The Liquid Lunch Project

Bill Carlin didn't just build a business; he built a movement. From shipping packages out of his bedroom to launching Racklify, a no-BS platform that connects merchants with warehouses (without shady middlemen), Bill's story is a crash course in modern e-commerce, fulfillment, and hustle. In this episode, you'll learn: Why fulfillment is make-or-break for online sellers What COVID did to the world...

Ever wondered how a small law firm can dominate Google and YouTube? Hint: it's not about matching billing rates; it's about building authority. On this episode of The Liquid Lunch Project, Matthew R. Meehan and Luigi Rosabianca chat with Dennis "DM" Meador, founder of The Legal Podcast Network. Dennis breaks down how niche-focused podcasts help lawyers stand out, attract better clients, and transf...

Ever felt like a CEO's life is a roller coaster, with more downs than ups?  That's exactly what Sahil Patel, 2x founder and current CEO of Spiralyze, is here to unpack. In this episode, Sahil dives deep into the gritty reality of entrepreneurship, describing how to live in the valleys and still lead authentically. He unpacks hard-earned lessons from ER Express, explains why small markets can kill...

Imagine a global economy built entirely on scams.  Spoiler: it's already here. In this episode of The Liquid Lunch Project, Matthew Meehan and Luigi Rosabianca sit down with Alec Crawford, co-founder and CEO of Artificial Intelligence Risk, Inc. (AI Risk) . Together, they unpack just how deep the rabbit hole of modern fraud goes. From $7 trillion in annual losses to North Korean hackers impersonat...

Is the real estate market crashing? Or is it finally on sale? That's (one of) the questions we're discussing on this episode of The Liquid Lunch Project. Matthew R. Meehan and Luigi Rosabianca welcome Hunter Thompson , capital raising pro and founder of RaisingCapital.com. They go deep on what makes this moment in the market a generational buying opportunity, why most people miss it, and how the s...

Think your business is worth $12 million? It might be closer to $3.5…and here's why. In this episode, Matt and Luigi sit down with Tom Dillon, founder of Frac Finance, to unpack the brutal realities behind business valuations, botched exits, and what most owners get dead wrong about scaling and selling. From M&A landmines to the truth about fractional CFOs, this one's a wake-up call for any entrep...

Ever wondered how a move to Alaska could ignite a passion for accounting? Tanya Akimenko's unexpected journey from the icy terrains of Alaska to founding Golden Apple Agency is a testament to resilience and entrepreneurial spirit. In this episode, Matthew R. Meehan and Luigi Rosabianca sit down with Tanya Akimenko, founder of Golden Apple Agency. Tanya shares her unique path into the world of acco...

What do Shakespeare in the Park, a toddler in potty training, and a luxury trailer have in common? One of the weirdest (and most genius) origin stories in business. In this episode of The Liquid Lunch Project, Matt and Luigi sit down with David Sauers, the founder and CEO of Royal Restrooms, a business that turned porta-potty nightmares into a multimillion-dollar, franchise-worthy empire. From a w...

Are you confusing bookkeeping with business strategy? In this episode, Matt and Luigi sit down with Salvatore Tirabassi, Managing Director of CFO Pro Analytics , to break down why most business owners are stuck in the past when it comes to CFO support. They unpack the real job of a CFO (spoiler: it's not just balancing the books) and how fractional CFO services can radically improve financial mode...

Ever sold your dog for a fat check and got a standing ovation for it? That's how Aaron Spivak describes selling the company he built from scratch into a $50M powerhouse. In this episode of The Liquid Lunch Project , Matt and Luigi sit down with Aaron, the DJ-turned-juice-slinger-turned-weighted-blanket-mogul, to unpack how grit, delusion, and one viral Kickstarter helped him build Hush , one of th...

What if your health routine mattered more than your hustle? Jimmy St. Louis traded shoulder pads for stem cells…and he's building a business that could outlive us all. In this episode, Matt and Luigi sit down with Jimmy St. Louis (former NFL player, serial entrepreneur, and CEO of Agentis Longevity) to talk about the future of healthcare that doesn't start in a waiting room. From biohacking to bus...

What if your biggest tax burden could be flipped into your greatest asset? In this episode, Matt and Luigi sit down with Sean Graham, a CPA turned real estate entrepreneur who's turning self-storage and depreciation into a business superpower. Sean walks us through his journey from cubicle life to building a real estate empire…one shed at a time…and breaks down how cost segregation isn't just tax...

