Behind Gym Doors | A Fitness Business Podcast

In this episode of The GSD Show, the leading fitness business podcast, we welcome you to Loud Rumor's Fitness Sales Mastery video series. In this extended series, we dive deep into everything you need to know as a gym owner to get you more members, money, and minutes back in your day! Subscribe and stay tuned for much more! Whether you sell a product or a service, you need to know how to set sales...

In this episode of The GSD Show, the leading fitness business podcast, we welcome you to Loud Rumor's Fitness Sales Mastery video series. In this extended series, we dive deep into everything you need to know as a gym owner to get you're studio more members, money, and minutes back in your day! Subscribe and stay tuned for much more! There are 4 skills that gym owners need to be dangerously good a...

In this episode of The GSD Show, the leading fitness business podcast, Loud Rumor CEO Mike Arce sat down with gym owner and co-founder of SOLDIERFIT, Dave Posin. With 13 locations across 4 states, 7 franchise locations, and a killer philosophy, SOLDIERFIT is on its way to being a national brand! So what do they do differently from the gym down the street? From your fitness studio? Watch now and le...

In this episode of The GSD Show, the leading fitness business podcast, join Loud Rumor CEO Mike Arce and Iron Tribe Fitness CEO Forrest Walden as they discuss marketing strategies, lead generation, working the algorithm, and much more! Forrest Walden is the founder and CEO of Iron Tribe Fitness. As a 21-year fitness industry veteran, Forrest is an expert in driving culture, not just internally amo...

In this episode of The GSD Show, the leading fitness business podcast, Mike Arce and McKenna break down how to transform your sales approach. It's not just about joining a gym—it's about changing lives. Prospects should feel like their life is about to change, not like they're just "joining a gym." However you run your sales, Mike is here with McKenna with the breakdown on how you can turn the sal...

In this episode of The GSD Show, the leading fitness business podcast, we sit down with Casey Bloemke, owner of multiple Farrell's eXtreme Bodyshaping studios in North Loop, MN. His 3 locations have seen serious growth over the course of the last year. In just 13 months, Casey has seen 125% growth across all his locations, with a 67% closing rate! So what's Casey's secret? WATCH as Mike and Casey...

In this episode of The GSD Show, the leading fitness business podcast, we break down the art of selling gym memberships without scaring off prospects. It's tough to know when to be pushy in sales, especially when selling gym memberships. You certainly don't want to irritate or scare away the prospect. But there's a fine line between knowing when to push the sale and when you're being too pushy. In...

In this episode of The GSD Show, the leading fitness business podcast, Mike interviews Nick Page, of The Trainer Page in Ronkonkoma, New York.  This 24-Year-old entrepreneur has proven, in just five months, that he's in it to win it. And he doesn't even have a sign on the building! Listen in as Mike and Nick cover everything from: –What he's focusing on to improve attrition by 5x –The mindset behi...

In this episode of The GSD Show, the leading fitness business podcast, Mike Arce and McKenna dive into a powerful analogy that every gym owner needs to understand when building a high-performing sales team. Dogs, horses, and tigers, OH MY! These are not fairytale characters, these are your sales team.  And they all have a different level of effectiveness.  Can you guess why Mike recommends you: –S...

In this episode of The GSD Show, the leading fitness business podcast, we're talking about how your gym can be successful in the recession. In fact, many big-name companies actually started in a recession. Imagine 2 people are going bowling. Person A: Amazing at bowling, gets strikes & doesn't need bumpers. She scored a 180. Person B: Doesn't play often, needs bumpers to help him knock down pins....

In this episode of The GSD Show, the leading fitness business podcast, we break down why your gym's workout isn't what sells memberships—because, let's be honest, lots of studios have great workouts! Your sales process shouldn't rely on the workout.    Lots of studios have great workouts!   Here's where it really counts: >> THE GYM TOUR < <   On a highly-effective and strategic gym tour, prepare y...

In this episode of The GSD Show, the leading fitness business podcast, you'll learn why selling price per class rarely ever works and how you should be selling. Mike gives a great example script in the episode so you can start selling the RIGHT way. If you own a fitness studio and are looking to get more members, more money and more minutes back in your day…then schedule a FREE strategy call with...

