Fab Calando & Paul Lafleur

Ask the Right Questions, The Sales and RevOps Podcast

Business EN ↓ 190 episodes

Imagine you are a sales leader listening to a podcast. Wouldn't it be cool if that show was designed just for you? This is your show. We demonstrate how you should lead your sales and operationalize everything to facilitate scale. Each podcast explores topics that sales leaders need to know and master, so every time, we answer:What should leaders expect from their salespeople? What should a sales leader do? How should sales leaders operationalize it to achieve scale? What are the top takeaways? Enjoy the show!

Author

Fab Calando & Paul Lafleur

Category

Business

Podcast website

podcasters.spotify.com

Latest episode

Sep 19, 2025

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Episodes

Raw unedited with Ben Rodier, CEO of FrontlineIQ - Failure- AI - Hero - Strange business learning 19.09.2025

Ben opened up on some big questions:A failure that taught him the most. Why he does what he does. The values that define him and his company. His strangest business experience. What he’d say to his 20-year-old self. How he sees the role of AI. Whether or not he has a hero (and why).Conversation that goes well beyond the questions — insightful, human, and full of takeaways for anyone in business or...

Leaders / Do your sales teams suck ? ( or is it you ) / Run effective meetings / keeping your team accountable ? 28.08.2025

Why is your team struggling ? is them or you ? Do you run effective meetings ? Are you keeping your team accountable .

Talking recruitment with Harmeen Johal founder of Talencia 04.07.2025

Getting to know a passionate recruiter and how she came to recruitment. Why recruitment ? Interesting recruitment experiences . The role of AI in recruitment. DEI in recruitment

Great conversation with Shelby Hacala , a fascinating entrepreneur 11.04.2025

Shelby is an experienced entrepreneur who has owned and operated multiple businesses. He now dedicates his expertise to helping other companies enhance their culture and achieve greater success as a business coach

Why is it so hard to stick to your sales process 22.08.2024

In this podcast discussion, Fab and Paul explore the challenges of sticking to a sales process. They emphasize that sales processes often fail due to inadequate training, ineffective use of CRM systems, and a lack of alignment between sales, marketing, and customer service. Fabrice argues that sales leaders frequently implement new processes without fully understanding or supporting them, leading...

Demystifying Demos: How to Craft Compelling Pitches That Close Deals 28.03.2024

Do you feel like your product demos are more marketing monologue than sales magic? You're not alone. This episode dives deep into the secrets of crafting powerful demos that uncover client needs and convert prospects into customers. Here's what you'll learn: Why focusing on features can hurt your close rate. The key difference between a marketing demo and a sales demo (hint: it's a...

Mastering Email for Sales Success: Segmentation, Follow-Ups & Personalization 06.03.2024

Struggling to turn leads into customers with email marketing? This Ask The Right Questions episode dives deep into mastering emails for sales success with sales expert Alyssa Milot. ️ We explore: Building a powerful sales pipeline  with targeted email strategies. Creating impactful email templates  that save time and boost performance. ⏱️ The importance of personalization  and why generic marketin...

From Awkward Silence to Sales Superstar: 3 Communication Hacks 28.02.2024

Tired of sales calls that fizzle out into uncomfortable quiet? Join us as we break down 3 essential communication secrets to transform you from an "Awkward Silence" to a Sales Superstar! In this episode, you'll learn: Body language hacks  to  boost your confidence and project authority  without sounding pushy. Conversation strategies  to  keep your prospect engaged and build trust ,...

Align Your Sales with Client Objectives & the Buyer's Journey 15.02.2024

Hey founders! Struggling to close deals? Join [Your Name] and renowned sales expert Paul Lafleur on Ask The Right Questions, the podcast empowering you to unlock sales success. In this episode, you'll discover: No more salesy pitches, no more pushy tactics. Learn how to build genuine relationships , solve real problems , and watch your sales soar as you become a trusted partner in your client&...

Mastering Sales Leadership: Boost Your Team's Performance with Key Actions 07.02.2024

Welcome to "Ask The Right Questions - The Sales and RevOps Show." This episode, "Mastering Sales Leadership: Boost Your Team's Performance with Key Actions," features your hosts, a dedicated HubSpot Partner - Fab Calando - and the insightful Sales Consultant Paul Lafleur, diving deep into the transformative strategies that define sales success. What's Inside: In the dyn...

Sales Success Formula: Aligning Processes with Client Goals - Ask The Right Questions Podcast 24.01.2024

Welcome to the 'Ask The Right Questions' Podcast In this enlightening episode of 'Ask The Right Questions,' we dive deep into the nuances of crafting a sales process that goes beyond just hitting targets. We explore how to genuinely align your sales strategies with your client's objectives, offering invaluable insights for sales managers, VPs of sales, CROs, co-founders, and an...

New Year Momentum: Mid-January Sales & RevOps Strategies 18.01.2024

Welcome to our special episode on gaining momentum in the New Year, tailored for those tuning midway through January. This episode is a treasure trove of insights and strategies to kickstart your sales and revenue operations. 🎧 In This Episode: Psychological Reset : We dive into the psychological aspects of returning to work after a break. Discover how to set achievable targets in the first month...

