The PEN Perspective Podcast

Hosted by Jalilah Gibson and Caz Hanrahan, our new XLR8 podcast series delves into answering your most common pain points and questions as you progress through your digital transformation journey in the pharma world. We’ll be bringing you real-life stories and experiences from distinguished guests who have delivered customer and business value through the use of digital, starting by designing arou...

Welcome back to Second Opinion. In this month’s episode, we’re deep diving into healthcare tenders, with a focus on those who have cracked the formula. With this in mind, Shrinivas Anikhindi sat down with Nico Bacharidis from CubeRM, along with PEN’s very own Monique Biryiana, to explore how the tendering process works. We took a closer look at what it is that CubeRM does differently, and what thi...

Almost two-thirds of spending on application software will be redirected towards cloud technologies in three years’ time so there’s no time to lose in getting up to speed on this fast-evolving opportunity. In our new episode of the Cloudy Business podcast, Roshni Daswani is joined by Keith Thomas from fellow Wavestone Company, Coeus Consulting to demystify the cloud and reveal how to make it work...

From cutting edge innovative pricing and decentralised clinical trials to the fundamentals of transformation principles and strategic partnerships, we have covered some incredibly fascinating topics on this podcast in 2022. But what does 2023 hold for the pharma and life sciences industry? In our new episode of the Second Opinion podcast, Shrinivas Anikhindi catches up with Jalilah Gibson and Nick...

The way that the pharmaceutical industry interfaces with healthcare is rapidly changing. Treatment regimens are lasting longer, the burden of care is increasing, and the definition of successful treatment is becoming more nuanced.  Given these trends, the way we interface with payers must also evolve. As the quality and complexity of care increase, there is a need to move to models which better en...

What are the key outcomes you should be looking to achieve when moving to the Cloud? In our new episode of the Cloudy Business podcast, Roshni Daswani catches up with Chris Lawrence, Cloud Delivery Architect at Portfolio BI, to discuss both the technical and project management aspects of the Cloud implementation process. With a wealth of knowledge under his belt, Chris offers compelling advice on...

Welcome to our second highly anticipated episode of the Cloudy Business Podcast series with Roshni Daswani. As more and more businesses consider a move to the Cloud, it’s important to weigh up cost management to maximise your usage. So what key things should you be thinking about when looking for a provider? In this fascinating episode, Roshni Daswani is joined by Paul Casey, Chief Technologist at...

The more we see of the industry’s approach to digital health, the more we see a need to understand the nuance of the field. To understand where a scalpel is needed versus a sledgehammer. And as always – it starts with the patient.

Where is the greatest hotbed of innovation within the pharmaceutical industry? At first glance the answer to that question seems obvious – drug discovery and clinical trials are the furnaces of innovation without which the remainder of our industry would surely collapse. And yet our approaches to the delivery of clinical trials have struggled to adapt to the needs of modern times, struggling in ar...

Welcome to the first ever episode of the Cloudy Business Podcast series with Roshni Daswani. More and more of our clients are asking whether they should move to the Cloud, and if so, where do they even start with this process? Is their organisation ready? Does their team have the skillset required to drive this? And more importantly, who can help them succeed in their journey to the Cloud? That’s...

Welcome to the fifth episode of our latest season of The Rise of The Customer Podcast, the go-to podcast for CX professionals looking to transform their organisation. In this episode, Neil Sharp is joined by the incredibly inspiring, multi-award-winning Founder and Managing Director of Copy House, Kathryn Strachan. Having built Copy House into a hugely successful B2B marketing agency specialising...

Market Access. The famed gatekeeper of the pharma world, a subject of greatly understood importance, and an equal amount of mystery. By now most of us within this industry have learned to be able to speak at length about market access and the role it plays in the therapy and business areas we operate in, but there is still a degree to which market access remains the shrouded big sister to other ph...

