Be The Impact Podcast

Established in late 2021 the Low Impact Alliance (LIA) is a collective of running-focused retailers, brands, events, and athletes throughout the world committed to acting and advocating for environmental responsibility throughout the run industry. Recover has partnered with LIA on their “ Better Bins ” initiative which is hitting run specialty stores from coast to coast this month. We caught up wi...

The first episode of the 2024 is all about newness at Recover. Adam and Bill discuss the new infrastructure, products, initiatives and brand refresh that stoke our fires heading into the New Year. These intentional efforts are squarely focused on our mission of helping the earth recover by outfitting everyone with apparel and gear for the biggest positive impact possible. Connect with us on social...

With a jam packed calendar of fall running events, we stepped back to get off our feet, ice our knees, and recap some incredible partner events. In this episode, we reminisce about our in-person activations, realize the impact of our 360' Closed Loop Program and tease a few new product offerings that will be available in 2024. Featured Videos: 360' Closed Loop Program  Big Impact Outfitt...

A brand "refresh" involves significantly more than just tossing a new logo on the website. As Recover continues to roll out updates to our brand (including an updated logo, tagline, visuals, voice, tone, brand positioning, etc), we sit down with Ashley Graj, principal at Graj + Gustavsen, to talk through the process and inspiration behind the brand refresh and what it means to truly be t...

In this episode Bill joins Chris Farley and Julie Culley of Pacers Running on their Pace The Nation podcast to discuss the upcoming Marine Corps Marathon, the partnership between Pacers Running and Recover, and how sustainability has evolved in the running industry.  As a staple in the running community, Pacers Running is the premier running store in the mid Atlantic with 5 locations in the Washin...

Jose Salguero leads the innovation and sustainability initiatives at Central America Spinning Works, our partner facility in El Salvador, where each garment is made from raw material to finished goods within a mind boggling small radius of only 10 miles. Jose shares some of the findings of our LCA (Life Cycle Analysis) for each piece of apparel that we produce as well as what drives his daily desi...

Our Ambassador Program was launched in 2014 as an avenue to spotlight a small handful of outdoor creators, adventurers, and advocates who are sharing their love for their personal craft and Recover. As we close in on 10 years since the launch of the program, we call out a few of our longtime ambassadors, share some unique aspects and benefits of the program, and are looking for more passionate peo...

Co-Founder of one of the most unique running events in the country, Brian Mister is joined by his wife and fellow Co-Founder Chelsea Mister, to discuss all things Around the Crown 10K .  Loaded with an ever-expanding array of sustainable, inclusive, and community rallying initiatives, it is no wonder that ATC has become the largest 10K in North Carolina and is annually circled on calendars for run...

Boulderthon was born out of a surprising, yet needed, gap in the Boulder, CO running scene with its legendary downtown start/finish and laser focus on delivering an incredible racer experience at every turn. Phil Dumontet, the Founder and Race Director of this award-winning marathon (and Half Marathon, 10K, 5K and Kid's Run) joins the podcast to share with us the journey from the organization...

In this episode, we dive into a variety of reasons why running and Recover have been deeply intertwined in Paul's professional and personal life for decades. From competitive race walking, running a marathon in all 50 states, "accidentally" winning a 100K race, and battling 60 MPH wind gusts Paul has seen it all, but is still in pursuit of the next challenge to keep him moving. Let...

Longtime friend and collaborator of Recover, Jake Wheeler, has evolved from his childhood retail roots in Chattanooga, TN to a holistic branding, marketing, and design professional based in Aspen, CO. In this episode, we get an inside look into Jake's thoughtful and comprehensive design approach, and the development and creation of Recover's newest collection of graphic tees, now availab...

As we prep for the 4th of July holiday, we're reminded of our HyperLocal supply chains including our 100% USA made Classic and Organic lines that support everyday American families and the communities that they live. Co-Hosts Bill and Adam pull back the curtains of these products and supply chains, share the importance of minimizing our environmental footprint, and explain how we've take...

One of the largest and most iconic marathons in the world, the Marine Corps Marathon, also known as "The People's Marathon" embodies an ongoing commitment to leadership, community and sustainability.  This year marks the 48th running of the Marine Corps Marathon and Recover is proud to officially announce our partnership with the Marine Corps Marathon Organization as its new exclusi...

