Simplify to Scale Show

Do you struggle with knowing your brand message and how to consistently share that message with the world? If you’ve ever felt like you have no idea what to say on your social media platforms, blogs or email campaigns you won’t want to miss Episode 29 of The Lean Out Your Business Podcast where our Host, Crista Grasso, interviews Melanie Herschorn, a content marketing strategist and coach and the...

At the Lean Out Method we are big believers in sustainable success. We love systems and procedures that are lean and help create an ecosystem where success becomes inevitable. However; these systems can only thrive when they are built on a foundation of healthy habits. If you don't have healthy habits, you run the risk of burnout. In Episode 28 Crista Grasso walks you through an exercise that all...

The external work of growing  a business is only as strong as the internal work we do to take care of ourselves along the way. In Episode 27 of The Lean Our Your Business Podcast, Crista Grasso, speaks with Jenny Lind, Founder of Infinite Well Co, on what it means to "take a breathe" and how that one simple act can help you gain more focus, strengthen your relationships and improve your decision m...

At the Lean Out Method we are obsessed with planning and specifically with the idea of planning “just in time.” In her courses and with her students, Crista Grasso, teaches a structure for planning your next 90 days and in Episode 26 of The Lean Out Your Business Podcast Crista teaches you how to do just that.  If you've ever wondered how highly effective people accomplish what they do, this is th...

Have you been thinking of making a big, bold move in your business? Crista Grasso, just made a BIG move at Lean Out Method and in Episode 25 she's taking you behind the scenes of that decision.  If you've been wondering if you're ready to make the move and want some clarity on how you make that decision you won't want to miss this episode.  Listen in as Crista gives insight into the things you sho...

If you’ve ever wanted to grow your business more quickly and more sustainably you won’t want to miss Episode 24 of The Lean Out Your Business Podcast, where Crista Grasso takes  you behind the scenes of her Simplify to Scale Business Accelerator Program (S2S ). S2S is a 6-month group mentorship experience to help you scale your business simply and sustainably, without having to trade today for tom...

If you’re like many entrepreneurs than you are bold enough to execute on your big idea. The problem is that many of us know how to start but we do not know how to build sustainable long-term growth. If you’re someone who has been tied to your big idea, enamored with what you want to do but haven’t stopped to consider the long-term financial aspects of what bringing that idea to life might cost, yo...

If we are being honest we have all experienced the frustration and consequences of a poorly executed plan. Failing to design and execute a strategic plan can lead to a loss of time, money and energy. In this episode, Crista Grasso shares the five most common planning mistakes she sees people make and what you can do to avoid these pitfalls.  Want to start your strategic planning? Order your 90 Day...

The entrepreneurial rollercoaster is not a ride everyone enjoys taking. A lot of times however, we are given little choice than to just ride along. It is something that Jessica Maine knows best, thanks to years of equipping other professionals with personal and business development through strategy, community leadership and education. Jessica is part of the Lean Out Method team as its Sales and Ma...

Modern businesses, especially online or service-based industries, don't always have physical products. While you could argue that these businesses don't really need a physical product, the opportunity to scale with something physical needs to be explored. Crista Grasso takes some time to talk about using physical products to help scale and grow your business. She discusses how she used her 90-Day...

Often times, business owners crave for success. They also know that sometimes, it takes more than just working hard to attain it. Jordan Eades  joins Crista Grasso as she opens up about the dark side of success and its effect on her personal life. Jordan is the founder of Your Best Business Life  and her passion is helping female business owners overcome the temptation to overwork and achieve work...

Many people change up their schedules during summer. While some people slow down to take time off to go on vacation, others do the opposite and double down, taking the opportunity to ramp things up while the others are slowing down. One thing that's consistent across most businesses is that the schedule does shift, and things change a little bit in the summer. No matter what you decide to do, join...

