Fab Calando & Paul Lafleur
Ask the Right Questions, The Sales and RevOps Podcast
Imagine you are a sales leader listening to a podcast. Wouldn't it be cool if that show was designed just for you? This is your show. We demonstrate how you should lead your sales and operationalize everything to facilitate scale. Each podcast explores topics that sales leaders need to know and master, so every time, we answer:What should leaders expect from their salespeople? What should a sales leader do? How should sales leaders operationalize it to achieve scale? What are the top takeaways? Enjoy the show!
Author
Fab Calando & Paul Lafleur
Category
Podcast website
Latest episode
Sep 19, 2025
Where to listen?
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Episodes
Driving Sales Results: The Accountability Blueprint 16.08.2023 27:56
Dive deep into the art of sales accountability in this enlightening episode. Discover how genuine accountability isn't just about monitoring—it's about propelling salespeople toward their individual goals. Learn: The connection between CRM proficiency and effective leadership, The importance of setting unique objectives for each rep and why sales activity is the key to success. Whether you...
Prospecting Mastery for Sales Leaders: Driving Success in Your Team 08.08.2023 28:18
Welcome to our episode on "Prospecting Mastery for Sales Leaders: Driving Success in Your Team." Dive deep with us as we address the nuances of prospecting—a crucial sales component often sidestepped. In This Episode, We Discuss: The frequent sidelining of prospecting: Why is this vital process often overlooked, and what are the repercussions? Two facets of prospecting: We break down the...
Mastering the Art of Recruitment: How to Attract A-List Salespeople with Marketing Strategies 31.07.2023 26:58
Welcome to our latest podcast episode: "Mastering the Art of Recruitment: How to Attract A-List Salespeople with Marketing Strategies." This in-depth discussion gives sales leaders a fresh perspective on how marketing can revolutionize recruitment efforts. Here's what you'll learn: Decoding the Salesperson: Salespeople aren't like your typical employees. Their job naturally s...
High Performing Sales Teams: Unveiling the 4+1 Pillars Secret 21.06.2023 35:34
Welcome to our latest episode, where we delve into the unique 4+1 Pillars of Sales Management that drive high-performing sales teams. In this episode, we explore the following: Motivation - Dig deeper into understanding the real motivations behind your salespeople, looking beyond the superficial allure of money. We discuss creative techniques, such as creating a mood board to help visualize these...
Unmasking CRM: 6 Overlooked Mistakes Every Sales Leader Needs to Sidestep 07.06.2023 25:25
Welcome to this insightful episode where we pull back the curtain on Customer Relationship Management (CRM) systems, shedding light on six under-discussed pitfalls that often trip up sales leaders and offering practical solutions for avoiding them. The CRM errors we dissect include the following: Underutilization of CRM Systems: Many sales teams only use a fraction of their CRM's potential, le...
Unleash Your Sales Power: The Art of Mastering Prospecting 31.05.2023 29:30
In today's episode, we dive deeply into the world of sales prospecting and how sales leaders can effectively elevate their team's game. Throughout this episode, we explore the following: The Importance of Prospecting: Learn why prospecting is the foundation of successful sales operations. Overcoming Prospecting Challenges: Hear about common hurdles and effective strategies to overcome them...
Master Your Sales Meetings: A Guide to Engage, Interact & Drive Results 17.05.2023 21:05
Welcome to Ask The Right Questions , the podcast where we provide expert insights on sales leadership. In today's episode, we're focusing on how to master your sales meetings, making them engaging, interactive, and result-driven. As a sales leader, your effectiveness in conducting a sales meeting can significantly influence your team's performance. Learn how to captivate your team, enc...
Mastering Sales Meetings: Effective Techniques for Engaging and Driving Results 10.05.2023 21:05
In this episode, we discuss the critical elements of a successful sales meeting by sharing insights on how sales leaders can create engaging, interactive, and result-driven sessions that help their sales reps achieve their objectives. We emphasize the importance of having an explicit "why" for the meeting, using data to drive the conversation, and staying human and empathetic by sharing...
Unlock Your Sales Potential: Transforming Your Sales Process to Close More Deals | The Ask The Right Questions Podcast Edition 02.05.2023 30:34
In this power-packed episode, join our insightful discussion on how sales leaders can create a helpful sales process that closes more deals. Discover the importance of going beyond surface-level stages and embracing a winning mentality. Learn how to leverage the sales process to gather valuable data and support your sales reps without stifling their creativity. Key Takeaways: Dive deeper into sale...
Sales Pipeline Power-Up: Unlocking Social Media Success for Leaders & Reps 25.04.2023 40:33
Master the art of building a robust sales pipeline using social media in this must-listen episode for sales leaders and reps! With AI tools making it easier to send cold emails and Google ramping up its SPAM call detection, creating meaningful online content is more critical than ever to stand out and connect with your audience. Tune in to uncover our top takeaways that will maximize your team'...
Top Sales Mistakes: Saving Your Team from Common Pitfalls - The Ask The Right Questions Podcast 04.04.2023 35:00
In this episode of The Ask The Right Questions Podcast, we dive deep into the top sales mistakes that might be holding your team back and share actionable strategies to overcome them. Discover how to: Shift your team's state of mind to focus on helping prospects rather than just selling the product. Encourage active listening by reducing excessive talking, enhanced by role-playing exercises. A...
