Badass Empires

Want to know the difference between entrepreneurs who dream big and those who actually make it happen? It's not about creating prettier vision boards or manifesting harder - it's about turning those dreamy "what-ifs" into actionable plans that light you up so much, you can't help but make them reality. In this episode, I'm breaking down my exact process for creating (and crushing!) those big, bada...

Ever catch yourself self-sabotaging right when things start going well in your business? Or feeling weirdly guilty about charging premium prices? The truth is that sometimes it's not the fear of failure holding us back - it's actually the fear of success! Today, we're exploring our complicated relationship with money and success, especially as entrepreneurs. We're uncovering why our brains might a...

200K in revenue, less than 1,000 followers and no website. Sounds a bit sketchy, right? But what if I told you that’s actually what happened to me and it’s completely possible for you too! While everyone's obsessing over follower counts, I've discovered something way more powerful - the art of building genuine connections with your true fans. I'm talking about those incredible humans who don't jus...

Ever wondered why some coaches are crushing it with million-dollar empires while others (equally talented and passionate) are stuck in the struggle? It's not about fancy degrees, secret strategies, or being "chosen" - it's about who you're willing to become! In this spicy episode, we're diving into the seven game-changing differences between coaches who make bank and those who stay broke. From mas...

Today's episode is a special one - I'm sharing how I built two multi-figure businesses while navigating ADHD, complete with the systems and strategies that *actually* worked for me (and why so many of us with ADHD are drawn to entrepreneurship in the first place!). Here's the honest truth: ADHD isn't just about losing your keys or getting distracted by TikTok. We're talking about a brain that's pl...

Ever find yourself at 3 AM, scribbling business names on Post-its or feeling so stuck that you've resorted to random word generators for inspiration? Your business name should be more than just vibes - it needs to be clear, and memorable, and tell people what you do. It should make you feel powerful while actually serving a purpose. In this episode, we're breaking down the art of naming your busin...

Ever feel like you're running on fumes while chasing your business empire dreams? Or maybe you're that superhero juggling a 9-5 and caring for a family while building your empire on the side (hello, 3am emails!). But what if I told you that there’s a better way? In this episode, we're diving into why burnout happens (specifically in early-stage entrepreneurship) and, more importantly, how to avoid...

Ever wonder if you’ve got a million-dollar business idea hiding inside you? Spoiler alert: You do, and it doesn’t take a fancy degree to make it happen. In this episode, I’m breaking down how anyone (yes, YOU) can turn their everyday skills and life experiences into a wildly successful business. Whether you’re teaching couples how to plan a wedding on a budget or helping parents meal prep for pick...

Ever feel that pull to quit the 9-5 and go all in on your dreams, but not sure when it’s “the right time”? In this episode, I’m spilling the details of my own leap from a six-figure corporate role at L’Oréal to building Badass Careers from scratch with no backup plan. I’ll walk you through my exact process, how I managed the risk and the creative ways I kept financially afloat in those uncertain e...

When it comes to premium pricing, the question of *how* to justify charging more while competitors offer cheaper products can be daunting. Trust me, I get it! But premium pricing isn’t just about the numbers - it’s about positioning and the beauty of that is that YOU get to decide where you want to position yourself in the market. In this episode, I’ll share with you how to confidently price your...

So many of us get the travel bug at some point in our lives - but how many of us translate that into not one, but TWO thriving digital empires?! That’s exactly what today’s guest has done. Jessica Dante (Jess!) is the founder of Love and London, a digital media brand that helps London tourists to avoid the overhyped and overdone, and to explore the city like the locals do. Love and London has gone...

You’ve probably heard the stat that 90% of businesses fail, right? Well, not to brag (okay, maybe a little), but I’ve got a 100% success rate across my three businesses, and in this episode, I’m breaking down exactly why that is. From my YouTube channel to Badass Careers to Badass Empires, which is already on track to be my second 7-figure business, I’ve cracked the code on what it takes to succee...

