42courses Podcast

We decided to interview GPT-4o in this week's episode because we've been so impressed by how well this new audio assistant can be. I edited out the many pauses and false starts in the AI's replies to make for smoother listening, but other than that, I kept the answers as they came. We asked GPT about privacy, creativity, and the future of AI, as well as some fun "would you rather&...

Adobe's Chris Duffey discusses AI's impact on the creative world and what you can do to stay ahead of the game. We also discuss AI in education, self-driving cars, and much more. To find out more about Chris and his brilliant work, go to: https://chrisduffey.ai/ To take any of our creative courses, head to https://42courses.com

The marvellous Matt Locke talks about behaviour, technology and storytelling. Matt used to head up innovation at the BBC and is one of the world's leading minds on multiplatform storytelling. If you want to tell stories in today's world that will stand out and get attention then take a listen to this episode. Visit Matt's company: https://storythings.com Visit our company: https://42co...

Alice Sherwood, author of Authenticity, discusses the concept of authenticity and its relevance in today's world. Alice explores the impact of technology, such as AI, on misinformation and the changing dynamics of authenticity in advertising, marketing, and art. To view Alice's book, go to: https://amzn.to/3vUeRoy To view all our courses, go to https://42courses.com

In this episode, we chat to the marvellous Bonnie Wan. In this 45-minute podcast, Bonnie shares a playbook for no-regrets living from her book "The Life Brief". Bonnie also talks about her role as the head of strategy at Goodby, Silverstein & Partners, as well as leadership advice and much more. You can find out more, get the book or even book Bonnie for a workshop at https://thelife...

In this episode, we chat to the incredible Dr. Paul Zak on the fascinating topic of understanding human social behaviours. Paul is an American neuroscientist and neuroeconomist, as well as the founding director of the Center for Neuroeconomics Studies at Claremont Graduate University. Paul chats to us about his numerous studies into how humans are able to co-operate effectively and easily, and ess...

In this episode, we chat to the incredible digital designer, creative director and influential feminist, Laura Jordan Bambach. Grey London's ex-President and Chief Creative Officer, Laura believes that creativity has the power to change the world for the better. Here she chats to us about the cross over between creativity and geekiness, her tips for young creatives, the power of mentors and mu...

We chat to the incredible Erik Kessels on all things advertising, creativity & coming up with brilliant ideas. Erik is a Dutch artist, designer, author, advertising guru, and curator with a great passion for photography. In this episode Erik shares some marvellous tips on how you can come up with creative ideas, what to do when you feel uninspired, and how to tap into your hidden creative idea...

This week we chat with Ryan Wallman and Giles Edwards, the authors of the new entertaining marketing and creativity book, How Brands Blow. To get yourself a copy head over to https://amzn.to/3QOqVhG

Prof. Ian Robertson chats with our founder, Chris Rawlinson, about how confidence works. You'll learn why it's helpful (and not) and the factors that lead to an increase or decrease in your self-belief. Learn more about Ian and order his book at: https://ianrobertson.org/ Learn more about us at https://42courses.com

Professor Dan Ariely joins us to talk about his marvellous new book, "Misbelief", about why and how rational people believe irrational things. We also discuss how not to fall prey to corrosive information, lots of fascinating Behavioural Science and Psychology insights, and even his brand new TV show, The Irrational. Learn more about Dan and order his book at: https://danariely.com Learn...

In this episode, our co-founder Jake Courage talks about the psychology behind brand-building, debunking marketing myths, sharing the difference between differentiation vs distinctiveness, Category Entry Points and market segmentation. This week's speakers are the award-winning marketer, strategist and author Eaon Pritchard and marketing and brand-building consultant Dr. Lachezar Ivanov. To re...

The self-taught super successful behavioural scientist Richard Shotton shares his secret to finding his many incredible insights, as well as chatting about his new book "The Illusion of Choice" + we also discuss how you can get a pay rise too! Richard's Website: ⁠richardshotton.com Richard's Twitter: ⁠ twitter.com/rshotton⁠ Richard's new book: ⁠ https://amzn.to/45vPOEr

The marketing legend that is Mark Ritson talks about how he got into the world of marketing and brand building, The Marketing MBA, which brands he thinks are doing well (and not), his bromance with Byron Sharp, and who he would most like to have a dinner party with too. Enjoy the podcast. Marks Website: mba.marketingweek.com Marks Twitter: twitter.com/markritson Mark's LinkedIn: linkedin.com/i...

