Kristin Richards
Align & Amplify
You may be wondering… how do I start my own online business? Can I really quit my 9-5 job and travel the world? How do I successfully create my brand identity and website layout? How do I convert my website visitors into paying clients? How can I get my traffic to my website? How do I stand out in a saturated market? How do I brand myself on social media? Okay… enough with the business talk. Life is about more than work people! Welcome to the Align & Amplify Podcast where your host Kristin Richards will be answering all of these brand strategy and marketing questions, but also the personal stu...
Author
Kristin Richards
Category
Podcast website
Latest episode
May 12, 2026
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Episodes
Other People's Opinions About Your Dreams & Goals 20.02.2024 34:07
During Christmas time in the midst of a conversation with a family friend, I mentioned how I wanted to work the same amount of time I work now and make WAYYYY more money. She laughed a little like as if wanting to say "well, wouldn't that be nice!". Her reaction to this was like I was a bit crazy and it's not possible. Then I gave her real life examples of people creating exponential quantum...
Create Goals that Really Stick 26.01.2024 25:40
Welcome to a brand new year! It's that time when many set new intentions/goals for the year, and get excited about what's to come. As I've been going through my own goal setting and future visioning process for this year, I've felt called to share more of how I'm approaching this with you all. The traditional way people approach setting their goals for the year would be to write down a list of...
2023 Personal & Professional Reflections 26.12.2023 49:01
We're about to close one year and open another, which is the perfect time to reflect back on everything that's happened over the past 365 days. In this episode I'm sharing my personal and professional reflections from 2023. My biggest moments, biggest lessons, what I'm most proud of, and what I envision going into 2024.
What it Actually Means to "Act as Your Future Self" 19.12.2023 36:38
The phrase "acting as your future self" is used often in the personal development space and is a key part of manifesting our goals and dreams. In manifestation "like attracts like" - so the more we show up as that future version of our self NOW, the faster we will see that dream show up in our reality. Seems pretty simple, but I see a lot of misconception about this happening. And so as we are...
TRAVEL GUIDE: Our Trip to Tamarindo, Costa Rica - Part 2 14.12.2023 34:22
Excited for this unique episode! It's my first time doing a travel-related podcast. Join me as I take you behind the scenes of our trip to Tamarindo, Costa Rica. This episode isn't your typical traveler's guide; I'm sharing my personal experience — where we stayed, what we did, and the restaurants we visited. Let's dive into the details that made this trip unforgettable. Where We Stayed: Tamar...
TRAVEL GUIDE: Our Trip to Tamarindo, Costa Rica - Part 1 12.12.2023 42:23
Excited for this unique episode! It's my first time doing a travel-related podcast. Join me as I take you behind the scenes of our trip to Tamarindo, Costa Rica. This episode isn't your typical traveler's guide; I'm sharing my personal experience — where we stayed, what we did, and the restaurants we visited. Let's dive into the details that made this trip unforgettable. Where We Stayed: Tamar...
Misconceptions About Working with a Designer 06.12.2023 28:21
#1: You can get started designing right away. - Most designers are booking a certain amount of time in advance, there is usually a waiting period to get on their calendar. - There is also prep work needed before being able to get started anyways, so this wait time comes in handy. - The prep work may include: brand design, copywriting, finalizing your programs or business concept, collecting materi...
Are You Selling with Features or Benefits & Outcomes? 30.11.2023 18:34
Features are the specific characteristics or functionalities that a product or service offers. They're the details that describe what's included and what the thing can do. Benefits are the advantages you get from the product or service. Outcomes are what happens as a domino affect of the benefits of the product or service. Why is it important to identify this? People buy for the outcomes and...
3 Easy Ways to Make Your Brand Appear More High-End 14.11.2023 28:39
Imagine you're meeting your blind date for the first time. You haven't spoken to them before, seen them before - this is the first moment you're having any kind of interaction with them. Before you begin speaking, you take in their appearance. Their face, their build, hair, clothes, how they carry themself, if they make eye contact, their small mannerisms as they approach you. These first few...
BTS Real Life Example of Branding Done Right 07.11.2023 34:47
Recently I had the pleasure of experiencing first hand, an entire brand experience done right. This was outside the typical online space that we spend so much of our time in. And instead was with a massage company, The NOW Massage . From start to finish I was obsessed with this company, I couldn't help but share. And NO this is not a paid promo! It was just so fun to experience successful bra...
Website Myth Busting 11.10.2023 22:20
Whether you've been rocking your online business for a while or are still in the daydream stage, I want to shed some light on 3 website lies you may have been believing up until now - to make sure you're putting your time and money where it matters most with your biggest online asset. (and not getting lost in the endless "planning" stage!) Because if you're on your way to owning and running a suc...
