Myson Jones

Basketball To Business

Business EN ↓ 257 episodes

What's up! Welcome to the Basketball To Business podcast. This podcast is basketball fanatics who happen to love the sport of business, too. I'm Myson Jones, your host. In these episodes, you'll get complete transparency into what it's like to operate a basketball training business and you'll learn from some of the best business minds in the game of basketball! Follow me on social to learn moreIG - @mysonjonesTwitter @themysonjonesFacebook @mysonjones

Author

Myson Jones

Category

Business

Podcast website

mysonjones.com

Latest episode

Sep 10, 2025

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Episodes

Delegating As A Basketball Trainer 13.01.2022

There are pieces of wisdom that trainers have mentioned on this podcast that I have not bought into wholeheartedly and tried to apply to my business game. One of those is Jordan Lawley‘s wisdom on delegating. It is a very very big buzzword, but has a lot of nuances in details within it. Sounds like the game of basketball, right? Dive into this episode to learn A little bit more about my experience...

Having A Job Vs. Owning A Business 11.01.2022

Some of us own a basketball training business and some of us have a job as a basketball trainer. I don't shun either one of them. I think they both have their benefits. We are actually in-between right now. Where do you currently stand? 

Skills clinics and Facebook Ads 10.01.2022

It’s marketing Monday. Quick talk around skills clinics during each months off day, and The most successful Facebook ad that we have ran. Get our free course on how to get basketball training clients fast at https://www.basketballtrainersecrets.com/fast-5459

Finance Friday Talk 07.01.2022

Finance Friday is all about looking at our numbers and actually enjoying the process. The numbers tell a story often that we did not previously know. I also talk about this process of finding a gym facility and what I am learning. Lastly, I talk about two things that are really important as we make an annual plan within our Basketball Training business.

Reserve Gym Time and See What School District Your Athletes Are In 06.01.2022

It is that time of year to begin scheduling your spring and summer time for court reservation. We are not the only sport that uses an inside court, so get in early. And, it is worth spending at least one hour to find out what school district your athletes attend.

We Are Looking For A Space 05.01.2022

We are two weeks into looking for a new space and here are the most important things that I am realizing right now.

Interview With Coach Ben Teer 03.01.2022

Another interview hosted by Coach Myson Jones of Hoops Institute will give you more insights about the basketball training business. This time, it is with Ben Teer, the owner of Teer Basketball Training which provides basketball training through Maine, New England, and the US.   Listen to this podcast interview with Coach Ben and understand topics about personal finances including the benefit...

Paying Your Bills Vs Paying Yourself 28.12.2021

This is a brief topic that Ben Teer and I talked about during our interview. I don’t think we spent as much time on it as I wanted because we covered so many topics, but I had some more thoughts that I wanted to share based on this. It really is important and something that will help us be more realistic about our basketball training BUSINESS and its health.

Habit Stacking 27.12.2021

New Hack Alert! What habits do you want to begin for yourself in 2022? Which habits will be the most impactful for your training business? No matter what it is, habit stacking can help you make it more consistent. Shout out to James Clear and Atomic Habits, it’s a great read.

Price Elasticity and Opportunity Cost 22.12.2021

Two big words, but mean a lot in this basketball training industry. Let’s talk economics in this quick rant!

I’m Insecure About This…What If You Are, Too? 21.12.2021

This is an honest convo I think A LOT of basketball trainers can relate with. I’m working through it. I didn’t even realize it was a thing still until todays clinic. Hopefully this helps you find out if you have this insecurity and helps you begin the process of overcoming it, too.

Interview With Coach Shane Hennen 20.12.2021

In this podcast interview, get to know Coach Shane Hennen,  Head Trainer at the Bartlett Basketball Academy in Sioux Falls. Coach Shane is one of the top trainers you should check out in the Midwest area. This coach has trained many of the top high school, college and professional players, including Charlie Westbrook.   Discover Coach Shane’s personal journey in the world of basketball t...

Advice To A College Basketball Player Beginning A Basketball Training Business 17.12.2021

This interview is packed with good information if you are a College Basketball player who is interested in basketball training. We talk about pricing, scheduling, and other ways to be more efficient and get started with your training business sooner rather than later.  Details of the Interview: 03:31 What To Consider to Determine Pricing of Basketball Training Sessions 05:08 Pricing: 1-on-1 V...

Coach Paul Easton Explains What REALLY Matters As A Basketball Trainer 16.12.2021

Talking with Coach Paul Easton is always informative and great. Coach Paul and Myson talk about stoicism, mental health, and what really matters as a basketball trainer. They also talk about how COVID helped put things into a different perspective in regards to what's important in life and basketball training. Details of the Interview:  00:08 - 04:40 Pros and Cons of the Pandemic to Basketbal...

Prospecting Saved Me…And My Business 15.12.2021

I (We) sleep on prospecting so much. Yet, it’s exactly what has helped me get here in the first place. Only now am I realizing that prospecting needs to be done in so many areas, and can be exactly what helps us survive and then thrive

Life and Death 14.12.2021

This episode on more on the serious note. Sharing some thoughts about life and death.

Interview With Mike Dunn 13.12.2021

Thank God It's Monday! That's what Mike Dunn often says. This is my second interview with him, and we talk about A LOT. Here are the highlights. I hope you enjoy it.  02:20 What is Behind Coach Mike DM-ing His Clients 06:31 How Experiences in Working in the Corporate World Help You in Managing Your Basketball Training Business  07:48 What is common between marketing and basketball shooti...

Has A Parent Asked You This? 09.12.2021

What’s makes you different from the trainer down the road? What’s the value of your training? HOPEFULLY YOU HAVE THE ANSWERS, SWAY!

Why They Buy Is More Important Than How To Sell 08.12.2021

If you’ve never had a client needs assessment done for you, please make it something you do in the future. It’s one of the best starting points you can have to gain clarity in your marketing.

The Status Symbol For Basketball Trainers 07.12.2021

I truly believe most basketball trainers are pursuing some type of status in their basketball training career. I’m slowly becoming aware of it, and the thought experiment is liberating.

Sponsorships For Basketball Trainers 06.12.2021

Are you taking advantage of the opportunity to give and build a relationship with your local middle and high schools through sponsorships? If not, here are a few reasons as to why you should consider it.

Businessman or Basketball Trainer? 03.12.2021

Are you a basketball trainer who likes business? Or a businessman that likes basketball training?

7 Strategies For Winter Success 02.12.2021

Hopefully you’re attacking things as the year ends. I revisit an article that helped me out a lot in the past. It’s 7 tips from reputable and seasoned trainers who can have different perspectives on how to maximize the winter season of basketball training.

My Plan To Improve Our Messaging 01.12.2021

The algorithm on these social media platforms is definitely making me improve my copywriting and step my game up with our messaging. Here is one way that I think is certain to help improve messaging and increase engagement. It’s my theory that I’ve read and am putting into action right now. So far, results have been good!

Patience And Execution In The 4th Quarter 30.11.2021

If you are a new to the basketball training industry, you may be experiencing the toughness of the fourth quarter. Here are some tactical things that you can do to help you finish strong in the fourth quarter and prepare for a productive new year.

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