CommerceIQ

The Digital Shelf Cast

Business EN ↓ Odcinki: 29

Welcome to the Digital Shelf Cast. On this podcast you’ll find innovative strategy, insights and tangible tactics that work best TODAY in helping ecommerce leaders win online at speed and scale. Join our host Julia Glotz as she explores latest trends and challenges in digital commerce with ecommerce experts. World-leading consumer brands software to analyze, mobilize and optimize their online performance across thousands of online channels globally at speed and scale. Find out how: https://commerceiq.ai/podcasts/

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Autor

CommerceIQ

Kategoria

Business

Strona podcastu

commerceiq.ai

Ostatni odcinek

28 wrz 2023

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Odcinki

Winning in Ecommerce 2021 22.12.2020 43:55

2020 has been a watershed moment for online shopping. US eCommerce sales will account for 19.2% by 2024. Around the world, the pandemic has turned shopper habits upside down. In the process, digital commerce strategies had to be accelerated by months, at times completely rewritten putting extraordinary pressure on CPG businesses to adapt at pace. So, what will it take to win eCommerce in 2021? Lis...

Ecommerce in Europe, Spotlight Germany 07.12.2020 45:00

For this episode, we turn our attention to continental Europe putting a spotlight on Germany. It’s Europe’s biggest consumer market after Russia, but in many ways a laggard when it comes to online shopping. During lockdown many neighbouring countries embraced eCommerce shopping, but German shoppers proved much more conservative in their habits. Listen to our experts discussing what’s happening wit...

Get more from your eRetail Media spend 21.10.2020 38:38

Covid-19 has catapulted eRetail Media into the limelight as more shopping is happening online. In this episode John, CEO at e.fundamentals and Ben Taylor, Head of Omni-channel Retail at Publicis Commerce discuss international best practices and evaluate formats that enable growth-driven brands to stand out, catch the eye of shoppers and convert eyeballs into purchases on the digital shelf while ge...

A CPG's Guide to Black Friday 2020 17.09.2020 44:54

Brands have no time to waste getting up to speed with eCommerce. So how to prepare your brand's digital shelf for eCommerce galore on Black Friday? Industry veterans John Maltman, CEO at e.fundamentals and Christian Hassold, VP EMEA at Salsify share actionable insights for how brands can plan for key-turning success online during Black Friday and beyond. And don't miss your chance for a free consu...