Tony Santoro began roasting small batch coffee beans on his stove as a simple and creative outlet way before he and his wife, Becky, opened the doors of Enderly Coffee in 2012.  That hobby-style intrigue has turned into a blossoming business that not only supports meaningful wages for their staff and coffee farming partners but also galvanizes the entire Enderly Park Neighborhood ... the company&a...

Recover has always been a forward leaning company that thrives on face to face interactions with our direct-to-consumer and wholesale customers. We've been energized this spring as we crisscrossed the country to set up and connect with you all at festivals, trade shows and events across the board.  On a quick, and rare, break in the action, we caught our breath to share why these events are s...

Outdoor Gear Builders , is a collaborative group of gear manufacturers, outfitters, retailers, experience providers, environmental organizations, and more all focused on growing, supporting, and strengthening the outdoor industry throughout the Southeast.  With over 100 members (and quickly growing), we are thrilled to be joined by Executive Director, Matt Godfrey and Board Chair, Anna Rawlins (al...

Lisa Landrum is undeniably the leading force in the Charlotte running scene and wears many different hats ... err shoes. Along with being a Recover Ambassador , she is the Founder of runCLTrun , the go-to resource for all things running in Charlotte, and Forward Motion a run training and coaching business. As a long term partner of Big Sur International Marathon , Recover is excited  to bring our...

Whitewater , the brand behind multiple outdoor adventure venues, and digital mapping resources started in 2001 from the simple concept of getting people outside to play. Jesse Hyde, Brand Director, joins the Podcast to share his take on the expansion of the brand, conservation of natural spaces, and the full array of ways that people can get a taste of the Whitewater experience at one of the natio...

Freehub Magazine launched in 2009 with a focused goal of sharing longform journalism and evergreen content that lift up communities and accelerate interest in the mountain bike culture. 14 years later, this Bellingham, WA based publication includes an industry inspiring website, video production house, and a free regional publication to layer on top of the flagship quarterly magazine. Founder &amp...

An undeniable pioneer in the craft beer scene Sierra Nevada Brewing Co. has been proudly family-owned, operated, and argued over since 1980. In this behind the scenes episode, recorded at the brewery itself, Co-hosts Bill and Adam are joined by Ashlee Mooneyhan of the PR/Communications team to dive into the timeless success of Sierra Nevada Pale Ale, the endless intentions that have been part of b...

Announcing Recover's Closed Loop Program - Now available from coast to coast! Since 2010, Recover has been a leading force in the apparel industry by producing the most sustainable, and socially responsible products possible and drastically reducing supply chain impact. Now, after years of development, we are happy to introduce our Closed Loop Program to provide a fully integrated and truly c...

Greg Mazu, Founder & CEO (Chief Encouragement Officer) of Colorado based Singletrack Trails touches on all three pillars of the #BeTheImpact Podcast. Business Innovation - Greg's entrepreneurial journey started by moving dirt in the woods and has blossomed into five distinct companies serving communities worldwide. Sustainability - Purposefully designing trails and tools to be more durabl...

Serving as Asheville's basecamp for both outdoor and urban adventures, Wrong Way's A-Frame cabins overlook the French Broad River and the rolling mountains on the Biltmore Estate.  Conveniently located just 1 mile from the River Arts District and West Asheville with endless greenways right out the front door, Wrong Way has quickly become a must visit in Western North Carolina.  Owners, S...

With over a decade of experience introducing and instructing whitewater kayaking throughout the world, longtime Recover Ambassador Kira Tenney knows a thing or two about the impact that our environment can have on us and the interactions we have with those around us.  In this episode, Kira dives into where her love for kayaking sprouted, the process of creating outdoor recreational programs to inc...

As 2022 comes to a close we take a step back to share how Recover measures the tangible impact it has had as a business over the last 12 years as well as the intangibles that make our business model unique. Tune in to the episode and check out the online resources below to learn more.  Process Diversion Stats   USA Supply Chain Vertical Supply Chain Closed Loop Program Interested in having an impa...