A special podcast in the run-up to Nudgestock, we were supposed to talk about Nudgestock, but of course, in true Rory style, we ended up talking about everything 😂. You'll hear Rory's wisdom and thoughts on AI, Advertising, Cannes Lions and, of course, Nudgestock 2023 too. To celebrate our continued sponsorship of the event, if you use the voucher code NUDGESTOCK23 at checkout on 42course...

Rob says, “Creativity can achieve things that logic can’t”, which sums up the theme of our podcast episode with the incredible adman. We chat to the brilliant Rob Campbell, Chief Strategy Officer for Colenso BBDO in Auckland, and one of the most awarded strategists in the world. Rob shares his journey from wanting to be a policeman, to becoming a rockstar, and, finally, one of the most respected s...

It’s time to give your ears a treat with our latest podcast featuring Connor Swenson & Claire Dinan. In this episode, Connor & Claire chat to us about anti-burnout habits, AI and productivity, as well as practical tips on increasing your productivity and overall wellbeing. Connor & Claire are the founders of Forgewell , a company that specialises in building healthier and more high per...

Patrick used to help run Google's in-house agency and previously was the ECD of Ogilvy UK. He's judged at Cannes Lions and now runs the Caples, a free-to-enter (as long as you enter on time) advertising awards show that helps highlight great creative work globally. In this podcast, Patrick shares how the Caples started and valuable advice for people wanting to enter and win more awards. Yo...

The marvellous Amani Duncan shares her creative and career advice in this 42courses podcast. Amani has worked with some of the biggest names in music, from P Diddy to Coldplay and more. She also discusses lessons learned from her time as CEO and Chairwoman of BBH USA and as a Jury President at Cannes Lions and Dubai Lynx. Enjoy the show.

We chat to the incredible Andy Nairn on his new book “ Go Luck Yourself ” - 40 tips on how to bring more luck into your life. Andy is a creative tour de force, and is the founder of Lucky Generals, an ad agency that works with some of the biggest brands including Amazon, Virgin Atlantic and Yorkshire Tea. In this episode, Andy chats about the inspiration for his new book, working with Amazon to cr...

In this podcast episode, we chat to the wonderful Joe Glover, founder of the Marketing Meetup , a community of 35k marketers around the world. Joe chats to us about Marketing Meetup’s mission to educate, connect and bring people together with kindness. He also shares his hopes for the Marketing Meetup's future, the importance of storytelling and many marvellous marketing insights. Enjoy the listen...

This week, we're delighted to chat to the incredible Nir Eyal.  Nir needs little introduction, but for those who may not know him as well, he is a marvellous Behavioural Designer who helps companies build products and services that promote healthy habits in users' lives. He is also a best selling author of " Hooked: How to Build Habit-Forming Products " and " Indistractable: How to Control Yo...

In this podcast episode, Annie Duke shares why we should all start a new relationship with the word "quit". We discuss the bias in the language of quitting, share lots of incredible examples, and the behavioural science behind them. You'll also get advice and recommendations, so you will know when it's right to walk away and quit.   You can get Annie's incredible new book here: amzn.to/3gmFry...

Terry Behan is a design practitioner and teach at Parsons School of Design. In this episode Terry shares how you can use design thinking to create better products and services, and also talks about our new course that he helped co-create called Human Centered Design. We hope you enjoy the show and if you want to check out the course go to 42courses.com/courses/human-centered-design

Meik Wiking talks about his new book "My Hygge Home - How to make your home a happy place" and shares some marvellous happy tips for how to make your home a happier place, including how candles and artichokes can help bring families closer together!   📖 Get the book at https://amzn.to/3qWrc5S   🏆 Take the Happy Course at https://www.42courses.com/courses/happiness   🏆 Take t...