There are three key foundations underneath the success of any business. These are financial stability, right systems, and strategic planning. Crista Grasso’s guest is Viola Welang , a small business strategist whose passion is to help her clients run and grow successful businesses without stress. In this episode, Crista and Viola discuss why these three key foundations are important. You’ll also d...

Bright, shiny object syndrome is at an all time high right now, and many of us are experiencing it on a weekly, if not daily basis. Bright, shiny objects are anything enticing that distracts you from the priorities that matter most in your business. Bright, shiny objects are captivating and can even be inspiring, but the end result is often no results and in some cases, customer confusion. In this...

Do you want to achieve success on Instagram, but you don't know how? If yes, then this episode is for you! Joining Crista Grasso in today’s episode is Nicole Doumato , an Instagram marketing coach dedicated to helping small businesses make it online. Nicole explains how you shouldn't focus on vanity metrics like the number of followers you have. If you can’t sell to your ten followers, how can you...

Most people are familiar with the term 'side hustle', and this may be how you started your business. Side hustle is the term for taking on extra work to explore our passions or earn extra income while also working a full-time job, but what do you call it when you already have an established business and you are adding something on the side? Introducing the concept of the 'side sprint', a useful to...

Although one of the main objectives of a business is to earn money, having the feeling that your finances are not enough may result in toxic thoughts. To eliminate such an unhealthy attitude that may hinder growth, undergoing money therapy is a great idea. Offering such help is what  Nicole Iacovoni  has set out to do, rooted in her own experience of overcoming a problematic relationship with mone...

Business growth is so much easier if you’re lean – when you’re not held back by things that weigh down the business more that they’re helping it. Just like your spring cleaning routine, there is a way that you can be systematic when it comes to identifying and eliminating these things that don’t serve you anymore. In this episode, Crista Grasso introduces her CHuCK technique, which stands for Cut,...

Sometimes, the easiest way toward success is working smarter, not harder. By learning how to market your genius and embrace your true strengths, you're on the right path to building a great brand. Crista Grasso is joined by motivational speaker, podcast host, and author  Nikki Nash  to discuss putting yourself in alignment with your goals and core values to resonate in the greatest way possible wi...

All good business owners know the importance of consistency, but consistency that is not coupled with continuous iteration for the better is a recipe for stagnation. This emphasis on continuous improvement in the essence of Kaizen – a Japanese concept that is one of the four pillars of the Lean Out Method. In this episode, Crista Grasso explains why consistency on its own is the same as Einstein's...

Podcasting is a steadily growing industry that many experts, brands, and businesses are leveraging for growth. The question most business owners are asking now is, should you start your own podcast or pitch yourself for podcast interviews? In this episode, Crista Grasso interviews  Michelle Glogovac , podcast matchmaker, publicist, and the host of  My Simplified Life Podcast . Michelle shares her...

We all have 24 hours in a day so why is it that some people seem to get so much done and others don't? It's how they use the time they have and structure their day that matters.  It starts with knowing the right things to be working on and then being as productive as possible. In this episode, Crista Grasso shares how you can be insanely productive – lean style - and get 5 to 10 hours back every w...

Without sales, you don't have a sustainably successful business, yet many entrepreneurs suffer from sales aversion and avoid or dread selling, which hurts the business’ profitability. But what if there was a way to do sales in a non-sleazy way that feels true to your ethics?  In this episode, Crista Grasso is joined by  Annie P. Ruggles , Founder and Dean of the  Non-Sleazy Sales Academy , where t...

There are so many things you can be doing to grow and scale your business, but are you wasting time on things you shouldn't be doing?  Things that are getting in your way, slowing you down, and that you need to say F-It to?  If you want to grow your business this year, you'll want to avoid these five things.   Tune in to find out what these are.

The things that you’re going to do to scale your business to six figures are going to be different from the things you need to do to scale it to seven figures and even further. There are things, however, that are fairly universal and should be on your to-do list as a business leader. If you want to scale your business, you need to rethink your place within it and what things you should do that wil...