Pending Approval

In this episode, hosts Glenda Wynyard and Gorgia Brewer have the tables turned as friend of the show Prue Carlton makes her debut. Prue asks the questions surrounding the beginning stages of working with an agency, and how a client can get the best out of both media and creative teams. From creativity in COVID to their best briefs, don't miss this special edition of Pending Approval. See omnystudi...

Are marketers missing a trick when it comes to advertising their CSR based initiatives? Pending Approval's Glenda Wynyard thinks so. Join Glenda and Producer G as they interview their first international guest, Future Fit's Martin Rich as he lends his renowned expertise on the matter. Martin Rich can be contacted: martin@futurefitbusiness.org Glenda Wynyard can be contacted: gwynyard@mediaprecinct...

Companies should hire a business consultant when they're lacking in-house expertise, in need of a second opinion, or need to audit or restructure their business and operations infrastructure. Unfortunately many leave it too late. During the latest Pending Approval podcast, the Media Precinct team Glenda Wynyard and Producer G talk to business consultant Kylie Murphy. Kylie has some incredible and...

The definition of marketing is the action or business of promoting and selling products or services, including market research and advertising. Join Konica Minolta's Drew MacKinnon, Producer G, and Media Precinct's Glenda Wynyard as we discuss all things marketing To contact Drew, https://www.linkedin.com/in/drewmackinnon/ To contact Richard, rturner@mediaprecinct.com.au See omnystudio.com/listene...

According to Wikipedia, social influence comprises the ways in which individuals change their behavior to meet the demands of a social environment. It takes many forms and can be seen in conformity, socialization, peer pressure, obedience, leadership, persuasion, sales, and marketing. What better way to kick off a discussion than bring in political advertising guru Stuart Gillies, Managing Directo...

If you have ever wondered what Digital Performance Media is all about then Pending Approval's Episode 10 is the one for you. Glenda Wynyard and Producer G talk to Media Precinct's Head of Performance Media, Lee Davis, as he masterfully explains the concepts of DCO through to Social Media performance in a down to earth manner that all advertisers can understand. For more information or to meet with...

Most strategy is, to some level, interacting with or understanding people and their motivations. Strategists are instinctive by nature and are responsible for finding the most effective way to use a current set of resources. Creative strategists are the focus of the latest Pending Approval podcast, our last for 2020. Waqas Tahir leads strategy in the in-culture agency Loud. He is the guy that gets...

You could be forgiven for thinking that running a podcast is a bit like running an airbnb, particularly with the impending arrival of your first guest. You get a few jitters as you anticipate your first guest's arrival. "I was so excited and also super nervous," said first time airbnb host Colleen in an interview. Well I felt exactly the same as we faced down the microphone of our first Pending Ap...

This week's Pending Approval has Media Precinct's Glenda Wynyard and Producer G discussing the impact COVID-19 has on content and advertising reactions in Australia. See omnystudio.com/listener for privacy information.

With the world changing every day, it's hard for marketers to understand what they have the right to talk about, including what cultural moments they should steer clear of. With your host, Glenda Wynyard, and Producer G, this week's Pending Approval discusses evaluating your business and how to decide where to take a stand. See omnystudio.com/listener for privacy information.

Welcome back to a new episode of Pending Approval with your host, Glenda Wynyard. After multiple technical difficulties, and five recordings later, we're back with everything we know about the COVID-19 pandemic and how to support your business during this time. See omnystudio.com/listener for privacy information.

In the first (late) episode of 2020, we're talking all things retail including the digital transitions, spending periods, and sale periods extending past traditional timings. With our host, Glenda Wynyard, we explore what is attributing to the decline in traditional retail and how we would tackle opening a brand in the current climate. See omnystudio.com/listener for privacy information.

Another year comes to an end, but those of you in business will know we're just ramping up. Amazon, Aldi and Cancer Council Australia have released their Christmas campaigns. The Pending Approval team discuss what organisations, particularly retailers, can do to develop communications that resonate with audiences to drive purchases or donations at this time of the year. Your hosts, Glenda Wynyard...

Freshly back from her travels to London, Media Precinct's Glenda Wynyard catches up on her top picks from TheNetworkOne's Indie Awards. From PR to Media, each award winner included elements of alternative spaces and showcase best practice use of insights. We discuss the importance of insights and data on advertising campaigns and how to best incorporate it within your teams.  See omnystudio.com/li...

Introducing the latest addition to The Media Precinct; Pending Approval. A podcast full of laughs, banter, and real stories from the industry with our host and MD, Glenda Wynyard. In today's session we are discussing alternative spaces for brands, and why we need authenticity to help brands develop within them. Ever wondered what happens in the world of Mad Men? Are you sick of that reference? Wai...