Rocketship.fm

Join us for day two of Zero apps design sprint with AJ&Smart.  Today is all about storyboarding. Listen as the team from AJ&Smart take the ideas generated on day one and start to solidify them. The goal is to sketch an actual UI showing how a user would move through this part of the story — where they click, what info they enter, what they think, etc. This is the step before prototyping and one of...

At the end of day 1, we caught up with Michael Smart, co-founder of AJ&Smart, to get his inside take on how the first day went. We learn more about how he thinks about Design Sprints and their process for ensuring everything stays on track each day.  *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the webs...

In this episode, we drop a microphone into the first day of Zero, Kevin Rose's Intermittent fasting app, design sprint with agency AJ&Smart.  The goal of the first day is to encourage everyone to share what they already know and develop a common understanding with the rest of the group. Everyone involved in a sprint has different perspectives and different information about the problem they're try...

Follow along as each day this week we take you behind the scenes of an entire design sprint for Kevin Rose's app Zero led by Design Agency AJ&Smart. AJ&Smart is a design agency focused exclusively on helping companies innovate through the design sprint process and they let us drop our microphones into the room as they conducted a week-long Design Sprint with Mike Masur, the CEO of Zero.  If you ha...

Every day next week we will be going behind the scenes of a design sprint for the intermittent fasting app, Zero, which was founded by Kevin Rose. The design sprint is lead by AJ&Smart, the design agency focused exclusively on helping companies innovate through the design sprint process. You'll be behind the scenes as the team plans, iterates, and prototypes until finally getting their ideas in fr...

Latif Nanji is the co-founder and CEO of Roadmunk, the road mapping software that helps companies create and share their products strategy and roadmaps. Roadmunk is a roadmapping enterprise SaaS platform serving over 75,000 product innovators including Amazon, NY Times, Nike, The Coca-Cola Company, Bloomberg, Adobe & Citibank.  *** This show is a part of the Podglomerate network, a company that pr...

In today's episode, we say farewell to Lee, Gonto, and Krish after checking in with the one last time on the progress of their launches.  Krish heads to Salt Lake City, Gonto gives us the initial feedback on their A/B test and Lee continues his journey into startup sales.  *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourag...

This week we follow Lee as he launches leadproof.app and starts to face the tough reality that he's going to need to get on the phone in order to make more sales. He also sets some ambitious goals for new customer acquisition. We also catch up with Krish as Chargebee launches Revenue Story, a brand new app that helps customers answer the hard questions about their businesses. This is something Cha...

In today's episode, we follow Lee, Krish and Gonto as they finalize their pre-launch plans. We learn the name of Lee's two new products as he gets closer to launch, listen in on a planning session for the launch of Revenue Story and follow Gonto to an Auth0 executive offsite for planning their quarterly OKRs.  *** This show is a part of the Podglomerate network, a company that produces, distribute...

On today's episode, we explore the important topic of relationships. We follow Krish, Gonto, and Lee and look beyond business for just one week to see how they balance family, friends, girlfriends and work/life balance while pushing for greatness, and what some might call the impossible.  *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podca...

In this episode, we hear from Lee Tengum about his first customer interview for his new project and new project directions. It may or may not send him spiraling in a new direction. We also catch up with him about the other side projects that he is supporting on an ongoing basis. *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We en...

In today's episode, we learn more about the projects that Krish CEO of Chargebee, Gonto VP of Growth at Auth0 and Lee of 7am.ca will pursue for the next 2 months. You'll hear about them directly from them and their team as they discuss and plan the initial phases of each project.  What will they get right and what will they get wrong? Find out as we follow along step by step to see what it's like...

In Chapter 4, we learn about the origins of Krish Subramanian, Co-founder and CEO of Chargebee's, love for travel and discovery. This curiosity has manifested itself in a philosophy he takes into his company and product, Chargebee. We learn how Krish's first trip outside of India opened up his world in ways he would never have expected. *** This show is a part of the Podglomerate network, a compan...

