Tip the Scales

Author of Fireproof: A Five-step Model to Take your Law Firm from Unpredictable to Wildly Profitable, Mike Morse helps law firms run smoother, faster, and ultimately, more profitable. He has worked with hundreds of firms and knows how to create efficient machines primed to scale at unreasonable rates. We know that a law firm needs to run like a business to stay competitive. With the Fireproof meth...

Sara Williams empowers female attorneys, educates, and is a killer litigator. The trial attorney at Alexander Shunnarah Personal Injury Attorneys has recovered over $15 Million for her clients. She got to where she is, not by putting her head down, hoping that someone took notice of her accomplishments. She spoke up, demanded cases that would advance her career, and actively sought positions that...

Maria Monroy, host of Tip the Scales and President of LawRank sat with Jennifer Gore live at the Trial Lawyers University Conference. In today's episode, Maria gets personal about the history of LawRank, a leading SEO agency she started with her husband Mariano. Maria offers a no-BS breakdown of SEO and sets common misconceptions straight. She answers the questions you've always had, and a few you...

$2 Billion recovered in the past 10 years. 10,000 active cases across eight locations. Lawyer of the Year and scores of accolades. Brett Schreiber, Partner at Singleton Schreiber, credits his success in trial and business to one thing: being present. Brett is able to tap into flow states so often because he is both clear on his limitations and knows how to put the best people in positions to do th...

For Ali Awad, business is common sense. At just five years old he sold collectible trading cards to classmates. And turned a profit. Hooked on the power of money, he never turned back. Thanks to hi business acumen his firm, CEO Lawyer Personal Injury Law Firm is a take-off success. In his first year of practice, he settled over one million dollars for his clients and hold a success rate of 99.5%....

Chava Mercado has spent over a decade in advertising and has innovated at every stage of the game. When looking at seemingly endless white semi trucks on the highway, he saw an opportunity to connect brands with more eyes than any traditional billboard could. His agency, InMotion boasts a fleet of over 15,000 trucks and an insane 4 million impressions per truck - per month! But the ads are not jus...

Personal injury attorney, a Board Certified expert in construction law, and Partner at Baggett Law Personal Injury Attorneys, Amanda Baggett has built a thriving practice with her husband Matt. She received an AV Preeminent rating by Martindale-Hubbell, an honor given to only 10% of all attorneys. She has been named to the Super Lawyers List every year since 2009, and has repeatedly been recognize...

To come out on top as a new firm, Max Antony knows that you must get creative, niche down, and never give up. He started with a shoestring budget and has grown over the past five years to a staff of four. Attorney at Antony Law Group, Max is living proof that even a solo attorney on a shoestring budget can punch above his weight and develop a thriving practice. He shares the most difficult parts o...

You can build a successful practice without paid marketing - IF you are willing to hustle. Mohammad hits the ground HARD with gorilla marketing on a daily basis. And he reaps the rewards of community engagement and the trust that comes from sowing face. A man of the people, he understands the needs of his clients. The Owner and Founder of Attorneys of Chicago serves hundreds of personal injury cla...

Owner of Atlanta Personal Injury Law Group, Jennifer Gore-Cuthbert's firm has grown 7200% since opening just under a decade ago. She has served over 5,000 clients and recovered hundreds of millions of dollars. A recent addition to the INC. 5000 list, her firm is one of the fastest-growing in the nation. She is also a mother who infuses her core values into both her professional and personal life.

When you command a team of over 300 consultants, you learn a thing or two about identifying "A" players. Executive Director of Technology Enablement, Lena Haviland has spent the past 16 years perfecting hiring systems. She understands that the acquisition and retention of top talent begins with identifying their "why" and meeting their needs accordingly. She shares with us what hiring slow and fir...

Few people have more experience with jury selection than Harry and Claire Plotkin. Over the past 20 years, their expertise in picking the right jury has helped attorneys recover over $2 Billion in over 800 trials. The California-based husband and wife team turn to values, beliefs, and expectations to help craft the ideal jury. They help attorneys focus on the most important aspect - creating a bon...

In broadcast since 1987, Gary Sarner is a legal marketing expert who knows how to construct a winning media campaign. Founder of ROI360+, Gary and his team have over 55 years of combined experience in media planning and buying. They combine practical expertise with data to help maximize a firm's ROI. Successful firms invite potential clients to do business with them- both on and offline. When the...

Irving Pedroza is the definition of resiliency. When faced with extreme adversity, he took life into his own hands and created the world that he wanted to see. Through deep healing and work, he has come out empathetic and kind - truly wanting others to succeed. With Irving, what you see is what you get. He has worked to be the same person both in and out of the courtroom and has litigated hundreds...

Chad Dudley knows a thing or two about making good firms great. CEO of CJ Advertising, for 25 years he has helped personal injury brands dominate their space. Currently, he represents over 45 Personal Injury brands across the country. His guidance is not theoretical. His firm, Dudley DeBosier Injury Attorneys was built from the ground up. Today they employ 60 attorneys and over 220 staff - helping...

Darryl "The Hammer" Isaacs is set to celebrate 30 years in the Personal Injury field. His firm has become a stand-out example of what it looks like to succeed on your own terms. Isaacs & Isaacs has recovered over $2 Billion and amassed over 400 years of combined legal experience. But he did not get where he is through greed or putting others down. His growth has come from helping others - even...

If superheroes did exist, they would probably look a lot like Bob Simon. A champion for the people he Co-Founded Justice Team (AKA The Simon Law Group). The California-based firm, led by twin brothers Bob and Brad, wields the power of nearly thirty attorneys for restorative justice in personal injury. Bob transformed his love of community into Justice HQ. The four locations serve as a hub for a ne...

When success lies in the balance of law and life - Maria Monroy is here to help you Tip the Scales.

This episode was originally aired on 03/20/2024.“I believe you can teach someone empathy or at least to fake it or identify opportunities to be empathetic. The reason is because I think that often it’s not that someone might not have empathy, they just may not have the tools to show it.”On this week’s episode Maria chats with intake expert, Yani Smith. They discuss how to optimize your intake, whe...