Mastering the Sales Process in Client Management 10.01.2024

Welcome to our latest podcast episode, where we take a humorous yet insightful dive into the world of Sales Process in Client Management. This episode is a must-listen for Sales Leaders, including VPs, Managers, and Co-founders. We cover: How sales ops integration affects various teams The importance of a client-focused approach in non-sales teams Essential tips on operationalizing CRM tools like...

Mastering Sales Questions: An Audio Guide for Sales Leaders 29.11.2023

Welcome to our in-depth audio guide for sales leaders! In this episode, we dive into the critical art of effective questioning in sales. Tailored for leaders who aim to elevate their team's sales skills, this guide is your go-to resource for refining your team's approach to customer interactions. What You'll Learn: The Art of Tailored Questioning: There's no universal script for sa...

Sales Remuneration Insights: Strategies for Leaders 23.11.2023

Welcome to our comprehensive discussion on Sales Remuneration. This episode is a must-listen for sales leaders who aim to deepen their understanding and effectively implement remuneration strategies. In This Episode, You'll Discover: Basics of Sales Remuneration: An introduction to Sales Remuneration, delving into the nuances of combining a fixed salary with variable components like commission...

Building Effective Marketing Teams for Business Success 16.11.2023

Welcome to "Ask The Right Questions." Today, we explore the art and science of building high-impact marketing teams. Specifically, this episode delves deep into what makes a marketing team successful, catering to startup founders, CEOs, and team leaders who aim to elevate their businesses through strategic marketing. Key Highlights: Avoiding Common Missteps : Understand why marketing oft...

The Persuasive Leader: Turning Your Sales Team into Deal Closers 09.11.2023

Welcome to 'The Persuasive Leader: Turning Your Sales Team into Deal Closers,' the essential podcast episode for sales leaders aiming to sculpt a world-class sales force. This series is your audio playbook, filled with insider secrets to empower your leadership and turbocharge your team's performance. In this enlightening episode, we uncover the transformative impact of a fully investe...

Unlocking Networking Event Success: Strategies for Sales Leaders 01.11.2023

Welcome to Ask The Right Questions]! In this episode, we dive deep into the world of networking events and how sales leaders can maximize their team's success. From understanding the core purpose of these events to mastering the art of live prospect qualification, we've got you covered. Key takeaways include: Establishing clear objectives and reasons for attending. Training reps for optima...

Sticking to the Sales Script: Mastering Coaching Lessons That Won't Leave Your Ears! 25.10.2023

Ever wondered why some sales lessons vanish faster than your morning coffee? Dive into this episode, where we break down the secrets of sales coaching that truly resonate. We've covered everything from the importance of real-world role-plays to the magic of HubSpot Playlists. Plus, a sprinkle of humour because... why not? 🎙️ Key Takeaways : The power of hands-on training with real deals. Maxim...

Revolutionize Your Sales with AI: Strategies & Tools for Modern Sellers 18.10.2023

Discover the transformative power of AI in the world of sales! In this enlightening episode, we dive deep into practical ways Artificial Intelligence can boost your sales process. From precise research using Bing and ChatGPT to optimizing content and personalizing pitches – it's all here. Whether you're a sales rep, a leader, or just curious about the AI-driven future of sales, this episod...

Boosting Sales Performance Through Healthy Habits: A Deep Dive 11.10.2023

Welcome to Ask The Right Questions! In today's episode, we dive deep into the transformative power of cultivating healthy sales habits. Whether you're a sales leader aiming to elevate your team's performance or a sales rep looking to refine your strategies, this episode holds valuable insights. 🎙 What You'll Learn: The Motivation Connection : Aligning new habits with each rep's...

How to Become a Better Sales Leader with These 9 Books 27.09.2023

Welcome to Ask The Right Questions, the podcast where we explore the world of sales, RevOps and CRMs. I’m your host, Fab Calando, and in this episode, I’m joined by my co-host, Paul Lafleur, to share with you 9 books every sales leader needs to read. These books will help you take your sales skills and performance to the next level. We will discuss each book's main ideas and insights and how y...

5 Secrets to Empower Your Sales Team and Drive Success 20.09.2023

Are you a Sales Leader looking to take your team to new heights? In this episode, we’ll reveal the  5 key strategies  that will help you unlock your team’s full potential and achieve remarkable success. From being a partner rather than a boss to asking the right questions, we’ll explore actionable tips and proven techniques to empower your sales force. Discover how "real play" can enhanc...

Unpacking Sales Failures: 6 Pitfalls and How To Overcome Them 30.08.2023

Are you struggling with an underperforming sales team? You're not alone. In this episode, we dissect the top 6 reasons salespeople often fail, from lack of prospecting to the inability to handle objections. But we don't stop there – we also share actionable strategies to tackle these challenges head-on and empower your sales force. Whether you're a VP of Sales, Sales Manager, or a Co-f...

Mastering Discovery Calls using HubSpot: A Deep Dive for Sales Leaders 23.08.2023

In this episode, we delve into the nuances of sales discovery calls and how sales leaders can guide their teams to success, especially when using HubSpot. What You'll Learn: The twin objectives of a successful discovery call. The delicate balance between scripted and spontaneous conversations. The power of the '5 whys' in understanding your prospects. Distinguishing between prospects w...

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