Beauty Industry Leaders

Send us Fan Mail Learning business in paradise while connecting with like-minded women. Secure your early bird spot for the business retreat in Vietnam 2026.   Burnout isn’t a badge of honor - and in 2026, beauty business owners are done building businesses that drain them. Today Elli and I sit down for a candid conversation about what it really takes to scale smart - without sacrificing your sani...

Send us Fan Mail Learning business in paradise while connecting with like-minded women. Secure your early bird spot for the business retreat in Vietnam 2026.   What happens when a bridal makeup artist and an Air Force engineer team up? A total transformation of how wedding vendors run their businesses. Today I have a sit down with Indi and Heraldo of Studio 85, the power couple behind the world’s...

Send us Fan Mail Learning business in paradise while connecting with like-minded women. Secure your early bird spot for the business retreat in Vietnam 2026.  🎉 One year of the Beauty Industry Leaders Podcast – and over 10,000 downloads! We're celebrating big milestones and even bigger lessons. In this episode we reflect on a year of showing up, learning, growing, and building a powerful com...

Send us Fan Mail Learning business in paradise while connecting with like-minded women. Secure your early bird spot for the business retreat in Vietnam 2026. Today Eli and I reconnect after my month-long trip to Vietnam - where something completely unexpected happened... in the best way. This wasn’t just a vacation. It was a powerful reminder of what happens when you actually step away from your b...

Send us Fan Mail In today’s episode I’m joined by the brilliant business expert Elli, and we’re diving deep into one of the most important conversations for beauty entrepreneurs: understanding the stage your business is in - and what to focus on next. Whether you’re just starting out or scaling a team, we offer you practical insights to help you make smart decisions at every level of growth. Elli...

Send us Fan Mail In today’s episode, I’m joined by the wonderful Elli, who’s about to head off on maternity leave - and we’re having a real, honest conversation about what it actually looks like to step away from your business without losing momentum. We’re talking expectations vs. reality when it comes to leadership, growth, and what success really requires in the beauty industry. From feeling th...

Send us Fan Mail In today’s episode, Elli and I are pulling back the curtain on what it really takes to grow a profitable, sustainable beauty business - without burning out or losing yourself along the way. We’re sharing real-world stories (including one client’s epic $100K month), hard-earned lessons from running events and handling difficult clients, and some personal confessions that shaped our...

Send us Fan Mail What does it take to wrap up the financial year with clarity, confidence, and a strategy for real growth? In this solo episode, I walk you through my own end-of-financial-year (EOFY) game plan – the same one that allows me to manage multiple businesses and take a month-long holiday in Vietnam, all without burning out. I go over some of the most powerful strategies for EOFY plannin...

Send us Fan Mail What does it really take to deliver a consultation that converts and keeps clients coming back for more? On today's episode Elli and I dive deep into the art (and science) of high-performing consultations. Elli breaks down her signature five-step consultation method , a game-changer for beauty professionals who want to build deeper trust, offer real solutions, and achieve las...

Send us Fan Mail Ever had that sinking feeling that a new hire just isn’t working out - but you’re not sure what to do next? In this episode, we are getting real about one of the hardest parts of leadership: navigating probation periods, spotting red flags, and knowing when (and how) to let someone go. Elli shares a personal update about her journey into motherhood and what that’s taught her about...

Send us Fan Mail If you’ve ever felt like you’re throwing content into the void, posting and hoping someone bites, this episode is your wake-up call. This week, I sit down with Taurie from Lash Lane, a beauty industry powerhouse with over 12 years of experience, who’s now helping other beauty pros level up their branding, content, and strategy. Taurie shares how she went from dental nurse to salon...

Send us Fan Mail If you’ve ever poured your heart into marketing content—only to hear crickets—this episode is a must-listen. This week Elli and I break down what really makes marketing messaging convert. No fluff. Just real talk, real strategies, and real results. I open up about my own marketing missteps and the exact mindset shifts that helped me turn things around. Together, we dig into the th...

Send us Fan Mail If you’ve ever felt the weight of doing all the things in your business alone—this episode will hit home. I sat down with Darcy from Darcy Louise Beauty, a talented makeup artist and hairstylist who left the pharmacy world behind to pursue her passion full-time. From a small country town to building a thriving solo business, Darcy shares what it really takes to grow without a team...

