Align Your True North

Gain Confidence and Customers with Video   “Whatever your service, whatever your product is, video is everything. ”   Amber Lykins   In Podcast 157 Brooke talks to two women who are helping women entrepreneurs brand themselves and market their business through video   Olivia Heyward has 10 to 15 years experience in a web design, logo design, marketing and material design.  She is all about helping...

Don't Pimp Your Company   “We don't want to pimp out our company because no one cares.”   Brooke Elder   Today’s podcast, 156, is another episode of the Spam Squad. Brooke takes an actual ad she found on Facebook and breaks it down and talks about why, what you should do and what you shouldn't do when it comes to posting about your company.    We are all very selfish and we really just care about...

Creating a Power Hour to increase Team Retention   “It's really about relationship building when it comes down to it.”   Lindsay Dollinger   In Podcast 155 Brooke has a conversation with Lindsay Dollinger who is in the top 1% of her company with a team of 130! She shares some of her tips and tricks on how to build a successful team and how to retain them.   When Lindsay joined her company one of t...

Build wealth with 5 keys to money mastery   “Most people are so focused on debt that they can't see the bigger vision of what's possible .”   Veronica Singh   In today’s podcast, 154, Brooke and  Veronica Singh have a great conversation about things that are really never talked about in  network marketing.   Veronica was introduced to the network marketing industry by her best friend in 2012. She ...

Don't be a spammy network marketer and do a host a post challenge   “ Anytime that you're doing anything for marketing and it's one and done. most of the time, it's spammy. ”   Brooke Elder   In Podcast 153 Brooke shares a special edition of the Spam Squad. Rather than reviewing an actual post, she reviews one of the most spammy strategies that she has ever come across! This strategy is called Hos...

Managing expectations in your business   “ It's okay to be where you're at and give yourself permission to say wherever you're at is perfect for you.”   Brooke Elder   In Podcast 152 Brooke and Sarah Zolecki talk about how to manage expectations in your business, especially when you first join the network marketing industry.   Sarah has been around this amazing profession for over 20 years and has...

What to post in your Facebook Group to Get Sales   “You have to learn how to attract people to you.”   Mandy Podlesny   The topic of Podcast 151 is what to post in your Facebook group to get orders and not be spammy. When people have their own Facebook group they usually do one of two things. They either turn it into their own spammy infomercial where the whole post is “buy my stuff,” or they don’...

Why only talking about money brings the wrong recruits   “Quote One.”   Who Said Quote   In episode 150 Brooke shares another episode of the Spam Squad where she dissects an actual Facebook story post she saw and gives suggestions on how to post more authentically.   This is what the post said. “Would you be interested in a new job, a new experience, even if you already work, would you like an ext...

Breaking Down Barriers and overcoming Rejection   “We're real people. We're real moms. We're actually making real money and it's not a pyramid scheme. ”   Livvy Cunningham   Today is Podcast 149 where Brooke and Livvy Cunningham have a discussion about breaking down the barriers in the network industry because network marketing has kind of this bad, stereotypical view on it. And that's not really...

Running your business as a business owner vs an MLM leader   “You have to run your network marketing business like a business if you want it to pay you like a business.”   Tara Truax     In today’s podcast Brooke has a lively discussion with Tara Truax, who like Brooke, is a firm believer that you need to have the mindset of building your network marketing business like a business owner and not an...

Build a Solid Foundation to grow your Network Marketing Business   “When you are marketing to everyone, you are marketing to no one, you have no foundation.”   Brooke Elder   In podcast 147 Brooke dives into the topic of how do you build a business that has that solid foundation. Most people in network marketing build their foundation by thinking that their products are for everyone. When you mark...

You don't need to be spammy to reach out effectively   “The cool thing with network marketing is it's about people.”   Bethany Shipley   In today’s podcast Brooke chats with Bethany Shipley about her success in network marketing. She shares some of the tips that have helped her to be successful.    Bethany was not excited about network marketing and had a person persistently inviting her for a yea...

How to post on social media authentically   “It's all about branding. It's all about staying consistent on your social media.”   Mindy Saunders   In today’s podcast Brooke answers the most frequently asked question that she receives, which is how to post authentically on social media. She speaks with Mindy Saunders who has built her business all on social media and has raised to the top of her com...