It's 5 am in Cranbrook, BC and Lee Tengum is already making his way into the office. The catch is, he'll be done by 10 am, free to use the rest of his time anyway he'd like to.  Lee runs a successful marketing agency, 7am.ca, which helps local Cranbrook small businesses achieve their marketing goals. But Lee doesn't stop there. In the next 30 days, he's building a who new app from start to finish....

We take you behind the scenes to Auth0's 2018 offsite where there 380 employees converge on a small town in Panama and take over the Westin hotel for three days of presentations, team bonding activities and deep product discussions. Listen in on impromptu jobs to be done discussions, cross-team discussions about how they can better communicate and how teams should be testing the features they're b...

In season 5 of Rocketship.fm we will be following the lives of three entrepreneurs and product people, going behind the scenes to the team off-sites, product conversations, executive dinners and customer interviews.  We'll be focused on the stories of Lee Tengum, a solo-entrepreneur, with a passion for helping small businesses. Martin "Gonto" Gontovnikas, the VP of Marketing and Growth at Auth0, w...

Teresa Torres helps digital product teams adopt continuous product discovery practices including a regular cadence of customer interviews, rapid prototyping, and assumption testing. She emphasizes strong critical thinking a strong connection between what the teams are learning in their research activities with the product decisions that they are making. Mike Belsito interviews her today to discuss...

Eric Boduch is the Chief Evangelist and co-founder of Pendo.io. Boduch was formerly the Vice President of Marketing. Pendo delivers a complete platform for product teams that helps companies create products that customers love. With Pendo, product teams can understand product usage, collect feedback, measure NPS, onboard users, and announce new features in app - all without requiring engineering r...

In Season 5 of Rocketship.fm, we'll to be profiling three product people at various stages in their business. *** This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our newsletter for more information about our shows, launches, and events. For more information on how The Podglomerate t...

We go behind the scenes as Bob Moesta, the co-creator of the Jobs to Be Done (JTBD) Framework completes a full interview with Matt Ragland of ConvertKit on why he attended INDUSTRY 2017. In part three we discuss what Mike Belsito learned from this interview and what they've changed because of it.  Whether you’re interested in JTBD or you’re already conducting JTBD interviews, learning from one of...

Part two of our JTBD Bonus content. We go behind the scenes as Bob Moesta, the co-creator of the Jobs to Be Done (JTBD) Framework completes a full interview with Matt Ragland of ConvertKit on why he attended INDUSTRY 2017. Whether you’re interested in JTBD or you’re already conducting JTBD interviews, learning from one of the masters is one of the best ways to improve your technique.  *** This sho...

We go behind the scenes as Bob Moesta, the co-creator of the Jobs to Be Done (JTBD) Framework completes a full interview with Matt Ragland of ConvertKit on why he attended INDUSTRY 2017. Whether you’re interested in JTBD or you’re already conducting JTBD interviews, learning from one of the masters is one of the best ways to improve your technique.  Listen to part one of two of the completely uncu...

In our Season 4 finale, we revisit some of our favorite stories from Audibles product redesign debacle to interviewing people who confessed their love for a product on Twitter. Season 4 was not short on stories, inspiration or insight. We hear from Alison Go of Facebook, Blade Kotelly of Sonos, writer Michael Jamin, Josh Anon and more. *** This show is a part of the Podglomerate network, a company...

One of the most import roles as a product owner is building the right product team. In part two of this two-part mini-series, we take a look at what high performing product managers and product leaders are doing inside of their organizations to manage and lead a high-performing product team. In this episode, we dive into the strategies that managers use to lead their teams successfully. It's not e...

We welcome Jeetu Patel, the Chief Product Officer, and Chief Strategy officer at Box to the show today. He leads the company's overall product and platform strategy, driving Box's long-term roadmap and vision for cloud content management in the enterprise. Have you ever wondered how companies like Box approach emerging technologies like machine learning and artificial intelligence? Well, today is...