The Bright Balloon

I always love having Lilly on the show! In this episode, not only do we get to hear about some new products she has available for balloon artists, but we also chat about some best practices for Instagram, with quick and easy updates you can make while listening! First, we talk about your Instagram bio and how to make it appealing and informative for your audience. Lilly shares her "who, where, wha...

I'll admit - I was not prepared for all of the great advice Jo Jo gave in this interview! She and her team do all things event decor... tents, rentals, linens, chairs and of course balloons. She's built an incredibly successful business with her supportive connections in the community and I have no doubt you'll get inspired and learn something by listening to her story. Jo Jo tells us a bit about...

I'm taking a unique approach to planning the year ahead and thinking not just about my business goals, but family and personal life goals and how they all tie together. The first planning strategy is one I saw in my Instagram feed over and over before finally clicking in to learn more. It's all about finding one thing that is going to define your year, so that you can plan your personal and work l...

I am so thrilled to have Tommy & Scott of Balloons by Tommy on the show for the final 2023 interview! I've always held them in my mind as the gold standard of balloon businesses and appreciate even more how kind each of them are with their knowledge and experiences. Tommy's balloon dreams started very young and he has never swayed from those dreams. We hear how he ran and grew his business while g...

Today I'm sharing how a few of the books from the book club have changed my business this year! It was such a nice refresher to look back on this list and have another think about all that we covered. And I can't even say that all of the books in my top 3 were the most enjoyable to read, but they've definitely helped me make some great changes. Without further ado, here they are: Rich Dad Poor Dad...

In this episode we are checking in with Melody to get an update on her educational platform as well as her decor business. In particular, we'll learn: how changing her minimum has changed her business the kind of impact her disco ball wall has made to her income and business plan. It was so nice to hear how Melody is thriving!    Listen to Melody's  episode about not waiting for permission here!  ...

I've already had the pleasure of chatting with Larry and Joe from Havin' A Party, but in this episode we get to round out the trifecta and connect with Austin to hear about some exciting things coming next for this distributor family! First, Austin takes us through the moment he made the decision to jump into the family business and how they all quickly realized that roles needed to be assigned in...

Two experienced balloon business owners come on the show in this episode to tell us about their balloon decor recipe membership! Johnathan Gerber of Party People Events and Jonathan Fudge of YTE Events & Balloon Decor have come together to provide a super helpful resource to fellow balloon business owners looking for step-by-step instructions for balloon decor, from the basic column to elaborate s...

Do you ever find yourself moving your own goalpost? I've been thinking a lot about this concept for the past few months and trying to notice how often I self sabotage by doing it! It's a dangerous thing because it immediately has us thinking we are less successful than we really are. In this episode, I want to help you find some guardrails for yourself so you can protect your goals. I'm a big beli...

I've been keeping this huge secret for several months now! But I'm ready to share all about how I'm preparing my business for my maternity leave, what will change and more... Long story short, this was a huge surprise. And it's one thing to wrap your head around maternity leave while working a 9-5 job, but the prospect of making this happen successfully as a business owner takes it to a whole new...

In this episode, Poppy of Balloon Charm tells us about how she's fulfilling her entrepreneurial spirit with balloons after retiring from the military. How she's built her portfolio, where she went for training and what has grown her business... we get to hear about it all! She shares how she felt it was so important to take advantage of the professional development opportunities afforded to her th...

In this Throwback Thursday episode we are checking in with Erin from @youngandwildballoonco and since her last episode, she has experienced insane growth! You are going to feel so inspired when you hear about the strides she's made in her business! Listen to Erin's episode about hiring here! Thank you to  PremiumConwin  for sponsoring our monthly "throwback" episode! RESOURCES MENTIONED: 17hats (...

We all have those situations from time to time where we forget an installation tool on the job, or we misunderstand the setup location. But in today's episode, I'm sharing some of my top balloon horror stories that were kind of nightmare situations. First, I'll take you through what happened when I missed a job entirely! There were a number of things that went wrong in this case but mainly, I lear...

I first connected with Shelby at the Glow Retreat I hosted this past summer and after learning about some of the extra things she needs to factor into her pricing and availability due to being a single parent, I knew I wanted to bring her on the show to elaborate on the perspective. Even if you're not a single parent, some of these thought processes will definitely still apply to anyone with young...

What an honor to have an interview with one of the major manufacturers for you this week! Allison of Tuftex comes on the show to tell us how she got into the balloon industry, how they make theirs, what's next for the company AND she answers a few of your questions submitted through Instagram! You probably won't expect what type of career she transitioned from before owning and operating Tuftex. S...

Although I know that talking about policies and fees kind of sounds like a drag, I think it's so helpful to discuss them because they are important parts of our businesses that often get neglected and can sometimes even set us up to lose money if we don't put them in place. So in this episode, I'm sharing what you've all shared with me about your delivery, weather, booking and cancellation policie...

In our first "Throwback Thursday" epiosde I'm cating up with Extra Betty! Since our first interview, Extra Betty has moved to a new shop with four times the space, started offering a new rental option, The Betty Bubble, and launched a T-Shirt line! Elizabeth and Adam are honest and candid as we catch up on all things Extra Betty! Purchase a graphic Tee here Listen to the first Extra Betty episode...

In this episode I'm chatting with my insurance agent Erin about important stuff like liability, vehicle, health insurance and more. You'll even hear my gasp as I realized how underinsured I was! This interview was a total wake up call. Contact Erin here: Erin.gabriel@countryfinancial.com Erin walks us through some considerations for home-based, warehouse and retail businesses... and what to focus...

This interview with Alissa of Party Lane is SO exciting! I have been talking to people about this conversation since we recorded it and can't stop thinking about ways to establish more partnerships in my business. Seriously - don't miss this one, because Alissa shares how she kind of cracked the code on venue and vendor partnerships!   Before we get to that conversation, though, we also chat about...

Join the Pumpkin Plan Accelerator Course here Today is the final day to enroll. 

Before implementing The Pumpkin Plan, I felt like I was trying to market to everybody but getting no traction. What really helped me regain my focus was finding the sweet spot within my business... and that's what this episode will help you work towards, too. (And don't miss the quiz in the show notes!) There are three main aspects to this: finding your best clients identifying your unique offerin...

Special announcement: Enrollment for the  Pumpkin Plan Accelerator opens today! (9/12/23) I have been  waiting for this episode to be released! It's an interview with my friend Emily of Utah Balloon Creations, who runs a pretty large scale business. So she knows the tools and processes that we need in our business in order to succeed. She's coming on the show to tell us all about her Delivery & Qu...

When I first read The Pumpkin Plan by Mike Michalowicz years ago, it wasn't the right time in my business for it to really "click" for me. But about a year ago I found myself accidentally implementing the practices, which led me to take a more intentional approach with the process... and let me tell you... it had an immediate impact on my business. So much so that it inspired the Bright Balloon Bo...

In this week's episode I'm chatting about my experience hosting my first ever Glow Retreat! I met awesome people, had a great time and learned a lot. I wanted it to be a space for balloon business owners to talk shop, because those are often my favorite moments and memories from conventions, and I think we all have something to teach, offer and share with one another. One thing that really helped...

In this interview with Brian from Banzi Balloons we hear about the tremendous growth of his company, but I also put him on the spot for some "next steps" advice for my business. And the thing I love about Brian is that when you ask his opinion - he gives it! We talk about how he bought out his competition and could hardly keep up with the growth they experienced when the pandemic started to lift....