Today, I'm breaking down exactly how I make 15-30K per month while working just 12 hours a week. Yep, you heard that right. But before you roll your eyes thinking this is another “work three seconds a day and become a millionaire” spiel, let’s get real. This isn't some scammy internet fairy tale - it's all about mastering your business model, focusing on what matters, and playing the long game. An...

Are you ready to break through to those exclusive 10K months everyone’s talking about? Yeah, I know, it’s the number that makes every coach and creator swoon - but why is it always 10K? Whether your magic number is 8K, 12K, or even 18K, the point is, you're on the brink of building a sustainable income that lets you say, "Screw the 9-to-5, I'm running my own damn show." In today’s episode, I’m tak...

Today, we’re talking about MONEY! Forget the boring, outdated business advice – this is all about building your badass empire online, where profit margins are HIGH, startup costs are LOW, and the rules are yours to break. We delving into: 👑 How to maximise profit margins without selling your soul (or taking on a bunch of debt) 👑 The different stages of business growth, from side hustler to solop...

Did you know you can still make BIG money with a small audience online? It’s easy to look at other businesses' follower counts on socials with comparisonitis and think, “Geez, if I want to hit my monthly income goals, I’m going to need more followers like them!.” The thing is, these businesses have most likely been in the game for some time and have built their following after YEARS of connecting...

Relying solely on social media platforms like Instagram to reach your audience and market your business isn't a rock-solid strategy. Why? Because you don't control those platforms. If they shut down or something happens to your account, how would you stay connected with your audience? That's where email marketing comes in. By building your email list, you have direct access to your audience, and y...

Today, we’re getting tactical. I’m not talking about “tactical” in the sense of content creation, goal setting or high-level visionary and thought leadership strategies. But in how you can optimise your Instagram profile so more of your dream clients can find you, follow you and work with you and in turn, help more people and take your passion-fuelled business to a whole other level. In today's ep...

If content creation doesn’t come naturally to you, if you keep getting stuck on the hampster wheel of procrastination, if perfectionism and overthinking are getting in your way of showing up, if you care too much about what other people think, or if you struggle to see yourself as someone who can build a personal brand-based business… Then badass, we need to chat. Becoming a content creator is the...

Let me start by saying… I love money. I love talking about money, I love being transparent about money, and I love helping other badasses to make money while running a purpose-led business. For most people, talking about money feels so foreign to them because, for some reason or another, it has become this rude and taboo thing to bring up. I cannot disagree with this more. It gives us the fre...

Hating competition is completely normal and a very human thing. Feelings of jealousy, fear, imposture syndrome and helplessness come creeping in when we are putting ourselves in the position of comparison. But here is the thing, in business, competition is actually a really great thing. It gives you the information that you need to stand out, make your personal brand more unique, level up your ser...

If you are in the beginning phase of building your online empire or maybe your business has evolved and you’re looking to do things differently, you’ll find yourself asking the question “What business model is the best fit for me right now?”. Do you become a coach, a consultant, or a course creator selling digital products? In today’s episode, I’m giving you the unsexy truth of entrepreneurship an...

Are you creating content that you think your ideal clients will love and provide them with a tonne of value AND you’re consistently posting every day on social media but the sales aren’t rollin’ in?   You aren’t signing new clients, you don’t have new enquiries in your inbox, or people aren’t lining up to work with you? My badass, there is a disconnect somewhere in your content machine - but...

Are you building your online empire but have no idea where your first clients will come from?! In today’s podcast episode, I’m sharing with you 4 ways to land your first beta clients and get your business moving forward (aka, the ultimate win-win scenario), and how to know when it’s the right time to switch from beta clients to paying clients. Plus how to stop second-guessing yourself and if you’r...

Although I’ve only been a mum for a short time, I can already see how much my perspective on life, business and “success” has changed. If I were to have a conversation with past me, I think Rosie from even just 5 years ago would be straight-up shocked to see where I am today and what I've achieved. Jumping back into business, pumping as I record podcast episodes, being a present mum to my gor...