Maximize Your Influence

We have all heard about first impressions.  You have less than 30 seconds for someone to judge you – That could be a positive or negative perception.  How do others perceive you?  Is your first impression helping or hurting your ability to persuade and negotiate? Bad smells make our memories stronger Join me for this podcast as we explore first impressions.  These impressions can come from either...

Last week we talked about self-persuasion and your "Brakes to Your Success."  The things holding you back from reaching your potential.  You can't go very far if you are always driving with the emergency brake on and stuck in first gear!  Many choices seems promising — until you actually have to choose  This week we are going to supersize that topic and talk about your "Speed to Wealth."  The form...

Almost everyone wants to accomplish their dreams, achieve more, become a better person, or pursue bigger and better goals. And we often know exactly what we need to do to make these things happen. So why don't we do them? Why do we fall short of our dreams and aspirations? Stay Funny, My Friends This week's podcast will address what is holding you back – what are the brakes of success?  What is ta...

What are the most talked about psychological persuasion theories?  What are those techniques that people are using to get deep in the human mind and persuade under the radar?  Some might sound familiar,some have been used against you and some will be new to you.  Which ones are still working and which ones have become high lactose (cheesy).  Join me for this week's podcast of Persuasion Tricks Tha...

So who is this gatekeeper? Well, that's the person that's trying to stop you from getting to the person that you need to talk to you.  This is the person you are attempting to persuade. This can be one of the biggest obstacles to sales, prospecting, and persuasion.  How can you talk to the right person?  This could be a secretary, a receptionist, a personal assistant, anyone that is answering the...

Tired of hearing that nasty word – The word NO.  That NO is costing you money and costing you business. (Maybe costing you dating opportunities. :)   There are things you are doing that can guarantee a NO AND there are things you can do to guarantee a YES. Article: Crime, commitment, and the responsive bystander: Two field experiments.  It is easier than you think to get more yeses and the science...

We have all been there – someone did not promise what was supposed to be delivered.  What was your reaction?  Has it happened to your company?  What causes buyer's remorse?  What causes someone to ask for a refund? These questions and more will be answered on this week's podcast.  What causes, how do you eliminate and how do you solve these issues.  It does not matter if you have a perfect product...

I was traveling with a famous personal development speaker (not going to reveal His name).  It had been a very long day and we arrived at our next destination.  It was very late at night and we were checking into our hotel for our speaking engagement the next day.  He asked the young lady for an upgrade and she said that they did not have any upgrades available.  He said, do you know who I am?  No...

Is most your business or sales based on referrals?  Do people instinctively remember to refer you to their friends or colleagues?  Getting referrals makes persuasion easier, trust is not a barrier, and you know they need your product/service. Did you know there are ways to get referrals without asking for them?  There is a simple formula to get people to refer others to you – no questions asked. ...

Does appearance matter?  We are all taught not to judge each other by appearance. But at the end of the day we all end up judging each other subconsciously and and a lot of that is based on your physical appearance. The wrong judgment means your ability to influence decreases.  Think Looks Don't Matter? Think Again Do you look athletic, tall, fat or fit?   It all changes the way we get judged.  Th...

Are You Credible In The Eyes Of Your Prospect? Credibility is a huge aspect of influence. You could be the smartest person in your field or even the most qualified, but if that is not the perception, there is no credibility.  You have to be careful about how you explain and exhibit your credibility. If you launch into a laundry list of your accomplishments or of your education and titles, you migh...

Never fight on price.  Price in not the issue – you are the issue.  Only 6% of things are bought on price. Anybody can fight on price.  Let's learn 14 techniques to make price a non-issue.  This is all about human perception. The human mind has to find a benchmark or comparison to make judgments, especially when we are talking about unfamiliar situations or new products. People need to make compar...

