Matt Plapp - America's Best Restaurants

Restaurant Marketing Secrets

Dive into Matt Plapp's top Restaurant Marketing Secrets. Posted daily, host Matt Plapp will take an in-depth look into what he sees in the Restaurant Marketing landscape. The three things Matt believes in when it comes to marketing are:A - Attracting your customer's attentionB - Build a database from that attentionR - Retaining attention in your databaseAnd, by the way, ABR also stands for America's Best Restaurants. (Duh!)Learn more about Matt Plapp by visiting his website at www. MattPlapp.com

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Autor

Matt Plapp - America's Best Restaurants

Kategoria

Business

Strona podcastu

mattplapp.com

Ostatni odcinek

5 paź 2026

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Restaurant Customer Segmentation - Restaurant Marketing Secrets - Episode 807 03.12.2024

Are You Losing Restaurant Sales? Here's How Segmentation Can Help. -- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That Works...

Try, Really? - Restaurant Marketing Secrets - Episode 806 02.12.2024

"I'll TRY to post an update," was what this owner said.  TRY, serioualy?  The word TRY doesn't resonate with me -- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more inform...

Home Depot - POINTING - don't point; show and sell! - Restaurant Marketing Secrets - Episode 805 01.12.2024

Whether it's your employees or your marketing.. stop the pointing. -- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That Works...

Separation Season - Restaurant Marketing Secrets - Episode 804 01.12.2024

It's the time of year to do more.   -- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That Works Dot Com

Your 1st Quarter Sales Savior - Restaurant Marketing Secrets - Episode 803 30.11.2024

Have you ever heard of the red envelope promotion? -- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That Works Dot Com

Is Your Restaurant's Tech Stack Hurting Your Sales and Marketing? - Restaurant Marketing Secrets - Episode 802 Video 29.11.2024

In today's competitive landscape, running a successful restaurant means more than just serving great food—it's about creating seamless customer experiences and maximizing operational efficiency. One of the key tools to achieve this is your tech stack. However, many restaurant owners overlook the fact that an ineffective or outdated tech stack could be doing more harm than good. Let's break it down...

Sell Like Your Life Depends On It, Oh It DOES! - Restaurant Marketing Secrets - Episode 801 27.11.2024

You've mortgaged your life.  You've told your spouse, "Next year." You have laid it all on the line. So, tell me why you aren't selling every day? --- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmar...

Don't Be A Morron, MARKET Your Restaurant - Restaurant Marketing Secrets - Episode 800 26.11.2024

You should eat, sleep and drink marketing your restaurants marketing every day! --- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketi...

Let's Lead, Not LOSE! - Restaurant Marketing Secrets - Episode 799 25.11.2024

Nobody wants to lose or be a loser. So, start LEADING from every angle, not just the business side.  --- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That...

L.M.S = Your Daily Formula - Restaurant Marketing Secrets - Episode 798 25.11.2024

Every day: Lead Market Sell --- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That Works Dot Com

Simple & HUGE Holiday Facebook Contests - Restaurant Marketing Secrets - Episode 797 23.11.2024

Thanksgiving, Christmas and New  --- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That Works Dot Com

Restaurant Marketing Made Simple: The Secret Sauce to Consistent Messaging and Loyal Customers - Restaurant Marketing Secrets - Episode 796 22.11.2024

In the latest installment of his PMQ-exclusive series, Matt Plapp, CEO of America's Best Restaurants, emphasizes the importance of consistent messaging across all marketing channels to enhance pizzeria loyalty programs. Drawing from personal experience, he illustrates how the right approach can significantly impact customer engagement and long-term sales success. https://www.pmq.com/matt-plapp-the...

Sell More Gift Cards This Christmas With LESS Effort - Restaurant Marketing Secrets - Episode 795 21.11.2024

  --- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That Works Dot Com

How Music Helps Me With My Days - Restaurant Marketing Secrets - Episode 794 20.11.2024

Do you have a playlist that soothes the soul, that get you ready, that brings belief back into your life? --- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information...

Building Stronger Ties Between Your Restaurant and Community - Restaurant Marketing Secrets - Episode 793 19.11.2024

Building strong community connections is the key to success, and it starts with showing up for the right reasons! 🌟 Whether it's supporting a high school football game or being a consistent presence at local events, it's all about relationships, not transactions. 💪 Let's make an impact together! 🧡 --- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we...

Doing The Same Thing Over A Long Period Of Time - Restaurant Marketing Secrets - Episode 792 18.11.2024

Want success?  Keep doing what you're doing FOREVER like Warren Buffet. --- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That...

5th Time's The Charm With My Pizza Shirt - Restaurant Marketing Secrets - Episode 791 17.11.2024

The pizza shirt finally started a conversation in a PIZZA restaurant. --- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That Wo...

Your Inner Circle, AKA Your Boardroom - Restaurant Marketing Secrets - Episode 790 17.11.2024

Who aren't you spending enough time with? --- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That Works Dot Com

The ABR Roadshow & Why We Created It - Restaurant Marketing Secrets - Episode 789 15.11.2024

America's Best Restaurants was created to help independent restaurants gain attention. After a pause, the pandemic highlighted the need, as big chains thrived while small restaurants struggled. In 2021, the ABR Roadshow was launched, traveling the U.S. to create content that boosts these restaurants' engagement on Facebook, helping them get the love they deserve and stand out from chain restaurant...

Beyond the Meal: Turning Casual Diners into Loyal Customers with 'The Ask - Restaurant Marketing Secrets - Episode 788 14.11.2024

Boost restaurant sales by $20,000 monthly with a simple but powerful tactic: "The Ask." Today I explain how engaging customers in meaningful ways goes beyond a friendly "How are you?" By training staff to actively promote loyalty programs and offer incentives, restaurants can turn casual diners into repeat customers. Key steps include training employees to confidently share offers, asking every cu...

Don't Let Your Website Be a Black Hole – Capture Every Visitor - Restaurant Marketing Secrets - Episode 787 13.11.2024

In this episode, we dive into the overlooked potential of restaurant websites and how a simple popup can turn casual visitors into loyal customers. Learn why your website shouldn't be a "black hole" and discover actionable tips to capture valuable customer data, from emails to birthdays, with effective offers. Get ready to maximize your restaurant's digital presence and drive real results with pra...

Our COO Doug Smith Shares Insights on the Mastermind Minutes Podcast- Restaurant Marketing Secrets - Episode 786 12.11.2024

Our COO, Doug Smith Shares Insights on the Mastermind Minutes Podcast --- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That Wo...

Are Your Taking The Reps Needed To Win? - Restaurant Marketing Secrets - Episode 785 11.11.2024

It's not surprise where our attention lives. --- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That Works Dot Com 

ATTENTION - Restaurant Marketing Secrets - Episode 784 11.11.2024

It's not surprise where our attention lives. --- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaurant Marketing That Works Dot Com 

You're Paying Rent To Reach Customers, Let's Stop That - Restaurant Marketing Secrets - Episode 783 09.11.2024

Stop renting your customers' attention: Build lasting loyalty with your customer database. --- Do you need some help driving sales?   I'm the CEO of Restaurant Marketing That Works, and we help restaurants find HUNGRY customers. RMTW owns two companies, America's Best Restaurants and DRYVER, powered by Repeat Returns. Go to  www.restaurantmarketingthatworks.com  for more information That's Restaur...

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