The Daily Trends Report

# The Daily Trend Report with giovanni gallucci: August 5, 2026 Good morning. This is Alexis Parker, sitting in with giovanni gallucci and Chloe Dawn, and this is the Daily Trend Report. Morning, Alexis. ## In this episode **Organic Social Media Strategy.** So Eddie's lead story this morning is a real gut-punch for how brands spend their money. A creator named Kaleigh Moore pulled together everyth...

# The Daily Trend Report with giovanni gallucci: August 4, 2026 Good morning. This is giovanni gallucci, joined by Chloe Dawn and Rachel Donovan, and this is the Daily Trend Report. Morning, gio. ## In this episode **Social Media.** This one's all over the reports, gio. Kendall and Travis both put it up top. **Clean Label Food and Beverage.** Food side, gio. Eddie and Travis both led with a deal....

# The Daily Trend Report with giovanni gallucci: August 3, 2026 Good morning. This is Alexis Parker, sitting in with giovanni gallucci and Chloe Dawn, and this is the Daily Trend Report. Morning, Alexis. ## In this episode **Social Media.** So the one that stopped me this morning, and Eddie and Travis both had it near the top, is Reddit. They crossed a hundred and thirty million people a day. **Cl...

# The Daily Trend Report with giovanni gallucci: August 2, 2026 Good morning. This is giovanni gallucci, joined by Chloe Dawn and Rachel Donovan, and this is the Daily Trend Report. Morning, Gio. ## In this episode **Social Media.** So the thing Travis and Eddie both put right at the top stopped me cold. The money is walking away from the big follower counts. **Clean Label Food and Beverage.** Min...

# The Daily Trend Report with giovanni gallucci: August 1, 2026 Good morning. This is Alexis Parker, sitting in with giovanni gallucci and Chloe Dawn, and this is the Daily Trend Report. Morning, Alexis. ## In this episode **Social Media.** So the one that stopped me this morning, and Eddie flagged it, Travis had it too, is LinkedIn. They added a button on every post that says, more or less, this...

# The Daily Trend Report with giovanni gallucci: July 31, 2026 Good morning. This is giovanni gallucci, joined by Chloe Dawn and Rachel Donovan, and this is the Daily Trend Report. Morning, Gio. ## In this episode **Social Media.** So the thing that jumped out at me this morning, and Travis and Eddie both flagged it, is that carousels are out-engaging Reels this quarter. That feels backwards. **Cl...

# The Daily Trend Report with giovanni gallucci: July 30, 2026 Good morning. This is Alexis Parker, sitting in with giovanni gallucci and Chloe Dawn, and this is the Daily Trend Report. Morning, Alexis. ## In this episode **Social Media.** The thing that stopped me this week wasn't a platform change. It was Spotify. **Clean Label Food and Beverage.** My story's a pickle company. Travis and Eddie b...

# The Daily Trend Report with giovanni gallucci: July 29, 2026 Good morning. This is giovanni gallucci, joined by Chloe Dawn and Rachel Donovan, and this is the Daily Trend Report. Morning, Gio. ## In this episode **Social Media.** So Eddie put Pinterest near the top this morning, and I'll admit I did a double take. Social Media Today ran a whole playbook on building a brand there. **Clean Label F...

# The Daily Trend Report with giovanni gallucci: July 28, 2026 Good morning. This is Alexis Parker, sitting in with giovanni gallucci and Chloe Dawn, and this is the Daily Trend Report. Morning, Alexis. ## In this episode **Social Media.** So the one I keep circling back to this morning, Travis had it at the top and Jayme and Kendall both flagged it too, is Gap. They opened their creator affiliate...

# The Daily Trend Report with giovanni gallucci: July 27, 2026 Good morning. This is giovanni gallucci, joined by Chloe Dawn and Rachel Donovan, and this is the Daily Trend Report. Morning, Gio. ## In this episode **Social Media.** So Eddie put a shipped feature at the top this morning, not a think piece. Instagram rolled out Replace Audio the week of the twentieth. **Clean Label Food and Beverage...

# The Daily Trend Report with giovanni gallucci: July 26, 2026 Good morning. This is Alexis Parker, sitting in with giovanni gallucci and Chloe Dawn, and this is the Daily Trend Report. Morning, Alexis. ## In this episode **Social Media.** Eddie and Travis both put the same thing at the top this morning, and it's a little awkward for anybody selling a course. The comment bots. **Clean Label Food a...

# The Daily Trend Report with giovanni gallucci: July 25, 2026 Good morning. This is giovanni gallucci, joined by Chloe Dawn and Rachel Donovan, and this is the Daily Trend Report. Morning, Gio. ## In this episode **Social Media.** So yesterday we spent the whole first block on the 65-inch screen. Eddie's report this morning pointed the other way. **Clean Label Food and Beverage.** Kendall's whole...

