is rendered irrelevant. T...
479. You need to be able to sell AND you need a good coaching staff 08.11.2021 35:16
It is not one or the other. You need both. You need to actively be selling and actively be developing/seeking the top tier coaching staff you desire. Stop sitting back and passively hoping people will Google "CrossFit's near me" and stumble into your box. You need to actively pursue them. Think outside of the box and try something. Being passive with sales gets you nowhere. So you never miss an ep...
478. People don't change? Challenge accepted. | Devan Futten, CrossFit CTRL 05.11.2021 1:16:51
Driven by the mantra "you are not allowed to have excuses", Devan Futten overcame adversity in his life and successfully switched careers from Engineer to top tier CrossFit Affiliate Owner. His story is one of great sacrifice, great reward, humility, and an incredible unrelenting drive to succeed. To learn more about Devan, visit crossfitctrl.com. So you never miss an episode, subscribe on YouTube...
477. Who is "everybody"? 03.11.2021 46:25
When you say "everybody" wants to see something changed, is it really "everybody" or is it 1 or 2 members? Everybody rarely means "everybody." Set your standards. Have your plan. Do not waiver. The rules are the rules. Stick to them. Do not let the inmates run the asylum. If you are a box owner who needs help with this, DM us. Let's chat. So you never miss an episode, subscribe on YouT...
476. Precision Nutrition | Jason Crowe, VP Partnerships & Business Development 01.11.2021 53:13
In this episode of the Best Hour podcast, Ackerman sits down with VP of Partnerships and Business Development at Precision Nutrition, Jason Crowe. They talk about everything from nutrition to dogs to Canada. Tune in to learn more. So you never miss an episode, subscribe on YouTube and on all major podcasting platforms at Best Hour of Their Day. Check out more information on our sponsors below: Doc...
475. RRFF | Helping offenders in their walk down the Redemption Road 29.10.2021 1:12:39
"Helping offenders in their walk down the redemption road." In episode 475 of the Best Hour of Their Day Podcast, Ackerman talks about his experience at a recent L1 Seminar which took place inside a prison, and he speaks with the Redemption Road team to discuss their foundation and how they make CrossFit accessible to offenders. To learn more about Redemption Road, visit www.rf2.org. So you never...
474. IWCABTMD throughout the life of your business 27.10.2021 50:31
If your box is profitable but you are unhappy, that is not sustainable. Money does not yield long term joy. If you are happy but your box is not profitable, that is not sustainable. Passion has a shelf life. The goal for your business should mirror the same fitness goal CrossFit helped us develop: increased work capacity across broad time and modal domains throughout the years of your...
473. One & Done | WOD & Done 25.10.2021 1:02:48
When we encounter issues or inefficiencies with the way things work, we often find ourselves in one of two categories: 1. We are the person who complains about the thing that is wrong. 2. We are the person who does something about it. A few years ago in the world of CrossFit (and now expanding into the world of organized gymnastics) former information technologist, Eugene Blazhko, saw...
472. "You get what you give, so go and give well." 22.10.2021 22:35
In today's episode, we dive into why referral programs are important. Bottom line: relinquish your scarcity mindset and lean in. Also, we find some striking similarities between potty training a child and affiliate referral fees... So you never miss an episode, subscribe on YouTube and on all major podcasting platforms at Best Hour of Their Day. If you want to learn more about our sponsors, Doc Sp...
471. Do you want to get more fit or do you just want to work out more? They are not the same thing. 20.10.2021 37:14
High intensity is often misunderstood and is oversimplified in the definition of CrossFit. Intensity is not just how hard you go in workouts, it is the frequency with which you workout. If you think about it with respect to the Sickness-Wellness-Fitness Continuum, fitness is a hedge against sickness. Therefore, too much intensity will actually prevent you from pushing to the side of fitness. The s...
470. "Adapting is not scaling." | Jenna Muri-Rosenthal, Fit to Function 18.10.2021 50:49
Adapting a workout is not the same thing as scaling a workout. In this episode of the Best Hour of Their Day Podcast, Ackerman sits down with Speech-Language Pathologist, Certified Brain Injury Specialist, and CF-L2 Trainer at Invictus Boston, Jenna Muri-Rosenthal, to discuss the impacts of exercise on brain health - specifically with individuals who have sustained a bran injury. So you never mis...
469. What is CrossFit Precision Care? | Dr. Julie Foucher 15.10.2021 36:19
One of the biggest frustrations from the patient side in our traditional healthcare system is that there seems to be a misunderstanding about what we do in CrossFit. One of the biggest frustrations on the physician side in our current traditional healthcare system is that there is no time to address root causes of health issues with patients or to develop a relationship with them. CrossFit Precisi...
468. What are the most difficult movements to coach? 13.10.2021 34:04
We think high skill gymnastics are up there, because oftentimes you have to come up with your own teaching progressions for them. What are your thoughts? Listen in today for some best practices when you come up against movements you lack confidence in coaching. Also, if you can do 50 unbroken pushups with the standards outlined in the episode, you get an e-book and a hug from Fern. Sub...
467. "You can't be "fit" unless you are healthy first." | Royi Metser, InsideTracker 11.10.2021 48:51
There is a reason nutrition is at the bottom of the pyramid for the theoretical hierarchy of an athlete - the only way to build a house with a strong foundation is from the ground up. Start from inside your body and work your way out. Learn more about how to successfully accomplish this by listening in to Ackerman's interview with Royi Metser with InsideTracker (www.insidetracker.com). So yo...
466. It is OK to Charge for Drop-Ins 08.10.2021 34:58
We read an email today that sparked a conversation around whether or not box owners should charge for drop-ins. If it sounds ridiculous, that's because it is a little ridiculous. In this episode we give you some best practices as to how to best handle situations like this. Spoiler alert: it does not begin with you replying to that ridiculous email. Before you send any type of response (if yo...
465. No one gets out of bed in the morning hoping to be mediocre 06.10.2021 46:42
Affiliate Owners: your coaches want feedback. Coaches: If you are not receiving feedback, ask for it. If nothing changes and you become unhappy with your situation, then change it. You are not married to your affiliate. Mediocrity is achieved on both ends of this spectrum when communication falls apart. You didn't wake up this morning hoping to just do "OK" today. You woke up aim...
464. "CrossFit can change the course of healthcare." | Robb Wolf, Paleolithic Nutrition Expert 04.10.2021 1:00:32
"Fitness is a rounding error in the ledger of medicine, and CrossFit can change the course of healthcare." In today's episode of the Best Hour Podcast, Ackerman sits down with a CrossFit OG, Robb Wolf to talk about nutrition, the importance of salt, jiu-jitsu, and some other fun and interesting topics. So you never miss an episode, subscribe on YouTube and on all major podcasting platf...
463. Coaches doing that, but better 01.10.2021 1:23:25
What if the people you spend the most time with in your day are CrossFit trainers and coaches who want nothing more than to get better while progressing the sport forward? You would have to assume the only way you could go is up. And that is exactly what happens in the Best Hour Coaches Development Group. Tune in to hear all about how to become a better coach, how to navigate imp...
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