Your Dream Business

Today’s episode of the podcast is an interview with Kimberly Swenk, where she talks openly about her experience with facing numerous personal struggles and shares how she managed them whilst still being able to run a successful business. Kimberly is a Digital Marketing Expert and two time cancer survivor. She has 15 years experience in digital marketing, including social media, websites, SEO, emai...

Today’s episode of the podcast is an interview with Laura McKenzie, where we are talking all about why as business owners we need to be taking data and analytics in our business seriously. Through her business Cloudy Day Digital, Laura offers measurement marketing services to business owners and sales teams; helping them to demystify the world of analytics and feel confident in making data-driven...

Today’s episode of the podcast is an interview with Gus Bhandal, where we talk all about the world of marketing and how to use LinkedIn to grow a trusted personal brand. Gus is an experienced marketer and has worked for some of the world's largest companies. He now runs his own digital marketing agency and has been since 2017; where he has helped literally thousands of companies around the world w...

Today’s episode of the podcast is an interview with Katie Caldwell, where we explore how the world of branding, websites and SEO can hugely increase the confidence and visibility of a small business - and most importantly can attract your ideal clients. Katie founded Geek Boutique in 2015 and has helped over 150 businesses define and perfect their visual and digital presence and helped them to ele...

Today’s episode of the podcast is an interview with Sara Jones, where we take a deep dive into Google Ads and Google Shopping! Sara is a freelance Google Ads consultant and founder of the Online Retail Academy, where she teaches retailers how to run Google Shopping Ads and supports them in all aspects of growing an online store. Sara has previously built a 6 figure eCommerce business and loves pas...

Today’s episode of the podcast is an interview with Shannon Kleinjans, where we chat all about how to be authentic and show up as yourself through your social media marketing. For over 30 years Shannon has been helping business owners create their specific brand voice, and achieve their marketing goals. She helps businesses to take the fear out of social media marketing, get visible and create mea...

Today’s episode of the podcast is an interview with Michelle McCance, where we take a deep dive into why and how you should be using Facebook Ads to grow your business, after you've achieved organic social media success. Michelle is passionate about making advertising accessible to ALL businesses, no matter their budget or tech ability and she is keen to share her knowledge with as many business o...

Today’s episode of the podcast is an interview with Suzanne Frear, where we take a deep dive into the pros and cons of using Generative AI, such as ChatGPT, to create content for your business. Suzanne is a Creative Copywriter working with passionate small businesses. She helps makers, bakers and motivators shine on the internet and connect with their audience. KEY TAKEAWAYS COVERED IN THE PODCAST...

Today’s episode of the podcast is all about what do you do if you are not happy in your business, or if you think you might need to pivot.   KEY TAKEAWAYS COVERED IN THE PODCAST What to do when you feel out of alignment in your business The questions to ask yourself, to move towards a solution Practical ways to explore all the available options If you found this useful, then one of your frien...

Today’s episode of the podcast is all about the importance of building an audience for business success. So if you need some actionable insights to help you grow your audience, then this is the episode for you!   KEY TAKEAWAYS COVERED IN THE PODCAST The key to building trust and a loyal following in any industry Practical ways to retain your audience and keep them engaged Strategies to transi...

In today’s episode of the podcast I am talking you through how to follow up with proposals and how to avoid being ghosted, and get an answer, so that you can save time and move forward.   KEY TAKEAWAYS COVERED IN THE PODCAST What you need to qualify, before sending the proposal My step by step process for sending out a proposal The importance of setting boundaries and managing expectations &n...

Today’s episode of the podcast is all about the importance of creating content as an online business, but why it is important that only you get to decide what type of content that is. In this episode I delve into the key things you need to be thinking about when choosing what content works best for you and your business, and why blindly following the advice of big name experts won't work. If you h...

