All Things Book Marketing

In this episode we discuss agent query letters and much more with Reedsy Founder Ricardo Fayet. We were inspired to do this episode by reading Ricardo's excellent post for the Reedsy Blog on query letters, which you can view here: https://blog.reedsy.com/how-to-write-a-query-letter/ Find out more about Reedsy and Ricardo at: https://reedsy.com/ https://twitter.com/reedsyhq https://www.facebook.com...

In this episode we talk to the founder and publisher of Hippocampus Magazine, Donna Talarico. The magazine sponsors Hippocamp: A Conference for Creative Nonfiction Writers. We discuss how authors can benefit from attending literary conferences, and how to get the most out of the experience. More on Hippocamp: http://www.hippocamp2017.hippocampusmagazine.com/ More on Hippocampus Magazine: http://ww...

Fantasy author and BookTuber Jesper Schmidt loved Twitter, but was frustrated when he started trying to use it as a business tool. So he set out to crack the code of how authors can get the most out of twitter, and now he gets half a million impressions and is converting hundreds of clicks into e-newsletter subscribers per month. All that research and trial and error resulted in his new book "Twit...

We talk to Jim Breslin, author of "Shoplandia" and founder of the West Chester Story Slam, about his decision to self-publish, the best ways to get your book out there, and different ways of networking on and offline as an author. Jim also gets into Flash Fiction and some great places to submit these shorter fiction pieces. What's a story slam? What's flash fiction? Listen to find out! You can fin...

In this exciting episode we speak to Angela Marie Spring, founder and owner of Duende District, a mobile bookstore focused on reaching Hispanic, black, immigrant and other communities of color throughout D.C.-Maryland-Virginia area. We talk about stocking diverse writers, how an author or brick and mortar bookstore could benefit from a pop up shop or event, and what a pop up bookstore is, for thos...

Self publishing is no longer the Wild West of book publishing that it used to be, and there are a lot of services out there offering potential self-publishing authors a little or a lot of help on their journey. We talked to Christina Henry de Tessan, VP of Strategic Partnerships, and Meghan Harvey, Director of Indie Publishing at Girl Friday Productions, a full-service editorial, design & consulti...

In this episode of the All Things Book Marketing Podcast, Smith Publicity President Sandy Smith talks a bit about her experience in the industry, when an author should begin planning for the publicity of their book, and what they can do to make the most of that publicity when it starts coming in. For more book marketing and book publicity tips, please visit www.smithpublicity.com , Smith Publicity...

Andrea Thatcher talks with the enigmatic CEO and Founder of Smith Publicity - Dan Smith. In this far-reaching conversation, Dan discusses everything from the changes he's seen in book publicity in the last 20 years to some infamous stories of his very first clients (think UFO's, levitating gurus, reincarnations, coffins, and cults). An unorthodox CEO and unique personality who has led Smith Public...

Michela DellaMonica and Andrea Thatcher of Smith Publicity speak with JoeEllen Taylor, Director of Marketing & Business Development of FirstEditing.com. Topics covered include the various types of editing available to authors, the do's and dont's of how to choose an editor, what every author needs to understand about the book editing process, and much, much more. Whether your thinking about writin...

In this episode, we talk with Kristina Radke, International Account Director at NetGalley. ( www. NetGalley.com ) NetGalley is the super-popular, innovative and easy-to-use online service and connection point for book publishers, reviewers, media, librarians, booksellers, bloggers and educators. NetGalley delivers digital galleys to professional readers and helps promote new and upcoming titles. P...

It's probably a first in the world of book marketing: A real-time, completely unedited assessment - by a client - of a book publicity campaign! Jonathan Pellegrin, author of "The Art of Selling the Family Business," has a book marketing campaign set to start July 10 with Smith Publicity. Jonathan flew to the our office from California to meet his team, and agreed to talk about his experience at th...

Robin Cutler, Director of IngramSpark, in an insightful conversation with Smith Publicity CEO Dan Smith. Self-publishing, book marketing and book publicity insights abound in this lively conversation. From the evolving self-publishing landscape, book distribution, essential facts for self-publishing authors and even some Fifty Shades of Grey discussion - it's educational, entertaining, and must-li...

Brien McDonald, Event Director for BookExpo, discusses all things BookExpo 2017. For any author or publisher attending wanting to learn about the U.S.'s premier book publishing event, this is a must-listen episode. Learn how to maximize your time at BookExpo, or even you aren't attending, get inside information on an event that is a staple of many book marketing and book publicity plans. Find Book...

Host Michela DellaMonica sits down with literary agent, author and blogger Eric Smith to talk about the many different hats an author must wear in the current bookselling climate. We also chat about what to expect at Book Expo and how to best present your work as a new author. Great advice for authors planning their book marketing strategy and book publicity campaigns. Find Eric at EricSmithRocks....

There is one name you need to know in book events - and that's Perry Hooks; a long time friend of Smith Publicity. The CEO of Hooks Book Events sat down with us to discuss why book events are so important for raising an author's profile and increasing books sales. She also shared some book marketing and book publicity tips and best practices you won't want to miss. Hooks Book Events - https://hook...

The Smith Publicity "All Things Book Marketing" podcast welcomes Sarah Sawyers-Lovett, a Philadelphia regional bookseller, author and co-host of the "Book Jawn" podcast (more on this regional colloquialism in the episode!). Sarah tells us more about Indie Bookstore Day and how authors can integrate it into their book marketing and book publicity efforts. http://www.indiebookstoreday.com/ http://ww...

In part two: Top Bookstagram influencer Jenn Egan in a roundtable "After the Show" discussion with Smith Publicity's Michela DellaMonica and Andrea Thatcher. Jenn offers some great examples of Bookstagram success, inside stories and great material to augment book marketing and book publicity efforts.

Smith Publicity book publicists Mallory Campoli, Andrea Kiliany Thatcher and Michela DellaMonica have an insightful conversation about how they do what they do. A rare, frank, from-the-front-lines discussion. As always, great book marketing and book publicity tips.

Dean Karren has over 30 years experience in traditional publishing, including Senior V.P. of Sales & Professional Development at John Wiley and Sons, and President of Special Market Sales at Simon & Schuster. Dean talks with Smith Publicity CEO Dan Smith and offers insights into the publicity-to-book-ales connection, the power of author networking, industry changes, online book sales and much more...

Jenn Egan, Bookstagram Influencer extraordinaire, talks about all things Bookstagram, offering great insights any author needs to hear! Ramp up your book marketing with Jenn's tips!

Smith Publicity book publicist and social media specialist Michela DellaMonica discusses the essentials of social media for authors. This episode, hosted by CEO Dan Smith, explores the best platforms for authors, tips to develop a meaningful following, and pitfalls to avoid when using social media as part of a book marketing campaign.

Corinne Moulder, Smith Publicity Director of Business Development, joins Michela DellaMonica and Dan Smith in a frank and wide ranging discussion about what authors should consider, and questions they should ask when selecting a book publicist or book marketing firm.

Smith Publicity Executive Director of Publicity Services Mike Onorato, who worked for years at Wiley, discusses book marketing support authors typically receive from traditional publishers compared to outside publicity agencies.

Steven Spatz, president of Bookbaby, discusses the realities, challenges and opportunities of self-publishing. From developing a positive author mindset and powerful promotional platforms to book marketing, Spatz provides interesting insights and advice based on decades of experience. He also explains the innovative self-publishing services of Bookbaby - one of the fastest-growing and influential...

Greenleaf Book Group Director of Distribution Steve Elizalde explains the essentials of book distribution, and what authors need to do with book marketing to get their book in the hands of book buyers. Information every author needs to know!