Unlocking Sales Success: Master the Customer Journey for Lasting Relationships - A Must-Listen Episode for Sales Leaders 28.03.2023 37:40
Dive into the secrets of sales success by mastering the customer journey in this must-listen podcast episode explicitly crafted for sales leaders! Uncover why grasping your customers' journey is vital to nurturing enduring relationships and propelling your sales performance to new heights. In this enlightening episode, we delve into the following: The significance of dedicating time to underst...
How To Get Your Sales Team To Run Great Discovery Calls 21.03.2023 39:36
This episode describes getting your sales team to run great discovery calls. Should you tie your questions into the CRM? Should you have a set of questions that all reps should use (and stick to)? Why do we say reps need specific training to ask these questions? And why do we need discovery calls at all? If you watch the show now, you'll discover that reps mess up their discovery calls because...
From Good to Great: Elevate Your Sales Performance with Role-Play and Simulations 14.03.2023 28:29
Welcome to Ask The Right Questions! In today's episode, we discuss how you can take your sales performance from good to great by incorporating role-play and simulations into your training. Whether you're a sales leader or a salesperson looking to improve your skills, this episode is for you. We'll dive into the benefits of using role-play and simulations, share success stories from sales tea...
The Four Pillars of a Strong Employer Brand for Hiring Salespeople 07.03.2023 41:13
In this episode, we delve into the crucial role that employer branding plays in attracting and retaining top sales talent. With so many companies vying for the best salespeople, standing out and making a lasting impression is imperative. In this episode, we break down the four pillars of a strong employer brand to help you hire better salespeople. These pillars include: understanding your company'...
Why Personalizing Your Sales Approach is Crucial for Closing More Deals: Insights for Sales Leaders 21.02.2023 19:40
Are you tired of seeing your sales reps struggle to close deals, despite following a rigid sales process? The truth is one size doesn't fit all in sales. That's why personalizing your sales process is crucial for success. In this episode, we reveal the top takeaways to help you implement a more effective and efficient sales process that will deliver results. Join us as we discuss the importance of...
The Sales Leader's Guide to Achieving Work-Life Balance and Avoiding Burnout: Strategies for Maximizing Team Success 03.02.2023 29:30
In this episode of Ask The Right Questions, we delve into the critical issue of maintaining mental health and well-being in the sales industry. As a sales leader, it's essential to understand the role you play in your team's performance and well-being. In this show, we'll discuss the expectations you should have for your team and provide practical tips to promote mental health in the workpla...
Empathic Selling: Understanding and Leveraging Emotions in the Sales Process 27.01.2023 29:24
Welcome to "Empathic Selling," where we explore the power of emotions in the sales process and how understanding your customers' emotions can lead to more successful sales outcomes. In this episode, we'll discuss the importance of being aware of the role emotions play in the sales process and how sales leaders can expect their salespeople to be mindful of feelings and their significance throughout...
Is Product Knowledge Important in Selling? 20.01.2023 26:01
Is product knowledge essential in sales? My answer - it depends. Do you have a complex, expensive, or technical product? Then yes, it's vital for your salesperson to deeply understand your solution and be able to speak confidently about it. But in smaller, simpler sales environments - you don't need that same level of knowledge. The wins come from identifying a prospect's pain and determining if y...
Why Sales Leaders Should Care About the Company's 2023 Marketing Plan 13.01.2023 38:19
Alyssa Milot, a Fractional CMO at The Zen Strategy, talks about why sales leaders need to care about their company's 2023 marketing plan and how sales leaders benefit from knowing their company's 2023 marketing plan. Your company's 2023 marketing plan is more than just a document. It's a roadmap for the future of your business, and it needs input from all stakeholders. In this episode, we're talki...
This is How Smart Sales Leaders Help Their Sales Reps Go About Listening In Sales Conversations 23.12.2022 24:46
The best sales leaders help their reps actively listen during a sales conversation. Salespeople are in a unique situation. They have the burden of making their quota and doing whatever it takes. Still, they also have the power to develop relationships with their customers to help them grow their business over time. Sales reps should focus on listening and understanding the customer's problem. To d...
How To Make Sales and Leadership Assessments Work For You 16.12.2022 39:07
Everyone knows assessments aren't always the most popular thing. When we don't necessarily have a framework for looking at them as anything other than black and white, it's hard to approach them in any other way. But when done right and leveraged correctly- assessments can help build better teams, build a better business and lead to better results. Assessments can be beneficial if you're intereste...
Relationships or Data-Driven Sales? 09.12.2022 37:17
Is it time to make sales boring? I found this interesting read in the Atlantic that argues that baseball has gotten boring because of the Moneyballisation of it. Should we, as sales leaders, aim to make sales boring by focusing on data and scalability? In parallel, Jon Selig shares a story of reps in a non-SaaS environment where sales are still very much relationship driven. So my question...
Planning 2023- How Sales Leaders Need to Plan 2023 02.12.2022 33:44
This is an episode about how sales leaders should plan for 2023 and how sales leaders can ensure success is achieved. What does sales success look like in 2023? Is top-down goal setting work best? What about bottom-up? What's the role of motivation? What do sales, your team and the company look like? How will you plan, execute, track and report on that strategy? Paul and I discuss the following: H...
How The Best Companies Work With A Creative Partner/Agency 11.11.2022 41:14
The right partners and brief will save you time, effort and money. You hire an agency to help you, your company or your client with a project. The agency asks your company how to proceed, and the company tells them what to do. Or are they supposed to add their flair? How do you brief an agency? How do you let someone else do their job but still let them know what's going on? What does it mean when...
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