Think you're making money just because the bank account isn't empty? Hate to break it to you…but that's not how business works. In this episode of The Liquid Lunch Project, Matt and Luigi sit down with Teresa Wagonseller, founder of HigherUp CFO Services , to rip the lid off a big misconception: small businesses don't need a CFO. Spoiler alert—they do.  Teresa explains the difference between CPAs...

Ever wonder how a restaurant brand with over 120 locations keeps every burger, every plate, every pour consistently badass? Meet the man who makes it happen. In this episode of The Liquid Lunch Project, Matthew R. Meehan and Luigi Rosabianca sit down with Chef Alex Sadowsky , the culinary engine behind Twin Peaks. From preserving brand soul across hundreds of locations to balancing artistry and bu...

Feel like your business has you in a chokehold? Buried under relentless tasks and daily mayhem? Strategic planning isn't just for corporate titans—it's the hidden edge small business owners need to break free and take charge.   In this episode of The Liquid Lunch Project , we're joined by Dr. Commander Mary Kelly—U.S. Naval Academy grad, retired Navy commander, and author of 15 books— to reveal ho...

What if the best idea for your business isn't coming from your C-suite, but from the intern who barely speaks in meetings? In this episode of The Liquid Lunch Project, hosts Matthew R. Meehan and Luigi "The Professor" Rosabianca sit down with Nick Jain, CEO of IdeaScale , to talk about shaking up the way businesses innovate. Nick drops no-BS insights on how small businesses can harness the power o...

Starting a business without an exit strategy? That's like boarding a plane without knowing the destination. If you think selling your business is something you figure out 'later,' think again. This episode will change how you plan for the future. On this episode of The Liquid Lunch Project, we sit down with Wayne Zell—JD, CPA, tax expert, investment advisor, and the guy you wish was handling your...

Every business owner hits a wall: too much to do, too little time, and a never-ending cycle of putting out fires. The real question is: are you optimizing, or just surviving?  In this episode, we sit down with Joshua Hoecherl, CEO of Pinpoint Management, to talk about operational excellence and how business owners can streamline their processes for sustainable growth. Josh breaks down the common p...

🍾 Pop the champagne, pour the tequila, and cut the damn cake; we've officially hit 200 episodes of The Liquid Lunch Project! For the past 200 episodes, we've been bringing small business owners and entrepreneurs real, no-BS conversations about what it actually takes to grow and scale. No fluff, no guru nonsense…just straight talk from the trenches. To mark this milestone, we brought back Blaine O...

What if the key to scaling your business isn't a new strategy but rewiring how your team thinks and operates?   In this episode of The Liquid Lunch Project, Matt and Luigi sit down with Steven Falk, CEO of Switchback , a game-changing leadership and team-building organization. Steven shares his radical approach to developing resilient, high-performing teams by leveraging the science of metacogniti...

Think grants are just for big corporations or nonprofits? Think again. Nearly 40% of the U.S. economy is designed to give away money —but most small business owners have no idea how to access it. In this episode, we're diving deep into free money for small businesses with the legendary Matthew Lesko —yes, the guy in the question mark suit who's been uncovering government grants for 50 years. He br...

Amazon killed retail, right? Wrong. The survivors are thriving—and the deals are on the clearance rack. Want to know how to cash in?   Retail is far from dead—it's just been reshaped by Amazon, COVID-19, and shifting consumer behaviors. In this episode, we sit down with Andy Weiner, President of Rockstep Capital, to break down the reality of retail in America today. From how shopping centers are t...

What if the solution to your pest problem didn't involve poison? Most people see pests and reach for the nearest can of Raid. Kari Warberg Block saw pests and built a multi-million dollar company.  In this episode, we sit down with the founder of EarthKind, the trailblazing brand that disrupted the pest control industry with all-natural botanical solutions. Kari shares her wild journey from a mous...

Are your employees simply checking boxes, or are they driving your business forward? In this episode, we sit down with Scott Morris, founder and CEO of Propulsion AI, to discuss how AI-driven tools can transform your hiring process, eliminate wasted time, and help you find the right people for the right roles.  From his early days in HR to leaving corporate America to solve the "employee fit" prob...

Are You Building a Business or a Trap You Can't Escape? On this episode of The Liquid Lunch Project, hosts Matthew R. Meehan and Luigi Rosabianca sit down with Darryl Bates-Brownsword, a seasoned expert in business valuation and exit strategies. Together, they dive into the complexities of valuing a business, the importance of having a clear exit vision, and the common mistakes business owners mak...