A Flair For VIP Events

Imagine in 2025, you’re behind the scenes producing epic sports events. You’re a VIP concierge to a famous performer. You’re signing a contract for the next Olympics. If you want to do this in 2025, it is time to start now. There are four months left in the year, and the bigger the event, the role, the number of VIPs or the spectatorship, the bigger the lead time. Listen to these 5 tips to help yo...

We can learn a lot from major events. I get a lot of my inspiration from TV. I watch it and I find things to do/not to do in other events I'm working at and I am inspired by all the ways I can get involved. Listen to how I approach these events to give my thoughts and efforts some structure using these three perspectives - the public, the VIPs and the focal point. Do you want to work at the world’...

Volunteering is sometimes a word we don't want to acknowledge at epic events. The event industry can't manage without them - but that doesn't mean it's a good fit for you. There are pros and cons to it, and it depends on your goals in the event industry. Listen to find out more. Do you want to have an ICONIC event career? SIGN UP to my 1:1 program to create an iconic event career and work at epic...

Managing your physical, mental and emotional energy levels before, during and after major events, especially long-haul ones, will impact the quality of your work, your relationships, and your enjoyment. It’s something I have mostly mastered, so listen to how I manage my own energy levels, how I have failed and how I stay realistic so that I walk away from a major event knowing I did a great job, m...

Sports and music tours are great for event pros! Listen to this episode to learn some of the benefits of working on a tour like traveling and creating a strong network as well as some of the ways you could get involved. Be on the lookout for an upcoming giveaway in the form of a 5 day free course and challenge! Check out my newly created Instagram channels @aflairforvipevents and @aflairforeventsc...

It's the most iconic global event, and every event pro I know wants to work at it. Listen to this episode where I talk about the Olympics, ways to work at it, volunteer vs. paid positions, and my history with the Olympic Games. Be on the lookout for an upcoming giveaway in the form of a 5 day free course and challenge! Check out my newly created Instagram channels @aflairforvipevents and @aflairfo...

Today we talk about the behind the scenes of film festivals and film premieres. You see the red carpets, but do you know what happens at a film festival from an event pro and attendee point of view? This episode covers the purpose of festivals and premieres, my experiences working at a film festival, and roles you could have at one. And do actors and actresses actually sit in a cinema and watch a...

I've spoken to about 20 event pros over the last few months about their event career goals and roadmaps. Some want to work at their dream event, some want to design their dream event career, some are making a change in their event careers and some want to enter the exciting world of events! Here is what I have learned, and I hope you can take these 15 learnings away as tips. This isn't entirely VI...

What is the “season” or the social season? Listen to this episode to learn about the history of the social season, how it has evolved, and the bucket list events that make it up in this century. Why does it matter for event pros? Listen to this episode to find out!  Be on the lookout for an upcoming giveaway in the form of a 5 day free course and challenge! Check out my newly created Instagram cha...

Iconic events can give your event career a major boost by adding credibility to your personal brand and portfolio, expand your network, and serve as a learning opportunity. But that's not all! Listen to this episode how just a single iconic event role can boost your career. Be on the lookout for an upcoming giveaway in the form of a 5 day free course and challenge! Check out my newly created Insta...

Can amateur sports events be considered iconic? American university sports in particular generate revenue in the billions on an annual basis, so they are serious operations. Put university sports on your radar if you’re looking for iconic event work. From the Final Four to the College Football Playoffs, event professionals can get involved by working for a university athletic department, an offici...

People skills will get you a long way in life and business! Listen to this episode to learn some of the skills/qualities needed to work around VIPs. These can be practiced, learned and cultivated over time. Some of these might surprise you! Be on the lookout for an upcoming giveaway in the form of a 5 day free course and challenge! Check out my newly created Instagram channels @aflairforvipevents...

