Aussie Online Growing on Shopify

So, if you're thinking, "I’ve got $500 to spend on Meta Ads this month — where should I start?" Here’s what I recommend to make that budget work hard for you, especially if you’re a small eCommerce business. Hit play and let’s dive in. 🎧   Book your Free Discovery Call ⁠ ⁠⁠HERE⁠⁠ ⁠ and start growing today! 🌱   🌟 Small Aussie Brands Grow Online 📈 Does your business have a strong o...

Let's put our customer hat on when crafting an offer for our customers and building the emails to communicate that offer. I recently had an offer that didn't land as well as I'd hoped with my customers and it prompted me to make this list of Must-Do's for building a high converting Klaviyo email campaign - keeping the offer and the email "skimable" and your potential cust...

👉 “Are you paying for clicks… or are you paying for customers?” This episode I want to encourage you to stop looking at your Cost Per Click on Meta. Focusing on "cheap" might be holding your business back — cheap clicks look good but can be a vanity metric, like seeing your social media followers growing, it is not a reflection of the quality of the potential customers you are attractin...

I had my highest revenue month ever in my eCommerce store in March 2025 – since starting my small biz 4 years ago. This milestone makes me so proud and I am now coming up again new challenges and growing pains. What challenge are you facing right now in growing your eCommerce store? Are you going through some growing pains, or some pains of NOT growing? Either way – we need to solve the very next...

In this episode, I’m pulling back the curtain on what it a ctually costs to grow a subscription box business — and why the numbers might surprise you. We all dream of "cheap" traffic and organic sales, but when you look at the data behind Meta advertising (and the energy behind organic growth!), it becomes clear that nothing is truly free or easy. I walk you through the results of my rec...

Discover what happens when Advantage+ Shopping Ads don’t work as expected or advertised... almost everywhere you look on the internet these days! In this episode, I share my mixed experiences with these AI-driven ads, breaking down when they succeed and why they sometimes fail. Whether you’re considering these ads or rethinking your current strategy, gain insights on smarter, more effective advert...

I have spent over $120K on Meta in the past 4 years and am always testing and trying things. For the past couple of months I have some key strategy that is working really well - so tune in for what is working NOW (early 2025) on Meta and your ads to get quality traffic and sales to your Shopify store from Facebook, Instagram and Messenger. Hit play and let’s dive in. 🎧 Book your Free Discovery Ca...

Have you ever ended a workday feeling exhausted but wondering what you actually accomplished? You’re not alone! As business owners, we often fill our time with tasks that feel productive—like packing orders, answering DMs, or tweaking our website—but these don’t actually move the needle when it comes to revenue. In this episode, I’m sharing the simple shift I made that completely changed how I run...

My subscription box launch sold out last year and I’ve just built my suite of Meta Ads to build my waitlist for my next open cart for my eCommerce subscription box. Meta is one of my favourite ways in 2025 to get great quality traffic to build a waitlist. This episode is all about the strategy and campaigns I am building – join for tips to DIY yourself or reach out to me, save yourself the time an...

Is growth worth it? Let’s talk about it. My revenue increased by 30% in 2024, and I want to share a few reasons why in this episode. But here’s the kicker – my profit took a massive hit, dropping by 50% on the year before! One thing many start-up, side hustle product businesses don’t talk about is the cost of growth. If you hold inventory then you know growing is expensive. Join me as I share my T...

Use one of these marketing activities or promotions to get more website traffic to your Shopify store in 2025. Sometimes the issue of “I don’t have enough sales!” is actually a traffic problem at the top of your marketing funnel. Do you have enough session to your store every day to reasonably expect a certain number of sales at the other end? This episode is a list of activities I am rolling out...

Cheap traffic on Meta is still something you can achieve for your Shopify eCommerce business! But it requires some creative strategy and you finger on the pulse of your stats in Shopify, Meta and Klaviyo. In 2025 my top priority is to get more goo quality leads and website traffic to my eCommerce store, and I imagine that for many of you that is the same goal. Listen in to part II of last week’s e...