Can you use fear to persuade?  Does mood matter when you are attempting to influence?  What about resentment, worry, depression and happiness – How do these emotions affect your ability to persuade? Your emotional intelligence and triggering the right emotion is a major aspect of influence. An experimental study of audience recognition of emotional and intellectual appeals in persuasion  Join me f...

Did you know your Emotional Intelligence (EQ) is more important indicator for success and wealth than your IQ?  This EQ is also critical in your relationships and your ability to read people.  Emotional intelligence is a critical factor in detecting deception or detecting any type of emotion.  How are you in reading people and identifying deception? What is the Face of Truth? Join me for this week...

How do you spot a liar?  How do you know if someone is really telling you the truth or they are trying to take advantage of you?  Deception and lying has been in the news lately.  How do you know who you can trust?  Who is telling the truth?  This knowledge will help every aspect of your life.  The other challenge is when you get nervous or uneasy you might be showing signs of deception.  What I a...

Does gender make a difference in sales, and in persuasion? The last 10 years of research says – YES. Your gut instinct says – YES. Men and woman like to shop differently, and be persuaded differently.  They have different motives, viewpoints and are looking for different things while being influenced. Understanding these differences can make you a power persuader. It will enable you to adapt your...

What is a meta-program and how does it help you become a better persuader?  A meta program is the way we lean most of the time in terms of the way we act and react to most stimuli.   We all hate to be put in a box and categorized, but the reality is that (most of the time) we are predictable.  Sure, people can never be 100 percent predictable, but you will be amazed at how predictable we actually...

Do you negotiate with people of equal authority?  Do you have to deal with other managers or senior management?  Do you have to sell to people that feel like they know more than you?  Understand the ability to gain trust, persuade people and influence without authority is a key component of persuasion and negotiation.  This week's podcast will focus on how to influence when there is no authority,...

There are many ways to double your income this year, but one of the easiest.  Is to double the number of referrals you are getting.   Half of your business should be based on referrals. It is so easy to do, but most people are neglecting it. They're not asking for referrals or they're doing it the wrong way. Language study reveals best words to use when selling products Referrals are your greatest...

Do people like you?  Can you connect with anyone?  When introduced to someone – Are they really happy to see you?  Are you sure? This week's podcast is going to explore "Psychological Tricks To Make People Like You Immediately . "  You know when you feel that connection and have created rapport.  Was it a smile, their touch or their sense of humor?  Or was it something else?  Scientist have found...

Why do your prospects keep saying NO?  Are you the cause of the objections you are getting?     What mannerism or things are you doing that turn people off and trigger objections?  The Clothes That Increase Your IQ  You may think you're just being friendly or even concerned, but it is just triggering objections.  Let me remind you, that everything you are doing during your presentation will attrac...

The psychological edge gained by top persuaders cannot be overemphasized.  How do great persuaders prepare their minds for success?  This mental aspect is one of the most important (and usually most neglected) traits of success. Almost everyone wants to accomplish their dreams, achieve more, become a better person, or pursue bigger and better goals. Why do we fall short of our dreams and aspiratio...

How persuasive were the superbowl commercials.  What worked?  What bombed?  Just because you liked or remembered a commercial does not mean it was influential.  Just because you laughed, does not mean you will remember the advertiser.  Let's explore the superbowl commercials to find the persuasion "Ninjas" and the persuasion 'blunders'.   Also a huge bonus….. Time for a guest interview and a world...

How do you deal with those jerks?  You know the ones I am talking about.  How can you get them on your team?  How do you influence them to be nice and to accept your ideas? To be a rock star of a persuasion, you cannot use the same techniques for all people all the time.  You have to customize your message to fit the demographics, interests, and values of your prospect. This also includes mean and...

Embedded Commands In persuasion and influence, it is the little things that can make a big difference.  For example, does icing the kicker in football work? – You will be surprised.  Does planting a seed that it might be too hot (or cold) to play sports affect how people play?  Does the way you use your voice or use embedded commands increase your persuasiveness? Icing the Kicker Article Article o...