The Glitch Report: The Original Marketing Botcast

 In today’s episode, we talk about Amazon’s surprise bid for TikTok ahead of the upcoming US ban. Could the shopping giant end up controlling one of the most popular social media apps? We also discuss how the presence of  AI Overviews seems to have spiked since Google’s March core update. Finally, we touch on a new AI tool for YouTube creators.

In today’s episode, we talk about the new advertising format that Roblox is releasing in partnership with Google. It might be a great opportunity to get in front of Gen Z users. We also discuss ChatGPT’s image generator being made available to free users and TikTok shutting down TikTok Notes.

In today’s episode, we talk about an announcement from President Trump that he expects a deal for the sale of TikTok’s U.S. operations to happen before April 5th. We also discuss an update from Google that will allow advertisers to display multiple identical ads on the same search result page. Finally, we touch on the impact of Google’s March core update.

In today’s episode, we talk about a recent report that reveals that leading ad verification companies are failing to detect and block bot traffic effectively. We also discuss a new ad placement adoption from Reddit which allows you to place ads in the comment section. Finally, we talk about an interesting statistic: 15% of Google searches are brand new and have never been seen before.

In today’s episode, we talk about a discussion that took place at Search Central Live NYC, where Google’s John Mueller claimed AI isn’t meant to replace traditional search, just enhance it. We also discuss some video features that are coming to X and the new tracking columns that are now available for Demand Gen campaigns.

In today’s episode, we discuss the new image generation feature recently released for ChatGPT. We also talk about how AI web crawlers are overwhelming some websites’ servers and what developers are doing to prevent this. Finally, we touch on Google’s latest search algorithm update that just wrapped up today.

In today’s episode, we talk about ​how Google is testing a new Ads feature called "Search Max," which integrates AI-driven capabilities to enhance ad performance. We also discuss Meta’s upcoming rollout of their “Community Notes” feature and the new asset testing tool for Google PMax retail campaigns.

In today’s episode, we talk about a recent study that found that AI search engines have a lot of problems citing their sources. We also discuss the new negative keyword limit for Google PMax campaigns and a study that shows why you should only have one publish date on your articles.

In today’s episode, we talk about a trend that’s seeing brands hire Gen X and boomer influencers to appeal to older demographics. We also discuss Google’s response to criticisms of their AI mode and a new creative model being developed by OpenAI.

 In today’s episode, we talk about some recent research that reveals that the AI threat to Google might be exaggerated. We also discuss a study that shows just how much AI content is on the internet now and an exciting new feature for PMax ads.

In today’s episode, we talk about an update to Google’s anti-trust issues. While the DOJ has reiterated its call for Google to divest its Chrome browser, it’s softened its stance on their AI investments. We also discuss how Instagram is experimenting with a new community chat feature and a recent comparison of how AI tools respond to more sensitive queries.

In today’s episode, we talk about a recent report that reveals advertisers expect an ad spend slowdown due to the recently announced US tariffs. We also discuss how Snapchat is expanding its creator offerings through a partnership with Later, and Google Ads may get channel reporting for PMax campaigns.

 In today’s episode, we talk about how the rise of AI Overviews is resulting in more zero-click content. How will this impact SEO moving forward? We also discuss the announcement by Meta that Alex Schultz, their CMO and VP of Analytics, will be publishing a book later this year on growth strategies, digital marketing best practices, and leveraging AI. Finally, we touch on YouTube’s new Creative Pa...

In today’s episode, we discuss a recent report that despite rising competition, Google is still most people’s go-to search engine. We also talk about the growing trend of ditching social platforms for their own spaces, and the introduction of QR codes for Google reviews.

In today’s episode, we discuss the news that Google is rolling out its March core update, so keep an eye on your organic traffic. We also talk about how TikTok’s CPM has dropped by 80%, as well as some new Google Analytics features.

In today’s episode, we discuss a report that shows that Reddit’s engagement is growing at a faster rate than other platforms in the US. We also talk about recent updates to LinkedIn’s audience tool and Google’s Ads Editor.

In today’s episode, we discuss the reactions to Meta’s potential plan to spin off Reels into its own app. We also talk about a new X alternative that’s in the works, backed by Open AI CEO Sam Altman. Finally, we touch on a big shift that’s taking place in the AI image generation space.

 In today’s episode, we discuss news that President Donald Trump indicated he would likely extend the deadline for TikTok’s sale, effectively postponing the app’s impending ban scheduled for next month. We also talk about yesterday’s X outage and Reddit’s projected ad revenue growth of 30%.

 In today’s episode, we discuss the news that Meta is planning to expand AI agents to brands, especially to small businesses lacking resources. We also talk about Google’s warning that you shouldn’t redirect 404 pages to your homepage and a new feature that allows users to see why they’re being served certain Bing ads.

In today’s episode, we discuss Google testing AI-only searches. Is this the end of traditional search results? We also talk about how TikTok is projected to reach over $32 billion in ad revenue this year, and we compare standard ChatGPT to Deep Research to see which is better for certain tasks.

In today’s episode, we discuss a recent report that shows that 80% of the top 100 grossing apps and games in the U.S. App Store have utilized Apple Search Ads. We also talk about how Google is expanding AI Overviews to a broader range of queries and making them accessible globally. Finally, we touch on the new advertising tools being offered by Microsoft.

In today’s episode, we discuss how Google is tracking Android devices—even before users open any apps. We also talk about the Google Ads outage that took place over the weekend and how one business claims to be out over $50,000. Finally, after over 20 years we say goodbye to Skype.

In today’s episode, we discuss what Google says will be its top priorities for 2025—what do marketers need to know? We also talk about reports that Google is now displaying the same search ad three times on one page and a new study that found that online reviews might not be as important as you think.

In today’s episode, we discuss the release of Open AI’s newest AI model, GPT 4.5. We also talk about how AI Overviews is sending and increasing amount of traffic to YouTube and marketers might need to start advertising to AI bots in the near future.

In today’s episode, we discuss how Instagram is reportedly considering launching a standalone app for Reels to better compete with TikTok. We also talk about TikTok driving $6 billion in mobile sales and the revelation that Google is running different auctions for each ad location.