Paul Liberatore

Behind the Golf Brand Podcast with Paul Liberatore

Sports EN ↓ 144 episodes

It’s like playing a round of golf with some of the most interesting innovators and entrepreneurs and listening to the stories behind their success.  Hi, I’m Paul Liberatore, and I love talking to entrepreneurs and the stories behind their brands. I find it intriguing when people are vulnerable and honest about their struggles and successes. I invite you to join me as I explore other people’s stories. We will celebrate, above all, the challenges and setbacks that ultimately lead to some of the biggest names and brands in the game of golf.  So come join me on my quest to find the stories Behind...

Be sure to visit the podcast's website and support the creator: shop.golfersauthority.com

Author

Paul Liberatore

Category

Sports

Podcast website

shop.golfersauthority.com

Latest episode

Jun 16, 2025

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Episodes

EP #19 - 18 Strong: Jeff Pelizzaro (Co-Founder) 16.10.2020

Send a text We made it to Episode 19 of the Behind the Golf Brand Podcast. Thank you for all of the comments and emails. In this week's episode I interview my good friend Jeff Pelizzaro , the Co-Founder of 18 Strong. One of the most distinguished golf fitness professionals in the world, and host of the 18 Strong podcast (over 300 episodes), Jeff Pelizzaro is not only the go to source for golf...

EP #18 - Dormie Workshop: Todd Bishop (Co-Founder) 09.10.2020

Send a text We made it to Episode 18 of the Behind the Golf Brand Podcast. Thank you for all of the comments and emails. In this week's episode I interview my good friend Todd Bishop, the Co-Founder of Dormie Workshop Headcovers. One of the most distinguished brands in the golf accessory space today is Dormie Workshop. Born in Nova Scotia, Canada, Dormie specializes in handcrafted leather pro...

EP #17 - Snell Golf Balls: Dean Snell (Founder) 03.10.2020

Send a text We made it to Episode 17 of the Behind the Golf Brand Podcast. Thank you for all of the comments and emails. In this week's episode I interview my good friend Dean Snell, the Founder of Snell Golf Balls. Snell Golf began in 2015 when founder Dean Snell started the company with the goal of bringing excellent golf balls to players for a fair price. Dean saw a great start to his busi...

EP #16 - Penfold Golf: Gavin Perret (Co-Founder) 25.09.2020

Send a text We made it to Episode 16 of the Behind the Golf Brand Podcast. Thank you for all of the comments and emails. In this week's episode I interview my good friend Gavin Perret, the Co-Founder of Penfold Golf. Penfold became an iconic brand after featuring in Ian Fleming’s, James Bond story and film - Goldfinger. The Penfold heart golf ball used and identified by 007 (Sean Connery) bec...

EP #15 - Duca Del Cosma Golf Shoes: Steve Gray (Vice President) 18.09.2020

Send a text We made it to Episode 15 of the Behind the Golf Brand Podcast. Thank you for all of the comments and emails. In this week's episode I interview my good friend Steve Gray, Vice President for Duca Del Cosma Golf Shoes. Duca del Cosma combines Italian craftsmanship and golf functionality. Golfers that want a sophisticated look both on and off the course will love the Duca del Cosma o...

EP #14 - Oncore Golf Balls: Steve Coulton (Co-Founder) 14.09.2020

Send a text We made it to Episode 14 of the Behind the Golf Brand Podcast. Thank you for all of the comments and emails. In this week's episode I interview my good friend Steve Coulton, the Co-Founder of Oncore Golf Balls. The market for direct-to-consumer golf balls has risen dramatically in the last few years. OnCore Golf is making a splash in the golf ball category. For those that have nev...

EP #13 - Cure Golf Putters: Jim McCarthy (CEO) 06.09.2020

Send a text We made it to Episode 13 of the Behind the Golf Brand Podcast. Thank you for all of the comments and emails. In this week's episode I interview my good friend Jim McCarthy, the CEO of Cure Putters. Saving strokes on the green is the easiest way to shoot lower scores. Many golfers underestimate the importance of technology and proper fitting when it comes to putters. The Cure putte...

EP #12 - Chippo Golf: Brendan McCauley (CEO) 28.08.2020

Send a text In this week's episode I interview my good friend Brendan McCaudley, the CEO of Chippo Golf.  Chippo is the viral new golf game for beach, backyard, tailgate, office, clubhouse, the surface of the moon...literally anywhere. A patent pending, mind-blowing mash-up of golf and traditional backyard games! Chippo is an excellent way to bring golf to children, friends, and your signific...