Send us Fan Mail This episode is one every beauty business owner needs to hear—especially if you’ve ever found yourself scrambling last-minute for content ideas, running promotions just to fill gaps, or posting on socials without a real plan behind it. Sammy Kennedy and Elli Forsyth are diving deep into the power of long-term planning and why an annual marketing calendar isn’t just a nice-to-have—...

Send us Fan Mail This episode is one that had me walking away feeling more aligned, more grounded, and honestly—more inspired than ever. I had the absolute privilege of sitting down with the incredible Michelle Rule—multi-business owner, investor, and the woman behind the title “The Millionaire Maker.” But let me tell you, Michelle is so much more than her numbers. She’s the kind of woman who has...

Send us Fan Mail I’m so excited for today’s episode because I’m joined by the absolute powerhouse, Elli Forsyth. If you’ve been feeling like you’re constantly putting out fires in your beauty business, struggling with staff issues, or just feeling stuck trying to balance leadership with growth—this one is for you. Elli Forsyth is the founder of Beauty Business Society , and she’s someone who’s lit...

Send us Fan Mail I am so excited for you to meet today’s guest because her story is just… wow. I’ve got Rachel Diaz on the podcast, and she’s the genius behind Love Beauty Skin Clinic – a business she built from scratch and grew into a thriving, award-winning clinic with 19 team members. Yeah, you read that right. Nineteen. Rachel’s journey is one of those stories that just lights you up. She went...

Send us Fan Mail Okay, guys… this episode is about to change EVERYTHING. If you’re sick of constantly chasing new clients, stressing about no-shows, and wondering how the hell you’re gonna hit your revenue goals next month — THIS is the episode for you. I’m sitting down with Tara Shaw (aka The Membership Expert ) who has cracked the code on client retention. Tara’s got over two decades of experien...

Send us Fan Mail If you’re a woman in business drowning in admin, client work, and social media — wondering why you feel stuck — this episode is for YOU. I’m joined by the incredible Chrissy from Grow Advantage, a hiring expert and strategist who’s helped business owners build high-performing teams that create freedom, not stress. Learning how to hire properly literally changed my life, and Chriss...

Send us Fan Mail Alright, let’s get into it. If you’re in the coaching, consulting, education, or training space—or you’re thinking about stepping into it—this episode is gonna save you a whole lot of time, stress, and trial-and-error. I’m breaking down exactly how I built my coaching and consulting business, what I’ve tried, what’s worked, what’s flopped, and most importantly—how I’ve set up my b...

Send us Fan Mail Alright, this episode is a little different—completely unscripted, unfiltered, and straight from my screenshot folder. I’m diving into some major wins from my clients, breaking down exactly what’s working for them, and showing you how you can apply the same strategies to start seeing real results in your own beauty business. But first, a little life update… I bought a new car—with...

Send us Fan Mail Today’s guest is an absolute powerhouse—someone who isn’t just transforming faces, but also elevating industry standards and empowering the next generation of cosmetic nurses. Joining us is Shanai Cramer, a registered nurse and independent business owner who has built a thriving cosmetic clinic and coaching program.  She’s here to spill the tea on: ✅ The biggest misconceptions ab...

Send us Fan Mail Alright, let’s be real for a sec—AI is everywhere . It’s in our phones, our emails, and yes, even in the beauty industry. But here’s the big question: is it actually useful for your business, or is it just another overhyped trend? If you’ve been side-eyeing AI wondering if it’s worth your time—or maybe you’ve tried it but felt like it was more work than help—this episode is for yo...

Send us Fan Mail Hey beauty biz queens!  Welcome back to another episode of the Beauty Industry Leaders Podcast—and trust me, today’s topic is a MUST-LISTEN if you want to stop working harder and finally start making real money. So, do you ever find yourself thinking, "If I could just get more clients, all my money problems would go away?" Hate to break it to you, but that’s one of the b...

Send us Fan Mail Hey, hey! If you're feeling overwhelmed trying to juggle it all, then honey, this episode is for YOU. We're diving deep into something that could seriously change the game for your beauty biz—building a team! If you’re wondering how to level up without running yourself into the ground, I’ve got you covered. But first, let me give you a little personal update. After eight...