Open Source Growth: Scale Your SaaS With Digital Advertising With Dean Denny @ Owendenny Digital

On this episode of Open Source Growth, Dean Denny shares his personal development insights on sales and rejection, emphasizing the importance of definite answers and avoiding the destructive word 'maybe'. He also discusses the common problem of small businesses not knowing their target market and the transformation they offer. The conversation also touches on the fear of rejection in sales...

In today's episode, Open Source Growth host Dean Denny discusses the five most impactful books on marketing that he recommends for businesses to read and implement. He emphasizes that the principles discussed in these books are timeless and rooted in human behavior, making them easy to execute in different forms and industries. Dean also shares his passion for reading and how it has helped him...

Join Dean on this podcast episode as he shares his experience of almost making a massive mistake in his advertising campaign and provides a six-step flight check for anyone who wishes to run paid advertising, lead generation campaign, or demand generation campaign. The flight check ensures that everything needed for a successful campaign is in place, including working links, tracking, capturing le...

In this podcast episode, host Dean Denny shares his personal success trip to Bali and how it gave him perspective on the world of marketing. He emphasizes the importance of critical thinking in developing a successful strategy and the potential pitfalls of relying too heavily on AI-powered growth marketing. Dean also touches on the shift in the digital nomad community and the growth of software as...

In this podcast episode, host Dean Denny discusses the importance of accountability in achieving fitness goals and how it relates to marketing your business. The host shares his experience working with a personal trainer who provided a plan and held him accountable for his progress. Dean emphasizes the importance of having a plan in place and tracking progress to achieve success in fitness and bus...

In this brief podcast episode, host Dean Denny, thanks the listeners for tuning in and supporting the Open Source Growth podcast. He expresses his gratitude for the active community and discusses plans to ramp up the production quality of the podcast. The host encourages listeners to reach out with any questions and suggests checking out the show notes and website for more information about Owende...

In this podcast episode of Open Source Growth, host Dean Denny discusses the importance of analyzing business and marketing data in order to drive growth for a software company, marketing agency, or e-commerce brand. He encourages his listeners to review the last 90 days of data and offers advice on what to look for when analyzing the data. Dean emphasizes the importance of having a solid system i...

In this episode of Open Source Growth, host Dean Denny covers everything about Facebook ads for software as a service (SaaS) companies in under 30 minutes. He emphasizes the importance of Facebook ads for achieving T2D3 growth and the need to revisit customer personas. Dean covers objectives, creatives, targeting and bid strategies, landing pages, and CRMs to optimize Facebook ads for SaaS compani...

In this podcast episode, Open Source Founder & Host Dean Denny discusses why he quit caffeine after being a regular coffee drinker since his teenage years. He talks about how coffee and caffeine have been a big part of his life and culture in Australia, especially Melbourne's cafe culture. Despite this, he has successfully quit caffeine for the past 30-31 days and shares his reasons for do...

In this podcast episode, Founder & Host Dean Denny, discusses the importance of personal development and spirituality in entrepreneurship. He emphasizes that the success of a business is closely tied to the personal growth of its founder. Dean reflects on his own experiences with his business, Owendenny Digital, and shares the ups and downs he has faced over the past 3-5 years, including losin...

In this episode of Open Source Growth, we reveal the number one growth hack likely to 10X your SaaS Company in 2023. And before you ask - NO, it's not ChatGPT, or any other fancy AI-driven solution or emerging self-serve digital advertising platform. In this episode, you will: 1. Discover the growth hack most likely to ten-fold your company this year, 2. Uncover the secret to developing a succ...

Dean Denny, the director of Owendenny Digital, Australia's leading SAAS marketing agency and host of "Open Source Growth," he explores the latest trends and tactics in SAAS marketing. In this podcast episode, Dean talks about the top five marketing activities that should be automated with AI for businesses to achieve growth and profitability. The first recommendation is to automate c...

It's true. The robots are coming for our marketing jobs. But the bigger - and better - question is this: How can we as marketers use this technology to better serve our clients? That's the question we're exploring and we'd love for you to join us. Come listen, learn, and let's see where we end up! In today's podcast, Dean Denny from Owendenny Digital, Australia's leadin...

Welcome back to Open Source Growth, the SaaS marketing podcast for software companies, online businesses, and beyond. I'm your host, Dean Denny, and in today's episode, we discuss how entrepreneurs can use AI to power our Marketing teams and lead generation efforts. This then begged the question: "Should I let ChatGPT Do All My Copywriting?"... As we enter February 2023, my wife...

Wondering why your customers are hitting your landing pages and they're not becoming customers? More often than not, you're sitting on an awesome product.  You know it, I know it, and your mom knows it. So why aren't people buying? The answer is social proof. People want to see that other people have used your product and loved it before they're willing to shell out their hard-earn...

Welcome to Open Source Growth with your host Dean Denny. In this episode, Dean shares a unique discovery that will dramatically improve your ability to write winning ads and convert customers. But before he dives into that, he reminds listeners to hit the subscribe and like button to support the podcast's growth. Dean then shares his personal struggle as a business owner of a marketing agency....

Hey there, it's Dean from Open Source Growth. In this episode, Dean shares a personal story about his freelancing journey and how he generated leads, sales, and customers without building a website. He talks about the importance of having conviction and self-belief in oneself to achieve success. Dean shares how he started his own marketing agency without a social media profile, a Facebook prof...