EP #11 - L.A.B. Putters: Sam Hahn (CEO) 21.08.2020

Send a text In this week's episode I interview my good friend Sam Hahn, the CEO of L.A.B. Putters.  L.A.B. putters is truly one of the most innovative companies in the industry.  Their DF 2.1 (aka the space ship), and their smaller B.2 blade putter, are by far two of the most deadly accurate putters we have ever tested at Golfers Authority.  So if  performance is your main goal, then look no...

EP #10 - Seemore Putters: Jim Grundberg (CEO), Cody Hale, and Ted Gallina 14.08.2020

Send a text In this week's episode I interview my good friends Jim Grundberg, Cody Hale, and Ted Gallina from Seemore Putters.  Many golfers would be better off spending more time thinking about which putter they were gaming than what the hottest new driver will be this season. While drivers continue to dominate the world of online golf, putter brands like SeeMore continue to push the envelop...

EP #9 - Golphers Golf Knives: Justin Barnhart (CEO) 06.08.2020

Send a text In this week's episode I interview my good friend Justin Barnhart from Golphers Golf.  Golphers Knives are nothing short but functional art. Beautifully crafted, and expertly designed if you are looking for any knife, especially one to be used in golf, then Golpher’s is the knife you want to own. Support the show

EP #8 - Asher Golf Gloves: Joe Jack (Operations Director) 27.07.2020

Send a text In this week's episode I interview my good friend Joe Jack from Asher Golf Asher was born in 2009 with a desire to provide the golf world something it lacked; high-quality golf gloves with a little added flavor and style. Designed to help you look good, feel good and play better. Support the show

EP #7 - Precision Pro Rangefinders: Seth Holt (Marketing Director) and Trey Cassidy (Marketing Manager) 12.07.2020

Send a text In this week's episode I interview my good friends Seth Holt and Trey Cassidy from Precision Pro Golf Rangefinders. What started out with a simple question, "Why can't anyone seem to make a quality rangefinder at a reasonable price?" Has turned into one of most popular and affordable rangefinders on the market. When you strip away the names, logos and fancy propriet...

EP #6 - Rapsodo Golf: Art Chou (GM North America) 07.07.2020

Send a text In this week's episode I interview Art Chou, the former executive at Titleist and Rawlings who had been doing independent consulting in 2014 when a cold call inquiry on LinkedIn led to his current role as the GM of Rapsodo in North America. You know the ones you always delete :) Art joined Rapsodo in August 2017, early in the company’s baseball and softball business (after it had...

EP #5 - MNML Golf: Sam Goulden (Founder) 30.06.2020

Send a text Sam Goulden, the founder of MNML Golf, grew up in Washington, Missouri; a small town about 40 miles west of St. Louis and, for most of his youth, Sam spent more time skateboarding than golfing – even through his college golf career. It was his love of helping golfers of all ages which led him into a career in golf . For 10 years he traveled all over the country in search of the best me...

EP #4 - Circles Golf: Benjamin Hagel (Founder) 17.06.2020

Send a text In the mid 2000's, while still in college, Benjamin Hagel started making t-shirt out of his apartment and selling them at different college bars. After throwing a couple of shirts on ebay for fun, and selling them out in a matter of hours, Ben realized he was on to something. Over the next few years he grew this small company into Circles Golf. With innovative designs, quality pro...

EP #3 - Palm Golf: Joe Ciafardoni, Dustin Ghaul, Justin Junior (Founders) 08.06.2020

Send a text Palm Golf began with a few buddies and a standing weekly tee time at a local muni course in Orange County, CA. In between numerous three-putts and duffed chips, we talked about ideas and visions on how to improve the game of golf. Since no one should trust us to teach the game of golf , we decided to find something we could improve -- the style. We looked at everything we could and fou...

EP #2 - McEwan Golf Hats: Diego Castro (Founder) 01.06.2020

Send a text An avid golfer and aficionado for the sport, founder Diego Castro launched McEwan Golf Co. in 2018 and has been putting a fresh spin on the golf apparel industry ever since. After years of playing golf on the east coast in New England and watching regular PGA tournaments such as the Ryder cup, the US Open, and the Masters, Diego sought out to find the unique, distinctive hats he notice...

Ep #1 - TRUE Linkswear: Jason Moore (Co-Founder) & Brandon Wallach (VP Marketing) 14.05.2020

Send a text In the spring of 2009, brothers Jason and Ryan Moore were inspired to make a better golf shoe. At the time Jason was caddying for his brother Ryan, a PGA Tour Player. Ryan could not find a pair of golf shoes that were both comfortable and that he could go on wearing both on and off the golf course. So what do two brothers from Seattle do, they start their own golf shoe company, and TRU...

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