Welcome to the fourth episode in our latest season of The Rise of The Customer Podcast, the go-to podcast for CX professionals looking to transform their organisation. In this episode, Neil Sharp continues to take a deep dive into customer experience through the eyes of different guests who've got a particular perspective on customer experience in their work. Today we hear from Remeny Armitage, a...

Welcome back to Second Opinion. This month, we’re going to focus on explaining the value that partnerships can provide to Life Sciences companies, as well as exploring examples of those that have got strategic partnerships right, and how this has transformed their organisations as a result.

Welcome back to Second Opinion. Welcome back to Second Opinion. In this month’s podcast, we’re going to talk about digital, from the contradictions at the heart of pharma organisations through to a case study about how to get it right, from someone who’s been there and done that. To talk about pharma’s digital revolution in one newsletter is a bit like trying to capture all of Paris in one photogr...

Welcome to the third episode in this second season of The Rise of The Customer Podcast, in which we talk to some of the biggest innovators in CX. In this episode, we’re joined by Garry Gormley, CEO of the Fab Group, whose company doesn’t just take a theoretical approach to the customer experience, but delivers on it too – operating both as consultants and an outsourcing company for their clients....

Welcome back to Second Opinion. In this month’s issue, we’re tackling one of the biggest paradoxes in our industry – the timescales of change. Change is constant in the Life Sciences industry. We have to get used to dealing with extremely short and long timescales at the same time, fielding decade-long development pathways while constantly evolving our patient engagement techniques. Throw in persi...

Welcome to the second episode in this new season of The Rise of The Customer Podcast, the go-to podcast for CX professionals looking to transform their organisation. In this episode, Neil Sharp brings you something a little different. Shining a spotlight on the importance of culture in driving customer centricity, this compilation pulls together fascinating snippets from some of the fantastic gues...

Welcome back to Second Opinion. In this edition, we’ll be taking the first of what will be many hard looks at inequity within healthcare and the life sciences industry. The last ten years have borne a long-awaited recognition that our societies are plagued by historical biases in almost every system from education to urban planning – and unfortunately healthcare is no exception. We’ve discussed el...

Welcome back to Second Opinion, where this month we’re taking on one of the biggest buzzwords in business: data. Take 100 leaders from every major industry in the economy and ask what they believe will be the biggest trend in the next decade, and almost all of them will say ‘data’ or ‘AI’. In fact if any of them don’t, we at Second Opinion would consider eating our shoes. Certainly in the pharma w...

Welcome to the second series of The Rise of The Customer Podcast, the go-to podcast for CX professionals looking to transform their organisation. In this first episode of the new series, Neil Sharp is joined by Clare Allan. Clare heads up the contractor and resourcing arm at PEN and brings with her a breadth of knowledge in recruitment of permanent, contract and fixed-term staff. It’s a really ins...

2022 is here, and we’re back with Second Opinion! We’re looking forward to another year of exploring the latest innovations, transformations, and breakthroughs in the care delivery space, and more excitingly, how you can get involved. In this episode, we’re digging into the world of patient services – looking at what they actually are, why they’re crucial to the future of our healthcare systems, a...

Special Edition: The Life Sciences and Healthcare sectors are transforming faster than ever, and there is no-one more central to that transformation than their ultimate customers: patients. This is a special episode brought to you by Shrinivas Anikhindi, author of our Life Sciences editorial Second Opinion, who has taken a deeper look into this transformation with the help of expert guests Paul Si...

Welcome to the next episode of The Rise of The Customer Podcast, the go-to podcast for CX professionals looking to transform their organisation. In this episode, we take a deep dive into Wealth Management, one of the core sectors we work with, and explore the challenges that lay ahead for the industry. Neil is joined by Mary Wong and Leo Chancellor, both Associate Partners at PEN, who each bring w...

Welcome to the next episode of The Rise of The Customer Podcast, the go-to podcast for CX professionals looking to transform their organisation. In this episode, we’re joined by Christophe Jauquet, Health Experience Expert, Author and International Keynote Speaker. Christophe advises companies and brands on how the health, wellness and consumer sectors are increasingly overlapping. He brings insig...