Nathan Bush
Add To Cart: Australia’s eCommerce Show
Add To Cart is Australia's leading ecommerce and retail podcast, hosted by Nathan Bush. Over 600 conversations with the founders, operators and digital leaders building Australian ecommerce. Episodes cover ecommerce strategy, DTC brand building, omnichannel retail, email and SMS marketing, performance marketing, fulfilment, and the tech stack decisions that shape how retail brands actually sell online. Free community, newsletter and resources at addtocart.com.au. Proudly supported by Shopify and Klaviyo.
Where to listen?
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Episodes
CHECKOUT Julie Mathers from Flora & Fauna | #141 09.12.2021 11:04
In this episode of Add To Cart, we checkout Julie Mathers from Flora and Fauna. She is eCommerce royalty in Australia after placing as the #1 person in eCommerce multiple times - including last year - and successfully sold her vegan, ethically sourced, cruelty-free and low impact eCommerce business, Flora & Fauna to BWX earlier this year. Now Julie is the Managing Director of both Flora &...
But Does It Actually Work? The Koh Story | #140 05.12.2021 48:27
In this episode of Add To Cart, we are joined by Adam Lindsay from Koh. Confused by dozens of chemical cleaners, not to mention all the hardware that goes with them, Adam was determined to simplify domestic cleaning and create a simple, safe and effective alternative. Almost five years later, Koh is used in ten percent of Aussie households and the company is on track to hit $50 million in revenu...
CHECKOUT Chris Brinkworth from Civic Data | #139 02.12.2021 13:51
In this episode of Add To Cart, we checkout Chris Brinkworth from Civic Data. Chris is a media and marketing technology executive and founded Civic Data earlier this year to offer solid advice on how Australian enterprises can prepare for what many predict will be significant changes to data protection regulations. Links from the episode: Amazon Civic Data Artificial Intelligence for Marketing by...
Mastering Your Merchandise Plan with Susan Martin | #138 28.11.2021 51:09
In this episode of Add To Cart, we are joined by Susan Martin from Smart In Planning. Have you ever wondered what the hell Merchandise Planners do? They are like the air filters of the retail world - everyone knows they are important but most don’t know what they actually do. Susan Martin is not just a Merchandise Planner, but one of the best in the country with her experience at Cotton On, Best...
CHECKOUT Dean Jones from GlamCorner | #137 25.11.2021 8:03
In this episode of Add To Cart, we checkout Dean Jones from GlamCorner. The fashion rental business started in 2012 with Dean and his wife, Audrey. Neither had a fashion background but they did have a united vision to “accelerate the transition to a more circular and sustainable fashion system”. Today, they operate out of a 5,000 square metre fulfilment centre in Sydney, have 130 people on the te...
Homegrown and Heartfelt: The Budgy Smuggler Story | #136 21.11.2021 1:03:37
In this episode of Add To Cart, we are joined by Brenden Hartmann, General Manager at Budgy Smuggler swimwear. Who needs a great swathe of material billowing around your legs when a carefully positioned, streamlining triangle of lycra will do?! The brand started out as a bit of a laugh in an Aussie backyard when some mates decided to write ‘Budgy Smuggler’ on the back of some speedo-style swimme...
CHECKOUT John Stuckey from MobileDigital | #135 18.11.2021 7:48
In this episode of Add To Cart, we checkout John Stuckey from MobileDigital. The company is focused on helping businesses utilise the power of text to communicate with customers. John and the team create personalised MMS which have open rates of over 98% and click through rates of 60%. Links from the episode: Appliances Online Pet Circle Subprime Attention Crisis by Tim Hwang Text For Success -...
Robots In The Engine Room: The eStore Logistics Story | #134 14.11.2021 46:53
In this episode of Add To Cart, we are joined by Leigh Williams, Founder and Managing Director of eStore Logistics - a third party logistics fulfilment and warehousing solution for small, medium and large retailers. In Leigh’s own words, they are aiming to democratise access to enterprise-level logistics for all retailers. eStore Logistics runs fulfilment and warehousing for some of Australia’s bi...