💥 Limited-time offer! 🦘 Work with an Aussie local (Rachel from SA). Get clarity on your Facebook Ads data for your Shopify store with my 30-day project window PLUS a special offer for a limited time if you also have Klaviyo linked to your Shopify store! 👉 Offer ends 28 February - don’t miss out: https://bit.ly/3B3szrD Get more Website Traffic and grow your online business this year! My Top prio...

This concept about bridges from the famous Alex Hormozi is becoming a fundamental principle I will be keeping in mind for 2025! It is about completing bridges before starting new ones! Join me to be inspired today in your small business growth journey online here in Australia. 💥 Limited-time offer! 🦘 Work with an Aussie local (Rachel from SA). Get clarity on your Facebook Ads data for your Shopi...

My Top 3 Episodes since I started my podcast 2 years ago - today a recent episode , E105, my top most downloaded and listed to - ever! It is all about how your organic social media efforts ARE worthwhile in your Shopify business and growing your customer base; use organic socials as your testing ground for where to spend your advertising dollars this year. 🌟Small Aussie Brands Grow Online 📈 Does...

📅 Book your FREE 20-minute Discovery Call—no obligation – you can put it straight in my diary! Let’s chat about how this can work for your business: https://www.aussieonlinegrowingonshopify.com.au/offer Is your online store ready to turn clicks into customers?   You’ve got great products, branding, social media accounts, maybe even Facebook or Instagram ads bringing traffic to your site—but the s...

My Top 3 Episodes since I started my podcast 2 years ago - today an episode all about getting your Shopify store more website traffic - Episode 094. 🌟Small Aussie Brands Grow Online 📈 Does your business have a strong online presence? With my marketing expertise and proven success in scaling online brands (from scratch) using Facebook Ads, I'm ready to boost your business's marketing strategy.   ...

My Top 3 Episodes since I started my podcast 2 years ago - today is my very first episode... a throwback to Episode 001! 🌟Small Aussie Brands Grow Online 📈 Does your business have a strong online presence? With my marketing expertise and proven success in scaling online brands (from scratch) using Facebook Ads, I'm ready to boost your business's marketing strategy.    👤 You're too busy to juggl...

I have actively been working towards increasing my revenue from email the past 150 days or so… several months anyway… and my latest report is great! 36% of my total topline revenue from my Shopify store has come directly from email throughout 2024! This is something you should pay attention to for your own eCommerce store in 2025. Spend 10min today and build this segment with me to use every week...

How did your Black Friday sales go with Meta Ads? My predictions weeks before turned out to be completely wrong and I pivoted mid November to change-up my Meta Ads Strategy for 2024. This episode is about what I changed and why… maybe you can relate to these results too. 🌟Small Aussie Brands Grow Online 📈 Does your business have a strong online presence? With my marketing expertise and proven su...

It is that time of year where I plot out my promotions for my Shopify store in 2025. This work is important for a couple of reasons, the main being to increase my website traffic in measurable, actionable ways. And if I think about the specific promotions to run next year with my customers, I wont' be so reactive when I feel like my traffic is dropping... this is my plan to ensure I am giving my c...

If your Shopify store and niche has a bit of downtime over Summer then January could be the perfect month to tackle a couple of important projects that you keep putting off all year! That is certainly the case for me - join me as I share my plans for January and I hope it motivates you to make your own list of much needed, important tasks that you keep procrastinating about. 🌟 Small Aussie Brands...

Things are rapidly changing on Meta when it comes to paid advertising and organic social media. The legend Gary Vee made some bold statements 18 months ago about organic social media that I was 100% on board with… then sat on that info and did not a lot with it. Now as I start to look towards 2025 and my strategy for my eCommerce Shopify store I am leaning heavily on the changes Meta is making for...

I am trying to solve two big problems in my Shopify Commerce store at the moment that have become a problem in the past 90 days… listen in and see if you can relate? What is your next hurdle or struggle? What is your data telling you – like my data is telling me? It can be easy to cruise along and not keep our finger on the pulse. Today is the day to stop burying your head in the sand… if you have...

I often suggest to small Shopify stores starting out with Facebook Ads to choose one of your best performing organic social media posts from the past 90 days, edit the post to have more polished copy, then use that exact existing post as an ad! I love this strategy and I am never disappointed with the results when I do this in my own account for my eCommerce store; this episode is all about the re...