Today’s episode of the podcast is all about how to set clear boundaries in your business, to help you find balance and supercharge your success. This is a huge subject, and so this episode is only an introduction, but in it I cover the things that put you off making boundaries, what you worry about when you do make them, and then how to actually make boundaries and enforce them.   KEY TAKEAWA...

Today’s episode of the podcast is all about the key qualities that every business owner needs to have, to succeed. In this episode I dive into the things that you need to do to succeed and the common problems that stop this from happening.   KEY TAKEAWAYS COVERED IN THE PODCAST The number one thing to avoid doing if you want to be successful The 3 essential qualities you need to be a successf...

Today’s episode of the podcast is all about the systems that I use in my business, that help to make my life easier and enable my business success. In this episode I go through the main platforms that I use, how I use them and how they help me in my business.   KEY TAKEAWAYS COVERED IN THE PODCAST Why it is important to have good systems in place The platform that I couldn't run my business w...

Fed up of self sabotaging your own success, and need practical ways to break the cycle? In this episode I help you understand how you self sabotage, and what you can do to prevent it from happening in the future.   KEY TAKEAWAYS COVERED IN THE PODCAST The cycle of self sabotage Signs of self sabotage How to stop self sabotage Is this something you struggle with? Please do get in touch and let...

Today’s episode of the podcast is a replay of a previous episode, talking all about the importance of building your own email list. In this episode I answer the most frequently asked questions that I always get asked about how to build an email list and my top tips for getting it right!   KEY TAKEAWAYS COVERED IN THE PODCAST what to email your list the best day and time to send an email how t...

Today’s episode of the podcast is a replay of a previous episode, talking all about the basics that we should all be getting right with our social media. There is no judgement or shame in this episode, I know that we all get wrapped up in the day to day of our business, and we get pulled into different directions that need our attention. But sometimes you need a reminder to get something done, and...

Following on from last week's episode, the next few week's episodes are going to be replays of past episodes. Each of these will dive deeper into each of the 3 main areas that you need to focus on in business, right from day one. Starting with today’s episode, which is all about how you can come up with your perfect customer! In this episode I talk all about why we can't just look at the demograph...

Today’s episode of the podcast is all about the 3 main areas that you need to focus on in business, right from day one. In this episode I delve into the what, why and how of each area and share my own personal experiences too. If you know someone who's getting started in business, why not share the love and send them this episode, I'd really love that!   KEY TAKEAWAYS COVERED IN THE PODCAST H...

For one week only, interviews are back on the podcast, and in today's episode, you will hear me talking to the amazing Kendall SummerHawk. Kendall created the Sacred Money Archetypes® Certified Coach training to support her mission to put the power of making money into every woman entrepreneur’s hands. In this episode we delve deep into what the Sacred Money Archetypes® are, and how they work... t...

Today’s episode of the podcast is all about the Sunk Cost Fallacy and the impact it has on our decision-making as business owners. In this episode I share what the Sunk Cost Fallacy is and why we need to break free from it, to prioritise our time and future success. If you know someone who needs to hear this episode, I would love for you to share it with them!   KEY TAKEAWAYS COVERED IN THE P...

Today’s episode of the podcast is all about the new social media platform that everyone is talking about - Threads! In this episode I share how to know whether to do something new, how to know when something has worked or not worked, and how to stay in your lane and keep your head down and get on with the things that you need to be getting on with. Are you on Threads yet? How are you finding it if...

Today’s episode of the podcast is all about the importance of aligning your business decisions with what feels right for you, rather than conforming to industry norms or seeking validation from others. In this episode I share my recent experience of how and why I have made decisions in my business, that goes against the advice of the online business industry. KEY TAKEAWAYS COVERED IN THE PODCAST W...

Today’s episode of the podcast is all about the challenges of balancing personal life and business when things are not going as planned. In this episode I discuss how as business owners our personal and business lives can be very much intertwined, and I share my top tips around what to do when managing both feels incredibly difficult. I'd love to know if this episode helped, and whether you had an...