Beauty Industry Leaders

Send us Fan Mail OMG—Are you ready for this one? Welcome back to another episode of the Beauty Industry Leaders Podcast! I couldn’t be more pumped to kick off 2025 with an absolute legend and the first guest of the year: Kim Kent. Not only is Kim a dear friend of mine, but she’s also a total powerhouse when it comes to transforming your relationship with money. Kim’s journey is seriously inspiring...

Send us Fan Mail Welcome back to another episode of the Beauty Industry Leaders Podcast! Today, I’m talking about a topic that every beauty business owner dreams of—getting fully booked with loyal, high-paying clients. Let’s be real—there’s nothing more satisfying than seeing your calendar filled with clients who not only love what you do but also trust you enough to pay your full rates. But here&...

Send us Fan Mail Welcome to the Beauty Industry Leaders Podcast , and the first episode of 2025 that’s all about taking your business to the next level. Today, I’m talking about one of the most important topics for any beauty entrepreneur—setting ambitious revenue goals and actually achieving them. Whether you’re just starting out or scaling your busines, this episode will give you the clarity and...

Send us Fan Mail Happy New Year! I'm so excited to be back with you as we kick off 2025. I’m coming at you today with a message that’s going to set the tone for the year ahead. Whether you’re running a salon, selling beauty products, coaching, or educating, you’ve been putting in the work. And I just want to pause for a moment to say: you deserve to be proud of everything you’ve accomplished...

Send us Fan Mail As we wrap up 2024, I wanted to take a moment to reflect with you all on what this year has been. It’s been quite the ride, hasn’t it? There have been highs, lows, a lot of sacrifices, and a whole lot of growth. If I’m being honest, this year hasn’t always been easy, but looking back, I’ve learned more about myself and my business than I ever could have imagined. The lessons, thou...

Send us Fan Mail I’m taking you behind the scenes of my journey over the last six months—both the highs and the lows—and sharing the lessons that have shaped me along the way. Opening Wild West Bowling has been a wild ride, and I’m so grateful to everyone who has supported me through this process. Honestly, none of it would be possible without the incredible community we’ve built of like-minded, g...

Send us Fan Mail 2025 is approaching fast - literally, it’s only 2 weeks away! So that means setting goals and creating resolutions for the year. But think back to the end of 2023, and the goals you set then - have you ACTUALLY achieved any of them?  If the answer is none of them, you’re not alone (seriously, less than 92% of people achieve their New Year’s resolutions!). So I’m helping you become...

Send us Fan Mail You’ve probably heard of PR before, but do you know what it actually is? Usually, we associate PR with the crisis management team scrambling to clean up a media mess: whether that’s for a celebrity after they’ve made a few bad decisions in an interview, or a company that publishes an ad that’s more offensive than funny.  But PR isn’t just about spinning the negatives into positive...

Send us Fan Mail We’ve all had those clients: the ones who message you ‘desperately’ for an appointment in your DM’s, but then take forever to reply. They also are ‘happy’ to pay your prices, but let you know their usual girl does it much cheaper (and they’d appreciate a discount!). And then, when it finally comes to that day, they never show up, even after the 2 reminder texts! Sound terrifyingly...

Send us Fan Mail It’s an entrepreneur's guilty pleasure: watching business shows like Shark Tank or Dragon’s Den. There’s nothing like seeing other like-minded people putting themselves and their businesses out there, chasing their own entrepreneurial dreams. But there’s no sugarcoating it - it can get pretty brutal in there! If you don’t know all the answers, all your numbers, AND have the p...

Send us Fan Mail Social media is a powerful marketing tool, but most people are using it completely wrong! Everyone does the same thing: posting the exact same before and after photos time and time again on your feed (when you actually remember to take that after photo!), forgetting to reply to people in your DMs for a few days (if they haven’t ghosted you already!), all the while trying to figure...

Send us Fan Mail The maths should be simple: a busy week plus heaps of clients equals a big payday for you, right? But a busier week means you used more products than usual, staff hours increased, you didn’t have time to do your socials and marketing, and just to top it off you’ve still got that big insurance bill to pay by the end of the month. Once all those expenses are taken from your overall...