CHECKOUT Matt Allen from Tractor Ventures | #133 11.11.2021 5:25
In this episode of Add To Cart, we checkout Matt Allen from Tractor Ventures. These guys offer revenue based finance, meaning that they can provide capital in return for payback (with interest) once you start generating the returns from the investment. This means founders don’t have to give away big chunks of equity to unlock growth. They’ve already got eCommerce leaders such as Kate Morris from A...
More Chips in the Packet: The Adorn Cosmetics Story | #132 07.11.2021 53:45
In this episode of Add To Cart, we are joined by Briony Kennedy from Adorn Cosmetics. Briony started the pureplay brand in 2009, to create a luxury beauty range with ethics at its core and their products are organic, vegan, low impact and sustainably packaged. With their eco refill programme, colour matching and unique sample kits, they have grown a huge and devoted following of united Adorners of...
CHECKOUT Hayley and Andy Worley from Sheet Society | #131 04.11.2021 6:50
In this episode of Add To Cart, we checkout Hayley and Andy Worley from Sheet Society. Hayley and Andy started Sheet Society because they wanted to make the worst job in the world - putting sheets back on the bed - easier and they wanted to bring beautiful design into the bedroom. They started four years ago with a $20K investment, shooting web content on iPhones and selling their car to pay for s...
Don’t Apologise for Profit: The Thankyou Story | #130 31.10.2021 53:21
In this episode of Add To Cart, we are joined by Daniel Flynn. Daniel is the Co-Founder and Managing Director of Thankyou. They burst onto the scene with bottled water that was doing good and now 12 years later Thankyou has raised over $17 million to impact the lives of people across 22 countries… and no longer do bottled water. Many of you will be familiar with Thankyou and its mission to redistr...
CHECKOUT Jason Eades from Welcome to Country | #129 28.10.2021 13:38
In this episode of Add To Cart, we checkout Jason Eades, CEO of Welcome To Country. Welcome To Country started as a marketplace to promote and sell Aboriginal and Torres Strait Islander experiences and tourism. However, over Covid they’ve evolved their business model to also be a marketplace for Aboriginal and Torres Strait Islander products including books, art, jewellery and food. For full show...
Nati's No Bullshit Guide to Retail | #128 24.10.2021 57:49
In this episode of Add To Cart, we are joined by self-confessed ‘crazy ideas guy’, Nati Harpaz. Many of you who have been in eCommerce for a while will know Nati from his time as Managing Director of Catch and the Director, CEO and Chairman of Octomedia which publishes Inside Retail. Today, Nati joins me as the Co Founder and Executive Director of TradeSquare - Australia’s wholesale one-stop shop...
CHECKOUT Douglas Low from Incu | #127 21.10.2021 7:32
In this episode of Add To Cart, we checkout Douglas Low from fashion brand Incu. Douglas began on the shop floor 17 years ago and is now CEO of the company, which has 13 physical stores, retailing high end fashion brands as well as operating brands such as Rag & Bone, A.P.C and Saturday’s Doors. Links from the episode: Bunnings How I Built This with Guy Raz Design Feels: The Incu Story | #10...
Your Beauty BFF: The Adore Beauty Story | #126 17.10.2021 40:00
In this episode of Add To Cart, we are joined by Tennealle O’Shannessy, CEO of Adore Beauty. From starting out in Kate Morris’ garage with a $12,000 loan from her boyfriend's parents to listing on the ASX in 2021 at a valuation of over $650m - it has been a wild ride so far. They now partner with over 150 cosmetics brands and stock 10,000-plus beauty care products. Today, they sell over $180m...