Going Slower & Deeper in Business 27.09.2023 44:28
Over the past few months I've been in a slower phase personally in my business due to our big move and sorting out our childcare schedule. And while I haven't been outwardly producing a lot (though my team has been killing it on the design side!) - I've been really going inward and digesting so much. Slowing down in life and busineess allows you to go deeper vs. going fast and spreading yourself...
Cars & Money 03.08.2023 40:36
It's my first podcast episode after making the big move from Australia to the States! I'm giving you a little behind-the-scenes look of our first few weeks here, and then sharing my journey of buying my car. Some interesting mindset shifts popped up throughout this process, including limiting beliefs, spending money according to your values, and so much more.
Creating Alignment as a Mom Video 25.07.2023 30:21
I almost named this episode Finding Alignment as a Mom, and quickly changed it to Creating Alignment because let's be real - we rarely just "find" time to put ourselves first these days! I find it funny when people say "I just don't remember what like was like before having my child! I can't imagine life without them!". And I'm like, O I remember. And as much as I love being a mom and my son -...
6 Website Must-Haves for Coaches 18.07.2023 25:36
Welcome to today's episode where talk about websites specifically designed for coaches. Whether you're a business coach, mindset coach, health coach, or consultant, the coaching industry offers so many different varieties and little niches. As the coaching industry continues to thrive, it's not uncommon for coaches to encounter challenges when it comes to their website. Perhaps they've previously...
Living in the End: Manifesting Your Dreams & Goals with Olga Blias 11.07.2023 57:54
Today I have a very special guest on the podcast, Olga Blias! Olga is a Master Transformative Life Coach, and her expertise lies in Mindset Mastery and Manifestation. I worked with Olga earlier this year as my coach, and she was actually the coach who trained me in my NLP certification back in 2021. She supports countless clients align with their true selves and manifest their dream life. She...
How I've Changed 04.07.2023 43:58
Next week I'll be getting on a plane to move back to the States after living in Australia for almost 6 years. Whenever we have these big life changes where we're beginning a new chapter, it's fun to look back and notice how we've changed over the years. I moved here in my late 20's with just 4 suitcases that held my life, and a little bit of freelance design work to pay for the bare essentials. I'...
Our Top Tech Platforms & Tools 27.06.2023 40:53
Today we're discussing our favorite and most-used platforms and systems that we use with Girlboss Designer. I get asked about this regularly from our clients and on consultation calls. Either someone is creating a brand new business and they need to get everything setup fresh - or they've been running their business for a while but more manually and they're ready to streamline. I've compiled a lis...
How to Turn 1 Piece of Content into 12+ 13.06.2023 21:47
Want to cut your time spent creating marketing content down to just a fraction of what you're currently doing? We want to focus on creating 1 piece of very high value, well thought out content - and then spin that into 12+ other bits of content to be shared across all your marketing platforms. This is all about working smarter, not harder. Don't miss out – tune in now!
Living in Australia - Part 2 06.06.2023 56:17
I'm back with a Part 2 of what it's really like to live in Australia! After recording the first episode about what it's really like to live here, I kept remembering so many more things I could have shared with you all. Like for example, I never even addressed the whole deadly animal, snake spider conversation! We're that and so much more today. I also share more of the fun Aussie slang and lingo.
What It's Actually Like Living in Australia - Part 1 30.05.2023 1:03:26
Today's episode is all about what it's REALLY like living in Australia. The recording of this episode has been on my to-do list for probably years at this point, and I'm glad I waited because now I have even more experience living here and what it's like! By the time we move back to the States in July 2023, I will have lived in Australia for about 6 years. First in a small coastal town called Ea...
Your Guide to Naming Your Business 17.05.2023 51:38
Naming your business can feel like one of the hardest steps in the whole process of creating and launching your brand! You may feel like you're going in circles and getting no where, and it can be so frustrating! I've been there, done that. I'm going to break down the key components to consider when creating an impactful and successful business name. This is a topic I talk about pretty often sin...
The Places We Used to Love 09.05.2023 27:00
Do you have any places in the world that you at some point used to absolutely LOVE, and then you revisit them and that feeling is no longer there? You come back to that place to relive those moments a little and it feels different. The place itself may have not changed much, but you've changed. You've experience more. You've explored more. Have you ever felt this way before? This has happe...
Choosing Your Niche Market 02.05.2023 42:48
Choosing a Niche market in business is essential for standing out in the crowd, and for making it clear to others what you do and who you work with. Another huge benefit of getting more specific with your Niche is it will add so much more depth and content to your messaging! And the more connection we can create with our ideal clients, the more they will trust us and be more likely to take actio...
Manifesting a Move to the States 18.04.2023 42:08
It's a big announcement today, we are officially moving back to the States this year in July! After nearly 6 years of living down under in Australia, I'm returning back to my homeland to live. I arrived here in Australia back in 2017 with no business, dating my Aussie boyfriend and no idea how things were going to go. And I'm moving back with a design agency, a husband and a baby. In this epi...
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