Send us Fan Mail The beauty industry is changing - and clients are taking matters into their own hands. DIY beauty trends are on the rise, with everything from temporary lash extensions to laser hair removal now available from the comfort of your own home. But what happens when treatments designed to be performed by professionals are performed by a layperson? On this week’s episode, we’re diving i...

Send us Fan Mail Failure to prepare is preparing to fail, and that’s NOT where you want to be this festive season! Christmas provides one of your biggest opportunities to make huge profits this year as everyone wants to look their absolute best for those holiday photos and events. And the best bit? They’re already in spending mode, and willing to part with their hard-earned dollars - for the right...

Send us Fan Mail Tell me honestly - how did you set your prices? Did you learn your numbers like the back of your own hand, calculating all costs and overheads, factoring in all the extra expenses, and then determining a profitable price for your service? Or did you copy the salon down the street that does similar treatments and just charged the same (or a tiny bit less!) than them? If you’re guil...

Send us Fan Mail Starting a business is NOT cheap. There’s money spent on your training, getting the right insurance, stocking up on products, and perfecting the fit-out of your space. We prioritise investing all of our hard-earned savings into getting the business off the ground. It can sometimes be tempting to try and save your hard-earned cash rather than invest it back in your business. But th...

Send us Fan Mail Industries are driven forward by those willing to take risks, to try something radical and different that sets them apart from the rest of the pack. These leaders understand that opportunities are created by hard work, not just found by luck, and challenges excite them! You can be a follower or a leader, and our guest this week is the epitome of the latter. Isabella Loneragan is a...

Send us Fan Mail The term entrepreneur is thrown around pretty loosely these days. There’s been an explosion of new beauty businesses over the last few years as more and more people get drawn into the enticing possibility of start-up success. So when any small business owner can put ‘entrepreneur’ in their Instagram bio, what sets a true entrepreneur apart from the rest? There’s a massive differen...

Send us Fan Mail It’s tough out there as a business owner. Not only are you a business owner, but you’re also a marketing manager, a content producer, a financial advisor, a social media whiz - and that’s all whilst trying to have a personal life at the same time! When you’re this busy, it can be easy to sacrifice time in your routine that would usually be spent on things outside of work. But that...

Send us Fan Mail Let’s be real: you can’t run a successful business without clients. Having a consistent flow of clients through the door means having consistent cash flow and a steady income source for your business. But for every loyal client, there’s an even greater need to be attracting multiple new clients to fill your books every week. So how do you stand out from the saturated crowd and cre...

Send us Fan Mail A rodeo, a graduation after-party, a go-kart track, a beauty salon, and a bowling alley: what do they all have in common? Hint: they’re all just some of the businesses that I’ve started and scaled to success! Whilst we’ve had some game-changing beauty industry leaders share their own journeys on the podcast so far, it’s common to my attention that you and I haven’t been fully intr...

Send us Fan Mail It’s easy to point the finger when playing the blame game of business: ‘it’s not me, it’s them’! It’s far simpler to place the onus of poor performance on external factors, rather than taking responsibility ourselves. But whilst getting caught up in myths might make us feel better in the short term, the reality is that the statistics don’t lie - so it’s time to stop running from t...

Send us Fan Mail Beauty businesses are booming: with more and more new treatments and techniques becoming available on the market, clients are increasingly seeking out different options for their beauty services. So when the pull of the ‘new and shiny’ is a major selling card, what’s to stop your clients from going elsewhere? Cultivating client loyalty is key to beauty business success, and will b...

Send us Fan Mail Regulations, insurance, trademarks, liability… Probably not words that set a fire going in your belly. Setting up your legal obligations might sound like a task that can be left to the ‘tomorrow’ pile, but protecting yourself today can be the difference between bankruptcy tomorrow - after all, it’s never an issue until it is. Behind an impressive resume is this week’s guest Jade S...

Send us Fan Mail Owning a business when the economy is booming can be difficult. But when the economy is suffering and the cost of living is a global crisis? Well, let’s just say there’s a reason that 10,000 beauty businesses have closed in the last 2 years. This week on the Beauty Industry Leaders podcast, you have me for a solo episode! I’m helping you check your pricing and ensure that you’re n...