CHECKOUT James Chin Moody from Sendle | #125 14.10.2021 6:47
In this episode of Add To Cart, we checkout James Chin Moody from Sendle, a shipping company focused on helping small business thrive by making package delivery simple, reliable and affordable. They are also the only 100% Carbon Neutral Delivery Service in Australia and the United States. Links from the episode: Who Gives A Crap Traction by Justin Mares and Gabriel Weinberg 100% Humble: The Sendl...
Fulfilment Dating: How to find your perfect match | #124 12.10.2021 44:40
In this episode of Add To Cart, we are joined by David Boyer, Country Manager, ANZ from cloud-based shipping automation solution, ShipStation and Brian Nguyen who is a Director at fast fashion label Lioness. We are thrilled to partner with ShipStation to bring you this episode. If you haven’t heard of, or used ShipStation before, they automate the fulfilment and return process for hundreds of thou...
From Avalanches to Nipple Hugs: The Milkdrop Story 10.10.2021 48:16
In this episode of Add To Cart, we are joined by Alex Sinickas who is the Co-Founder and Engineer at Milkdrop. Milkdrop is changing the way breast pumps feel for women, by redesigning the pump from the nipple up - and as you’ll hear from Alex, they have a much bigger mission at play. Established in 2019, Milkdrop has already attracted funding, won the Amazon Launchpad, worked closely with universi...
CHECKOUT Jason Greenwood from Greenwood Consulting | #122 07.10.2021 8:16
In this episode of Add To Cart, we checkout Jason Greenwood from Greenwood Consulting. Jason runs his business out of Auckland, New Zealand and helps B2B and DTC brands across ANZ re-imagine themselves for the digital age. He describes himself as a digital native, a ‘futurist’ from way back and a consultant obsessed with helping businesses do eCommerce right. Links from the episode: Patagonia Ma...
All In and Unfazed: The Julie Mathers' Guide to eCommerce | #121 03.10.2021 48:06
In this episode of Add To Cart, we are joined by Julie Mathers. She is eCommerce royalty in Australia after placing as the #1 person in eCommerce multiple times - including last year - and successfully sold her vegan, ethically sourced, cruelty-free and low impact eCommerce business, Flora & Fauna to BWX earlier this year. Now Julie is the Managing Director of both Flora & Fauna and Nouris...
CHECKOUT James Wakefield and Robin McGowan from InStitchu | #120 30.09.2021 7:38
In this episode of Add To Cart, we checkout James Wakefield and Robin McGowan, co-founders of InStitchu. InStitchu are changing up the suit, work and all together put together the fashion industry by offering tailored designs at a fraction of the cost of traditional bespoke designers. InStitchu are coming up to their 10th birthday. Starting with a $5K website, they now have a team of 60 including...
Customer Data, Cookies and Consent: How to prepare for the new world of data | #119 26.09.2021 56:54
In this episode of Add To Cart, we are joined by Chris Brinkworth Civic Data. Chris is a media and marketing technology executive and founded Civic Data earlier this year to offer solid advice on how Australian enterprises can prepare for what many predict will be significant changes to data protection regulations. In this chat, Chris discusses the move from cookie-based targeting to cohort planni...
CHECKOUT Tara Shelton from Little Succers | #118 23.09.2021 5:01
In this episode of Add To Cart, we checkout Tara Shelton from Little Succers. Tara started the business four years ago doing same day delivery of beautifully packaged succulents in her local area,, then expanded to deliver nationally and is now focusing on the DIY branch of her business that grew from COVID, a Build Your Own Terrarium Bar in Sydney. Links from the episode: Gorman Purple Cow by Set...
You Can't Smell Flowers Online: The Roses Only Story | #117 19.09.2021 48:52
In this episode of Add To Cart, we are joined by Kelly Taggart, CEO at Roses Only. Kelly has had an incredible journey as well, starting as an accountant in the business, moving into COO by the age of 30 and is now CEO of the Roses Only Group. The Roses Only Group includes of course Roses Only, but also Fruit Only, Hampers Only, Wine Only, and my original client, 1300 Flowers. They now have over 3...
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