In this episode of The GSD Show, the leading fitness business podcast, we dive deep into why some gym owners say the Decoy Method pricing "doesn't work"—and how to make sure it does! We've talked about the Decoy Method pricing in several videos (watch here if you haven't seen those yet: https://youtu.be/exHTuM5XVtA ) but we still hear some gym owners say, "It doesn't work for me." Well, in this vi...

In this episode of The GSD Show, the leading fitness business podcast, we reveal the most successful offers that gyms and fitness studios use to skyrocket membership and revenue. At Loud Rumor, we've helped THOUSANDS of gyms and fitness studios increase their membership, earn more revenue, and create more time in their schedule when they finally run the show as the boss.  But one thing you must ha...

In this episode of The GSD Show, the leading fitness business podcast, we dive into more reasons why you need to be making ancillary sales at your location. DID YOU KNOW: The average gym-goer spends $100 a month on supplements, pre-workouts, vitamins, shakes, etc.? Are you capitalizing on this revenue boost at your gym or studio?  The bottom line is, if you're not, that means someone else is. Whet...

In this episode of The GSD Show, the leading fitness business podcast, Mike sat down with Jeremy and Louis, owners of FunkFit soon to be The Collective in Gilbert, AZ, who made an additional $32K in MRR in just 3 MONTHS! 😱 The focused on 3 main things:  Their sales process Meeting rhythms Their onboarding process for new employees  Tune in to see how these 3 things helped them skyrocket their gro...

In this episode of The GSD Show, the leading fitness business podcast, we're LIVE at GSDCON where attendees had a special Q & A with a panel of experts. They had the chance to ask them anything related to fitness finance. In this episode we're talking about CASH 🤑! One of our members is ready to scale to location number two (yay!) but he wants to know if: 1. He should have a cash safety net and 2...

In this episode of The GSD Show, the leading fitness business podcast, we're LIVE at GSDCON where attendees had a special Q & A with a panel of experts. They had the chance to ask them anything related to fitness finance. In this video we're talking about Financial Transparency…should you be sharing your finances with your staff? Tune in to find out! Learn more about how to attend the next GSDCON…...

In this episode of The GSD Show, the leading fitness business podcast, we're joined with Serena Montgomery, owner of barre3 Knoxville, to break down the rapid growth at her location. Studio owners! You don't want to miss this killer episode of the GSD Show filmed live and in person at GSDCON: Money. In just six months, she's achieved the three core principles of the Loud Rumor Mission: –Impacting...

In this episode of The GSD Show, the leading fitness business podcast, Mike sits down with Delfin Ward of Generator Athlete Lab, who shares a bit about his journey to $98k months and how they're on track to be a million dollar studio! You don't want to miss this special episode of the GSD Show filmed LIVE and in person at GSDCON! Delfin has a healthcare background and he and his wife launched thei...

In this episode of The GSD Show, the leading fitness business podcast, host Mike Arce and producer McKenna take a trip down memory lane. The GSD Show's 200th episode! In this very special episode, host Mike Arce and producer McKenna, react to some of the top episodes of The GSD Show!   It's not all nostalgia and favorites. There are some INCREDIBLE gems tucked away in this episode as they cover ev...

In this episode of The GSD Show, the leading fitness business podcast, we sit down with Cale Owen, the new CEO of Gym Launch. Cale Owen, the new CEO of gym launch, started out like many of our listeners…as a gym owner! He knew he needed help with his gym and he found Gym Launch. His journey took him a different route when he decided to join the Gym Launch team in their sales department. After year...

In this episode of The GSD Show, the leading fitness business podcast, we dive into an incredible success story with Katie Georgiades, owner of RockBox Fitness Lexington. Imagine only having $5,000 in recurring revenue left…Could you pay rent? Your employees? Everything else that comes along with owning a business? You'd start to feel hopeless… Now fast forward to 9 months later and you 10X'd your...

In this episode of The GSD Show, the leading fitness business podcast, we sat down with @Mindbody's President & CTO, Sunil Rajasekar.  With an impressive resume, working with Ebay, a few start-up companies and now Mindbody, paired with over 20 years experience…he knows how software can help grow your fitness studio. We dive into topics that will help your fitness studio save time & resources while...

In this episode of The GSD Show, the leading fitness business podcast, we welcome you to part two of our Secret Gym Shopper series! McKenna and Amanda are both part of the incredibly talented Loud Rumor video production team. They've had the chance to check out a few local studios for their own fitness journey, and since these studios have NO IDEA that they're dealing with industry experts, they g...