Actually Build Relationships on Messenger   “Don't be a spammy weirdo! Create real connections with people and your business is going to soar.”   Brooke Elder   Podcast 144 is another episode of the Spam Squad! Brooke reviews an actual message that she received on Facebook and talks about the do’s and don’ts when posting. She shows you a better way to post in Messenger to help build relationships...

Thinking like a Business Owner   “Your business doesn't start until you start talking to people outside of your friends and family.”   Majid Zafer     In Podcast 143 Brooke has a conversation with Majid Zafer, a brilliant business minded person  who believes that whatever skill sets that you learn in network marketing are very applicable to traditional business also.    Majid was kind of forced in...

Building your seven-figure brand using YouTube and Facebook   “When you love what you do, you never work a day in your life.”   Michelle Cunningham     In today’s podcast, Brooke has a discussion with Michelle Cunningham who is a  full-time network marketing coach who serves people all over the world and helps them enhance and build their business using video.   Michelle and her two brothers were...

How to be Successful in Network Marketing without Recruiting   “Don't get it backwards. Start your business off on the right foot.”   Brooke Elder   In episode 141 Brooke explores a topic that a lot of people have asked about but no one really is talking about and that is how do you build a network marketing business without recruiting.   So how can you be successful in network marketing? If you'v...

How to Increase Customer Retention   “It's not all about the sale. It's about the customer itself.”   Corie Diehl     In Podcast number 140 Brooke interviews Corie Diehl, a stay home mother of five who has a full-time network marketing business. Corie has been in the industry for  22 years and has been doing sales most of her adult life.   Corie says she is very fortunate to be able to have that o...

Creating real, authentic content that flows naturally from your body   “Any human that just speaks from their own body, they get interaction, they get feedback, they get positive engagement.”   Heather Quisel    In today’s Podcast Brooke sits down with Heather Quisel, a business coach and strategist for entrepreneurs, business owners, leaders who use social media as their main marketing tool.  She...

Don't Send another Copy and Paste Message   “You're doing people a disservice by messaging everybody.”   Brooke Elder   It’s another episode of Spam Squad in today’s Podcast 138! Brooke reviews an actual message that was sent to her, that someone's upline sent to them. She wanted to throw up when she read this one.    This upline had told her entire downline to message everyone about a product. Th...

Have a Freedom Lifestyle through a personal brand   “When you build a brand, it doesn't matter what you're selling, it's you that people want to follow. ”   Julie Burke   In Podcast 137 Brooke has a conversation with Julie Burke, a successful entrepreneur who understands that we as women want to build successful businesses. We want to be successful. We obviously want to generate more income, but i...

TitleDitch the VIP Group and do this instead   “Facebook groups are like the hidden gem when it comes to building network marketing on social media. .”   Bec Sadek   In today’s podcast Brooke and Bec Sadek talk about Facebook groups and how to make them so it's not an infomercial, but how use them as a tool that can really help build your business. Bec grew up in New York City and knew nothing abo...

Why having a Clear vision Matters   “If you don’t have a clear vision of where you're going, you're not ever going to reach your goals.”   Brooke Elder   In episode 135 Brooke talks about the importance of having a clear vision and why that even matters. What is it that you're trying to create in your business and what is your WHY?    Companies want you to identify what your why and have a deep wh...

How to make real connections through LinkedIn   “Humans naturally don't want to be sold to, but they do want to buy.”   Anne Stefanyk   In today’s Podcast 134, Brooke has a conversation with Anne Stefanyk, CEO/Founder of Kanopi Studios, a company that specifically helps clients that want to make an impact on the web.  She finds that a big part of scaling and growing a business is leveraging Linked...

Lean into Fear to Become the Best Version of Yourself   “Every time I do that one thing that terrifies me, I never regret it.”   Amber Dorton   In today’s Podcast Brooke interviews Amber Dorton who shares her inspirational journey of overcoming fear and becoming confident and successful. Amber hopes that by sharing her story she can help even one person realize they already possess a talent or str...