# The Daily Trend Report with giovanni gallucci: July 24, 2026 Good morning. This is Alexis Parker, sitting in with giovanni gallucci and Chloe Dawn, and this is the Daily Trend Report. Morning, Alexis. ## In this episode **Social Media.** So Eddie and Kendall both landed on the same shift this week, and it's one almost nobody's staged for. YouTube's pushing hard onto the television. **Clean Label...

# The Daily Trend Report with giovanni gallucci: July 23, 2026 Good morning. This is giovanni gallucci, joined by Chloe Dawn and Rachel Donovan, and this is the Daily Trend Report. Morning, Gio. ## In this episode **Social Media.** So Eddie and Travis both flagged the same number overnight, and it stopped me cold. Fifty-five percent of people say they post less than they did five years ago. **Clea...

# The Daily Trend Report with giovanni gallucci: July 22, 2026 Good morning. This is Alexis Parker, sitting in with giovanni gallucci and Chloe Dawn, and this is the Daily Trend Report. Morning, Alexis. ## In this episode **Social Media.** So a company called Pangram scanned over a million posts and finally put a number on the thing everybody already smelled. Forty-one percent of the long posts on...

# The Daily Trend Report with giovanni gallucci: July 21, 2026 Good morning. This is giovanni gallucci, joined by Chloe Dawn and Rachel Donovan, and this is the Daily Trend Report. Morning. ## In this episode **Social Media.** Travis flagged something at one this morning that I don't think has landed with anybody yet. The Justice Department published an opinion clearing TikTok for federal governme...

# The Daily Trend Report with giovanni gallucci: July 20, 2026 Good morning. This is Alexis Parker, sitting in with giovanni gallucci and Chloe Dawn, and this is the Daily Trend Report. Morning, Alexis. ## In this episode **Social Media.** Reddit ran its first US brand campaign this week. It's called People Are the Best, and the whole thing celebrates unpolished human conversation. **Clean Label F...

# The Daily Trend Report with giovanni gallucci: July 19, 2026 Good morning. This is giovanni gallucci, joined by Chloe Dawn and Rachel Donovan, and this is the Daily Trend Report. Morning, giovanni. ## In this episode **Social Media.** Travis put a number in front of me this morning that I had to read twice. When Google's AI answer cites Instagram or Facebook inside a buying question, a major ret...

# The Daily Trend Report with giovanni gallucci: July 18, 2026 Good morning. This is Alexis Parker, sitting in with giovanni gallucci and Chloe Dawn, and this is the Daily Trend Report. Morning, Alexis. ## In this episode **Organic Social Media Strategy.** Kendall's report pulled a MediaPost piece from yesterday that I can't stop thinking about. The biggest brand moments of this tournament weren't...

# The Daily Trend Report with giovanni gallucci: July 17, 2026 Good morning. This is giovanni gallucci, joined by Chloe Dawn and Rachel Donovan, and this is the Daily Trend Report. Morning, Gio. ## In this episode **Social Media.** So the number that stopped me cold. Clark's report has TikTok Shop on track to move twenty-three billion dollars in US sales this year, ahead of Target and Costco on th...

# The Daily Trend Report with giovanni gallucci: July 16, 2026 Good morning. This is Alexis Parker, sitting in with giovanni gallucci and Chloe Dawn, and this is the Daily Trend Report. Morning, Alexis. ## In this episode **Social Media.** So the one everybody scrolled past. X's head of product, Nikita Bier, admitted the recommendation algorithm stopped weighting mutual follows. **Clean Label Food...

# The Daily Trend Report with giovanni gallucci: July 15, 2026 Good morning. This is giovanni gallucci, joined by Chloe Dawn and Rachel Donovan, and this is the Daily Trend Report. Morning, Gio. ## In this episode **Social Media.** So the through-line this morning, Gio, is authenticity, but not the soft version. The platforms are enforcing it. **Clean Label Food and Beverage.** Okay, my side. And...

# The Daily Trend Report with giovanni gallucci: July 15, 2026 Good morning. This is giovanni gallucci, joined by Chloe Dawn and Rachel Donovan, and this is the Daily Trend Report. Morning, Gio. ## In this episode **Social Media.** So the through-line this morning, Gio, is authenticity, but not the soft version. The platforms are enforcing it. **Clean Label Food and Beverage.** Okay, my side. And...

# The Daily Trend Report with giovanni gallucci: July 14, 2026 Good morning. This is Alexis Parker, sitting in with giovanni gallucci and Chloe Dawn, and this is the Daily Trend Report. Morning, Alexis. ## In this episode **Social Media.** The loudest thing across the reports this morning wasn't a feature. It was a piece Search Engine Journal ran, and Eddie, Travis, and Jayme all pulled it on thei...

# The Daily Trend Report with giovanni gallucci: July 13, 2026 Good morning. This is giovanni gallucci, joined by Chloe Dawn and Rachel Donovan, and this is the Daily Trend Report. Monday morning, coffee's hot, let's get into it. ## In this episode **Social Media.** Okay, so Kendall flagged this one and called it table stakes, which got my attention. Google and Meta both shipped AI-disclosure labe...