What if you woke up one day and took the leap into your dream VIP event or a dream event role? It can be difficult to know where to start. Today’s episode is about the difference between falling into and leaping into an event career and what I would do if started from scratch and made the leap! Be on the lookout for an upcoming giveaway in the form of a 5 day free course and challenge! Check out m...

How do you put together a team for a VIP event? Is it any different from a normal event? In this episode I talk about qualities needed in the event pros on your team, how to hire people, how to structure the team and what to do onsite for best team performance.  Be on the lookout for an upcoming giveaway in the form of a 5 day free course and challenge! Check out my newly created Instagram channel...

It's a little vocabulary lesson today! In this episode I talk about some important VIP terms to know that will help you talk more intelligently with people in interviews and people you network with when you're trying to make your next event career move. We discuss in more detail: Rider: A document that VIPs send relating to the requirements of their performance or appearance Entourage: The group o...

Why is the word FLAIR included in this podcast episode and my coaching programs? FLAIR is my signature framework that gives the strategy to achieve goals whether that is to work at a dream event or in a dream role. It can be rinsed and repeated and tailored. Learn what the acronym means and how it can be combined with networking and mindset to achieve your goals. Be on the lookout for an upcoming...

Today is VIP Management 101! Roles where you may encounter an VIP, how to work with them, protocol tips, and more. This is for event pros who want to or already work around VIPs or at VIP events and event pros who have VIPs who attend their events. VIPs are crucial to event awareness and return on investment, and VIP management is a beneficial skill to your career. WATCH the free training video wh...

If you have ever wanted to work on a red carpet, this episode is for you. Let's dive into what stations are on a red carpet and best practices for managing one. WATCH the free training video where I show you how I find VIP event opportunities and how I do my research: https://lauralloydevents.com/findvipevents Want to spice up your event career with some cool, iconic events or want to change your...

Happy new year! It's a quick episode to kick off the new year talking about my intentions and how to build VIP events into your year at the right time WATCH the free training video where I show you how I find VIP event opportunities and how I do my research: https://lauralloydevents.com/findvipevents Want to spice up your event career with some cool, iconic events or want to change your career exc...

You've heard of the 12 days of Christmas. Well, this is that but with a VIP twist. Here are 12 activities you can do in December for a fulfilling career working at your dream events. They are fun, lighthearted, and entertaining and not your traditional "career development" activities. Happy holidays! WATCH the free training video where I show you how I find VIP event opportunities and how I do my...

VIPs are multi-faceted and not one size fits all. If you work around VIPs or have VIPs at your events, you should be thinking in advance what VIPs need and want at an event and their common behaviours, habits and issues. This kind of preparation is the first thing you should do when you know you’re going onsite to work face to face with VIPs. It makes their experience better and it makes yours bet...

Today, I’m talking to the event pros who want to work at iconic events but can’t figure out how to get involved and don’t know where to start. Sometimes the path to these roles aren’t clear and obvious. You can’t figure out if there’s an application with the event organiser or if you should contact an event agency. But sometimes you can make your own path. There are a lot of people out there who w...

How do you invite a VIP to your event? Are you doing it right, really?  Learn what kinds of VIPs to invite, how to conduct your research, how to invite them, what to pay and offer, who should reach out to the VIPs, and what to do after you reach out. If you work in events and plan events that have speakers, celebrity appearances, performances, meet and greets, etc. you want to listen to this episo...

Mindset work results in magic. It challenges and strengthens you more than a class or a degree. The VIP mindset is what helps you switch from dreaming to doing before you are ready. And when you combine it with your strategy and network, you have an event career you have been dreaming of. WATCH the free training video where I show you how I find VIP event opportunities and how I do my research: ht...

VIP hospitality clubs are a great place to get involved at VIP events. These are premium spaces that are ticketed or invite only, and they are considered a VIP area where everyone is a VIP, and some of them are in fact A-list VIPs. But what is it like working in one, what are some rules of thumb to follow, and how can you get involved? Listen to find out more. WATCH the free training video where I...